Miro | Competitive Intelligence Profile

Miro is an innovation workspace designed for teams of every size, everywhere, to dream, design, and build the future together. With...


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Miro logo

Miro is an innovation workspace designed for teams of every size, everywhere, to dream, design, and build the future together. With over 70 million users globally, Miro empowers teams to create innovative products and services, leveraging AI to enhance collaboration and efficiency. The platform supports a variety of use cases including strategy development, product design, and process management, all while ensuring best-in-class security and scalability.

Website
Email Format
[first]@miro.com
Headquarters
San Francisco, California
Size
1001-5000 employees
Industry
Software Development

🛍️ Miro Product and Pricing Intelligence →

📅 Miro Event Participations →

⚖️ Miro Regulatory Intelligence →

👔 Miro Management and Leadership Team →

⚔️ Miro Alternatives and Competitors →

💼 Miro Hiring and Layoffs →

🤝 Miro Partnerships, Clients and Vendors →

📈 Miro Financial Performance, Fundraising, M&A →


🛍️ Miro Product and Pricing Intelligence

Leverage product insights to define key product development milestones, guide go-to-market planning, build a robust product-market fit matrix, and perform in-depth SWOT analyses.

Harness pricing intelligence to support strategic pricing decisions, conduct competitive pricing analysis, and craft effective differential pricing strategies.

  • Miro now offers Claude Fable 5.
  • Miro held its annual product keynote, showcasing its role as a shared workspace for teams to collaborate on ideas and AI-generated content.
  • Miro runs better on the new Cisco Board Pro G3, which offers improved performance for heavier web apps.


📅 Miro Event Participations

Stay updated on where your competitors are showing up—industry conferences, webinars, podcasts, and speaking engagements—to gauge their messaging, target audiences, and strategic focus. Discover how they’re positioning themselves in the market, what narratives they’re pushing, and which partnerships they’re cultivating. Use this intelligence to refine your own positioning, identify missed opportunities, and stay top-of-mind in your industry.

  • Miro is hosting Canvas Tokyo on July 9, 2026, to discuss redesigning work and team collaboration in the AI era.
  • Miro is hosting a meetup in New Delhi on July 11, 2026, for builders, founders, and creators.
  • Miro will host Miro Pulse Brasil on August 19, featuring product launches, interactive sessions, and playbooks on turning AI into results.

⚖️ Miro Regulatory Intelligence

Monitor critical regulatory events—such as issued or revoked licenses, lawsuits, investigations, and court rulings—to understand the compliance posture and legal exposure of your rivals. Spot early warning signs of operational risk, delays, or reputational damage, and use these insights to fine-tune your market strategy, mitigate your own risk, or capitalize on competitor setbacks.


👔 Miro Management and Leadership Team

Understand who’s steering your competitors by tracking changes in their management and leadership teams. Gain insights into strategic direction, leadership style, and organizational priorities based on executive backgrounds and hiring trends. Use this knowledge to anticipate competitive moves, tailor your sales or partnership approach, and benchmark against industry leaders.


⚔️ Miro Alternatives and Competitors

Identify the competitors of your competitors to uncover indirect threats, emerging disruptors, and untapped opportunities. Understand the broader competitive ecosystem, spot white space in the market, and gain strategic context that helps you position more effectively. These insights sharpen your market intelligence and reveal angles others often overlook.

  • Lucidchart
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  • Zoom Whiteboard
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  • Jamboard
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  • Whiteboard
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  • FigJam
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  • Mural
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  • Klaxoon Board
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  • Sketchboard
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  • ClickUp
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  • Creately
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  • Nuclino
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  • Lucidspark
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  • Microsoft Whiteboard
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  • Conceptboard
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  • Limnu
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  • Whimsical
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  • Explain Everything
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  • Trello
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  • Figma
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  • InVision
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  • Stormboard
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  • Xmind
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  • Smartsheet
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  • monday.com
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  • Wrike
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  • Google Workspace
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  • Slack
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  • Ziteboard


💼 Miro Hiring and Layoffs

Track key workforce changes—new hires, leadership shifts, and layoffs—to spot strategic organizational moves. Identify rising competitors, uncover shifts in company direction, and seize opportunities to attract top talent or engage new decision-makers. Use these insights to refine your recruitment strategy and build stronger business relationships.

  • Nathaniel Sunggayan joined Miro as Director in the Philippines, previously serving as Associate Director, Small Business at Dialpad.
  • Miro is hiring a Head of Scaled Demand in the United Kingdom to build and operate a conversion-focused demand engine that captures high-intent users through human-led engagement and AI-driven workflows.
  • Andreas W. Bansen Schallitz joined Miro as Head of Partner Sales, EMEA in the United Kingdom.


🤝 Miro Partnerships, Clients and Vendors

Monitor new partnerships, client wins, and vendor relationships to understand where your competitors are gaining traction. Spot emerging alliances, evaluate ecosystem shifts, and identify potential partners or prospects early. These insights help you refine your sales strategy, anticipate market movements, and stay one step ahead in a dynamic competitive landscape.

  • Miro partnered with ABStartups to offer exclusive credits to its community startups for product development and team alignment.
  • Miro partners with NEC to launch a Human AI collaboration initiative that integrates AI into strategic consulting and enhances Miro's AI features using NEC's generative AI, starting April 4.
  • Manjuri Sinha from Miro announced a partnership with Reforge to help teams build the right things faster by connecting how they learn, decide, and execute.


📈 Miro Financial Performance, Fundraising, M&A

Track competitors’ financial performance, fundraising rounds, and M&A activity to assess their growth trajectory and strategic focus. Uncover signals of expansion, market entry, or consolidation, and benchmark your position accordingly. Use these insights to inform investor conversations, identify acquisition opportunities, and fine-tune your competitive strategy.

  • Miro acquired Reforge in a partial acqui-hire on March 31, 2026, integrating its Insights, Research, and Build products and hiring founders Brian Balfour as Chief Growth Officer and Tom Willerer as Chief Strategy Officer.
  • Miro has acquired Reforge and now positions itself as an operating system for AI-driven work, focusing on scaling AI transformation, accelerating team output, and delivering impact through professional services.
  • Miro acquired Reforge, a global education leader for product, growth, and leadership teams, to integrate knowledge and practice for better collaboration and decision-making.


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