SEON | Competitive Intelligence Profile
SEON is a software development company focused on providing end-to-end solutions for fraud prevention and anti-money laundering (AML)...
SEON is a software development company focused on providing end-to-end solutions for fraud prevention and anti-money laundering (AML) compliance. The company leverages advanced digital footprinting, machine learning, and customizable rules to help online businesses reduce fraud-related costs and challenges. With a mission to create a safer online environment, SEON serves a diverse clientele, including global financial leaders and small eCommerce businesses, by offering insights into customer interactions and transactions.
🛍️ SEON Product and Pricing Intelligence →
📅 SEON Event Participations →
⚖️ SEON Regulatory Intelligence →
👔 SEON Management and Leadership Team →
⚔️ SEON Alternatives and Competitors →
💼 SEON Hiring and Layoffs →
🤝 SEON Partnerships, Clients and Vendors →
📈 SEON Financial Performance, Fundraising, M&A →
🛍️ SEON Product and Pricing Intelligence
Leverage product insights to define key product development milestones, guide go-to-market planning, build a robust product-market fit matrix, and perform in-depth SWOT analyses.
Harness pricing intelligence to support strategic pricing decisions, conduct competitive pricing analysis, and craft effective differential pricing strategies.
- SEON launched AI tools on September 25 that help fraud and AML teams cut investigation time by up to 50% by explaining risk with color-coded signals and natural language summaries.
- SEON launched an expanded suite of AI tools to cut manual review times by up to 50% on September 25, 2025.
- SEON uses AI to reduce manual review time and debuts Sigma360 AI-driven transaction screening.
📅 SEON Event Participations
Stay updated on where your competitors are showing up—industry conferences, webinars, podcasts, and speaking engagements—to gauge their messaging, target audiences, and strategic focus. Discover how they’re positioning themselves in the market, what narratives they’re pushing, and which partnerships they’re cultivating. Use this intelligence to refine your own positioning, identify missed opportunities, and stay top-of-mind in your industry.
- SEON will attend the it-sa Expo&Congress, G2E, Money20/20, and SiGMA Europe events.
- SEON is attending G2E October 6–9 at booth 4232.
- SEON will attend G2E in Las Vegas and host a dinner on Wednesday evening.
⚖️ SEON Regulatory Intelligence
Monitor critical regulatory events—such as issued or revoked licenses, lawsuits, investigations, and court rulings—to understand the compliance posture and legal exposure of your rivals. Spot early warning signs of operational risk, delays, or reputational damage, and use these insights to fine-tune your market strategy, mitigate your own risk, or capitalize on competitor setbacks.
- SEON's CEO Tamas Kadar stated on September 11 that the UK's new Failure to Prevent Fraud law makes fraud a board-level liability and emphasized the need for unified fraud and AML prevention.
👔 SEON Management and Leadership Team
Understand who’s steering your competitors by tracking changes in their management and leadership teams. Gain insights into strategic direction, leadership style, and organizational priorities based on executive backgrounds and hiring trends. Use this knowledge to anticipate competitive moves, tailor your sales or partnership approach, and benchmark against industry leaders.
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Chief Architect
[email protected] -
Chief Product Officer[email protected]
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Chief Revenue Officer
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CTO[email protected]
⚔️ SEON Alternatives and Competitors
Identify the competitors of your competitors to uncover indirect threats, emerging disruptors, and untapped opportunities. Understand the broader competitive ecosystem, spot white space in the market, and gain strategic context that helps you position more effectively. These insights sharpen your market intelligence and reveal angles others often overlook.
- Sift |
- Signifyd |
- Riskified |
- ClearSale |
- Kount |
- NoFraud |
- TruValidate |
- Fraud.net |
- Featurespace |
- Jeff App |
- ThreatMetrix |
- Emailage |
- Nethone |
- BioCatch |
- Auth0 |
- SHIELD |
- Ondato |
- FUGU |
- SAS Fraud, AML & Security Intelligence |
- KYC Portal |
- Sumsub |
- RISK IDENT |
- iDenfy |
- TruNarrative |
- Persona |
- Fingerprint |
- Accertify |
- Forter
💼 SEON Hiring and Layoffs
Track key workforce changes—new hires, leadership shifts, and layoffs—to spot strategic organizational moves. Identify rising competitors, uncover shifts in company direction, and seize opportunities to attract top talent or engage new decision-makers. Use these insights to refine your recruitment strategy and build stronger business relationships.
- Botond Szilagyi has joined SEON as Chief of Staff in the United Kingdom, previously Senior Associate at Boston Consulting Group (BCG).
- SEON replaced János Mátyásfalvi with Angela Pierce as CFO.
- SEON appointed Angela Pierce as CFO on July 23 2025 to support global expansion and drive fraud prevention innovation.
🤝 SEON Partnerships, Clients and Vendors
Monitor new partnerships, client wins, and vendor relationships to understand where your competitors are gaining traction. Spot emerging alliances, evaluate ecosystem shifts, and identify potential partners or prospects early. These insights help you refine your sales strategy, anticipate market movements, and stay one step ahead in a dynamic competitive landscape.
- SEON announced on August 19, 2025, that MoneyMe selected its platform to strengthen fraud prevention and credit decisioning.
- SEON helps Cardmarket block dozens of fake accounts per attack wave in real time during registration, improving operational efficiency and risk detection.
- SEON improved its database performance by 80% and cut costs by 30% by switching to ClickHouse on AWS, as announced on July 23.
📈 SEON Financial Performance, Fundraising, M&A
Track competitors’ financial performance, fundraising rounds, and M&A activity to assess their growth trajectory and strategic focus. Uncover signals of expansion, market entry, or consolidation, and benchmark your position accordingly. Use these insights to inform investor conversations, identify acquisition opportunities, and fine-tune your competitive strategy.
- SEON raised an $80 million Series C round led by Sixth Street Growth to accelerate global expansion, deepen industry capabilities, and hire more talent, as announced by Matt DeLauro, President of GTM at SEON.
- SEON closed an $80 million Series C funding round led by Sixth Street Growth on September 16, 2025.
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