SEON | Competitive Intelligence Profile
SEON is a software development company focused on providing end-to-end solutions for fraud prevention and anti-money laundering (AML)...

SEON is a software development company focused on providing end-to-end solutions for fraud prevention and anti-money laundering (AML) compliance. The company leverages advanced digital footprinting, machine learning, and customizable rules to help online businesses reduce fraud-related costs and challenges. With a mission to create a safer online environment, SEON serves a diverse clientele, including global financial leaders and small eCommerce businesses, by offering insights into customer interactions and transactions.
🛍️ SEON Product and Pricing Intelligence →
📅 SEON Event Participations →
⚖️ SEON Regulatory Intelligence →
👔 SEON Management and Leadership Team →
⚔️ SEON Alternatives and Competitors →
💼 SEON Hiring and Layoffs →
🤝 SEON Partnerships, Clients and Vendors →
📈 SEON Financial Performance, Fundraising, M&A →

🛍️ SEON Product and Pricing Intelligence
Leverage product insights to define key product development milestones, guide go-to-market planning, build a robust product-market fit matrix, and perform in-depth SWOT analyses.
Harness pricing intelligence to support strategic pricing decisions, conduct competitive pricing analysis, and craft effective differential pricing strategies.
- Bence Jendruszak, co-founder and COO of SEON, shares insights on the company's expansion into the U.S., including challenges with patents and regulations, and the decision to base in Austin.
- SEON updates its platform with AML search profiles and rule categories to help banks and financial institutions fight fraud, as announced by co-founder and CEO Tamas Kadar on November 25.
- SEON introduced new flexible AML capabilities with smart filters, linked entity maps, and transparent risk scoring to help compliance teams investigate faster.
📅 SEON Event Participations
Stay updated on where your competitors are showing up—industry conferences, webinars, podcasts, and speaking engagements—to gauge their messaging, target audiences, and strategic focus. Discover how they’re positioning themselves in the market, what narratives they’re pushing, and which partnerships they’re cultivating. Use this intelligence to refine your own positioning, identify missed opportunities, and stay top-of-mind in your industry.
- SEON will reveal a major product at Booth 5E30 during ICE Barcelona from January 19-21.
- SEON will speak at FraudTech Connect London on November 20.
- SEON and Amazon Web Services (AWS) hosted a fintech networking event in Dubai to discuss fraud, AML, credit risk, and regulatory requirements.
⚖️ SEON Regulatory Intelligence
Monitor critical regulatory events—such as issued or revoked licenses, lawsuits, investigations, and court rulings—to understand the compliance posture and legal exposure of your rivals. Spot early warning signs of operational risk, delays, or reputational damage, and use these insights to fine-tune your market strategy, mitigate your own risk, or capitalize on competitor setbacks.
- SEON's CEO Tamas Kadar stated on September 11 that the UK's new Failure to Prevent Fraud law makes fraud a board-level liability and emphasized the need for unified fraud and AML prevention.
👔 SEON Management and Leadership Team
Understand who’s steering your competitors by tracking changes in their management and leadership teams. Gain insights into strategic direction, leadership style, and organizational priorities based on executive backgrounds and hiring trends. Use this knowledge to anticipate competitive moves, tailor your sales or partnership approach, and benchmark against industry leaders.
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Chief Architect
[email protected]
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Chief Product Officer
[email protected]
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Chief Revenue Officer
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CTO
[email protected]
⚔️ SEON Alternatives and Competitors
Identify the competitors of your competitors to uncover indirect threats, emerging disruptors, and untapped opportunities. Understand the broader competitive ecosystem, spot white space in the market, and gain strategic context that helps you position more effectively. These insights sharpen your market intelligence and reveal angles others often overlook.
- Sift |
- Signifyd |
- Riskified |
- ClearSale |
- Kount |
- NoFraud |
- TruValidate |
- Fraud.net |
- Featurespace |
- Jeff App |
- ThreatMetrix |
- Emailage |
- Nethone |
- BioCatch |
- Auth0 |
- SHIELD |
- Ondato |
- FUGU |
- SAS Fraud, AML & Security Intelligence |
- KYC Portal |
- Sumsub |
- RISK IDENT |
- iDenfy |
- TruNarrative |
- Persona |
- Fingerprint |
- Accertify |
- Forter

💼 SEON Hiring and Layoffs
Track key workforce changes—new hires, leadership shifts, and layoffs—to spot strategic organizational moves. Identify rising competitors, uncover shifts in company direction, and seize opportunities to attract top talent or engage new decision-makers. Use these insights to refine your recruitment strategy and build stronger business relationships.
- Nathan Green joined SEON as Director of Software Quality Assurance in the United States, previously Director, Software Engineering at Synchrony.
- Christina Bunchuck joined SEON as VP, Account Management in the United States, previously unspecified.
- Nathan Green started a new position as Director of Software Quality Assurance at SEON.
🤝 SEON Partnerships, Clients and Vendors
Monitor new partnerships, client wins, and vendor relationships to understand where your competitors are gaining traction. Spot emerging alliances, evaluate ecosystem shifts, and identify potential partners or prospects early. These insights help you refine your sales strategy, anticipate market movements, and stay one step ahead in a dynamic competitive landscape.
- SEON partners with xpate to integrate its real-time data intelligence into xpate's global payments hub, providing merchants with smarter, faster fraud protection tools without friction.
📈 SEON Financial Performance, Fundraising, M&A
Track competitors’ financial performance, fundraising rounds, and M&A activity to assess their growth trajectory and strategic focus. Uncover signals of expansion, market entry, or consolidation, and benchmark your position accordingly. Use these insights to inform investor conversations, identify acquisition opportunities, and fine-tune your competitive strategy.
- SEON raised an $80 million Series C round led by Sixth Street Growth to accelerate global expansion, deepen industry capabilities, and hire more talent, as announced by Matt DeLauro, President of GTM at SEON.
- SEON closed an $80 million Series C funding round led by Sixth Street Growth on September 16, 2025.
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