Keap | Competitive Intelligence Profile

Keap is a leading small business CRM and automation platform, formerly known as Infusionsoft, headquartered in Chandler, Arizona....


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Keap is a leading small business CRM and automation platform, formerly known as Infusionsoft, headquartered in Chandler, Arizona. It provides an all-in-one solution for customer relationship management, sales and marketing automation, email marketing, lead management, and business management, designed exclusively to help small businesses save time, grow sales, and reduce operational chaos. The company offers features like workflow automation, invoicing, payment processing, and integrations with tools like Gmail, Microsoft, Zapier, and QuickBooks, along with expert coaching, training, and community support. Keap aims to simplify growth for small businesses worldwide, with a mission to reach 1 million businesses by 2030.

Website
Headquarters
Chandler, Arizona
Size
201-500 employees
Industry
Software Development
Specialities
Sales, Marketing, Email Marketing, Lead Management, CRM, Text Marketing, SaaS, Business Management

🛍️ Keap Product and Pricing Intelligence →

📅 Keap Event Participations →

⚖️ Keap Regulatory Intelligence →

👔 Keap Management and Leadership Team →

⚔️ Keap Alternatives and Competitors →

💼 Keap Hiring and Layoffs →

🤝 Keap Partnerships, Clients and Vendors →

📈 Keap Financial Performance, Fundraising, M&A →


🛍️ Keap Product and Pricing Intelligence

Leverage product insights to define key product development milestones, guide go-to-market planning, build a robust product-market fit matrix, and perform in-depth SWOT analyses.

Harness pricing intelligence to support strategic pricing decisions, conduct competitive pricing analysis, and craft effective differential pricing strategies.


📅 Keap Event Participations

Stay updated on where your competitors are showing up—industry conferences, webinars, podcasts, and speaking engagements—to gauge their messaging, target audiences, and strategic focus. Discover how they’re positioning themselves in the market, what narratives they’re pushing, and which partnerships they’re cultivating. Use this intelligence to refine your own positioning, identify missed opportunities, and stay top-of-mind in your industry.


⚖️ Keap Regulatory Intelligence

Monitor critical regulatory events—such as issued or revoked licenses, lawsuits, investigations, and court rulings—to understand the compliance posture and legal exposure of your rivals. Spot early warning signs of operational risk, delays, or reputational damage, and use these insights to fine-tune your market strategy, mitigate your own risk, or capitalize on competitor setbacks.


👔 Keap Management and Leadership Team

Understand who’s steering your competitors by tracking changes in their management and leadership teams. Gain insights into strategic direction, leadership style, and organizational priorities based on executive backgrounds and hiring trends. Use this knowledge to anticipate competitive moves, tailor your sales or partnership approach, and benchmark against industry leaders.


⚔️ Keap Alternatives and Competitors

Identify the competitors of your competitors to uncover indirect threats, emerging disruptors, and untapped opportunities. Understand the broader competitive ecosystem, spot white space in the market, and gain strategic context that helps you position more effectively. These insights sharpen your market intelligence and reveal angles others often overlook.

  • Salesforce Sales Cloud
  • |
  • Insightly CRM
  • |
  • Microsoft Dynamics 365 Sales
  • |
  • Zoho CRM
  • |
  • Sales Hub
  • |
  • Vtiger One
  • |
  • Pipedrive
  • |
  • Freshsales Suite
  • |
  • ActiveCampaign
  • |
  • HubSpot
  • |
  • Ontraport
  • |
  • HighLevel
  • |
  • Freshworks CRM
  • |
  • Apptivo
  • |
  • Flodesk
  • |
  • Remarkety
  • |
  • Encharge
  • |
  • Litmus
  • |
  • Campaigner
  • |
  • Nutshell


💼 Keap Hiring and Layoffs

Track key workforce changes—new hires, leadership shifts, and layoffs—to spot strategic organizational moves. Identify rising competitors, uncover shifts in company direction, and seize opportunities to attract top talent or engage new decision-makers. Use these insights to refine your recruitment strategy and build stronger business relationships.


🤝 Keap Partnerships, Clients and Vendors

Monitor new partnerships, client wins, and vendor relationships to understand where your competitors are gaining traction. Spot emerging alliances, evaluate ecosystem shifts, and identify potential partners or prospects early. These insights help you refine your sales strategy, anticipate market movements, and stay one step ahead in a dynamic competitive landscape.


📈 Keap Financial Performance, Fundraising, M&A

Track competitors’ financial performance, fundraising rounds, and M&A activity to assess their growth trajectory and strategic focus. Uncover signals of expansion, market entry, or consolidation, and benchmark your position accordingly. Use these insights to inform investor conversations, identify acquisition opportunities, and fine-tune your competitive strategy.


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