SEON | Competitive Intelligence Profile
SEON is a software development company focused on providing end-to-end solutions for fraud prevention and anti-money laundering (AML)...
SEON is a software development company focused on providing end-to-end solutions for fraud prevention and anti-money laundering (AML) compliance. The company leverages advanced digital footprinting, machine learning, and customizable rules to help online businesses reduce fraud-related costs and challenges. With a mission to create a safer online environment, SEON serves a diverse clientele, including global financial leaders and small eCommerce businesses, by offering insights into customer interactions and transactions.
🛍️ SEON Product and Pricing Intelligence →
📅 SEON Event Participations →
⚖️ SEON Regulatory Intelligence →
👔 SEON Management and Leadership Team →
⚔️ SEON Alternatives and Competitors →
💼 SEON Hiring and Layoffs →
🤝 SEON Partnerships, Clients and Vendors →
📈 SEON Financial Performance, Fundraising, M&A →
🛍️ SEON Product and Pricing Intelligence
Leverage product insights to define key product development milestones, guide go-to-market planning, build a robust product-market fit matrix, and perform in-depth SWOT analyses.
Harness pricing intelligence to support strategic pricing decisions, conduct competitive pricing analysis, and craft effective differential pricing strategies.
- SEON introduced the Erase API v2 with asynchronous deletion, a mandatory domains field, enhanced email validation, and deprecated dry_run functionality.
- SEON updated its AML features to include customer screening and monitoring solutions, and increased the minimum API timeout from 1500 ms to 2500 ms, recommending at least 4000 ms.
- SEON expanded its focus from 'BNPL / CREDIT RISK' to 'LENDING / CREDIT RISK / BNPL' and from 'ECOMMERCE' to 'ECOMMERCE / RETAIL', indicating a broader scope in these areas.
📅 SEON Event Participations
Stay updated on where your competitors are showing up—industry conferences, webinars, podcasts, and speaking engagements—to gauge their messaging, target audiences, and strategic focus. Discover how they’re positioning themselves in the market, what narratives they’re pushing, and which partnerships they’re cultivating. Use this intelligence to refine your own positioning, identify missed opportunities, and stay top-of-mind in your industry.
- SEON will be in London next week to show iGaming operators how to block bonus abuse and prevent multi-accounting.
- SEON will attend the Gaming Leaders' Summit in London to demonstrate solutions for blocking bonus abuse and preventing multi-accounting in iGaming.
- SEON will showcase its iGaming expertise at SiGMA Asia in Manila from June 2-4.
⚖️ SEON Regulatory Intelligence
Monitor critical regulatory events—such as issued or revoked licenses, lawsuits, investigations, and court rulings—to understand the compliance posture and legal exposure of your rivals. Spot early warning signs of operational risk, delays, or reputational damage, and use these insights to fine-tune your market strategy, mitigate your own risk, or capitalize on competitor setbacks.
👔 SEON Management and Leadership Team
Understand who’s steering your competitors by tracking changes in their management and leadership teams. Gain insights into strategic direction, leadership style, and organizational priorities based on executive backgrounds and hiring trends. Use this knowledge to anticipate competitive moves, tailor your sales or partnership approach, and benchmark against industry leaders.
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Chief Architect
[email protected] -
Chief Product Officer[email protected]
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Chief Revenue Officer
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CTO[email protected]
⚔️ SEON Alternatives and Competitors
Identify the competitors of your competitors to uncover indirect threats, emerging disruptors, and untapped opportunities. Understand the broader competitive ecosystem, spot white space in the market, and gain strategic context that helps you position more effectively. These insights sharpen your market intelligence and reveal angles others often overlook.
- Sift |
- Signifyd |
- Riskified |
- ClearSale |
- Kount |
- NoFraud |
- TruValidate |
- Fraud.net |
- Featurespace |
- Jeff App |
- ThreatMetrix |
- Emailage |
- Nethone |
- BioCatch |
- Auth0 |
- SHIELD |
- Ondato |
- FUGU |
- SAS Fraud, AML & Security Intelligence |
- KYC Portal |
- Sumsub |
- RISK IDENT |
- iDenfy |
- TruNarrative |
- Persona |
- Fingerprint |
- Accertify |
- Forter
💼 SEON Hiring and Layoffs
Track key workforce changes—new hires, leadership shifts, and layoffs—to spot strategic organizational moves. Identify rising competitors, uncover shifts in company direction, and seize opportunities to attract top talent or engage new decision-makers. Use these insights to refine your recruitment strategy and build stronger business relationships.
- Angela Pierce has joined SEON as Chief Financial Officer in the United States, previously serving as Chief Financial Officer at Literati.
- Emily Light's role at SEON changed from Head of Customer Success to Head of Implementation.
- SEON has promoted the Director of GRC to VP of Legal and Compliance.
🤝 SEON Partnerships, Clients and Vendors
Monitor new partnerships, client wins, and vendor relationships to understand where your competitors are gaining traction. Spot emerging alliances, evaluate ecosystem shifts, and identify potential partners or prospects early. These insights help you refine your sales strategy, anticipate market movements, and stay one step ahead in a dynamic competitive landscape.
- SEON partnered with Swiss4Win, Casinò Lugano SA's online brand, achieving 70% faster fraud assessments and a 50% reduction in manual reviews.
- SEON announced on April 29, 2025, that Tecovas has adopted its AI-driven fraud prevention technology to enhance security and streamline fraud detection across Tecovas' retail and e-commerce operations.
- SEON has officially partnered with Intergiro to enhance fraud prevention in embedded finance by integrating SEON's tools to block fraudulent sign-ups and strengthen payment security.
📈 SEON Financial Performance, Fundraising, M&A
Track competitors’ financial performance, fundraising rounds, and M&A activity to assess their growth trajectory and strategic focus. Uncover signals of expansion, market entry, or consolidation, and benchmark your position accordingly. Use these insights to inform investor conversations, identify acquisition opportunities, and fine-tune your competitive strategy.
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