Sennheiser | Competitive Intelligence Profile

Sennheiser is shaping the Future of Audio with a 75-year history of innovation and excellence in headphones, microphones, and wireless...


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Sennheiser is shaping the Future of Audio with a 75-year history of innovation and excellence in headphones, microphones, and wireless transmission technology. The company's vision is centered around providing reliable, innovative, and remarkable audio technologies and products to customers worldwide.

Website
Headquarters
Wedemark, Hanover
Size
1001-5000 employees
Industry
Appliances, Electrical, and Electronics Manufacturing
Specialities
Headphones, Microphones, Gaming Headsets, Integrated Systems, Professional Audio

🛍️ Sennheiser Product and Pricing Intelligence →

📅 Sennheiser Event Participations →

⚖️ Sennheiser Regulatory Intelligence →

👔 Sennheiser Management and Leadership Team →

⚔️ Sennheiser Alternatives and Competitors →

💼 Sennheiser Hiring and Layoffs →

🤝 Sennheiser Partnerships, Clients and Vendors →

📈 Sennheiser Financial Performance, Fundraising, M&A →


🛍️ Sennheiser Product and Pricing Intelligence

Leverage product insights to define key product development milestones, guide go-to-market planning, build a robust product-market fit matrix, and perform in-depth SWOT analyses.

Harness pricing intelligence to support strategic pricing decisions, conduct competitive pricing analysis, and craft effective differential pricing strategies.

  • Sennheiser launched the e 835 Virtual Tour Across America on October 16, 2025, offering 10 U.S. artists a microphone and headphones to film live performances.
  • Sennheiser launched the HDB 630 headphones on October 10, 2025, featuring 24-bit/96kHz hi-res audio, adaptive ANC, and 60-hour battery life for $499.
  • Sennheiser unveiled the HDB 630 wireless headphones, priced at $499.95 and expected to ship in late October 2025.


📅 Sennheiser Event Participations

Stay updated on where your competitors are showing up—industry conferences, webinars, podcasts, and speaking engagements—to gauge their messaging, target audiences, and strategic focus. Discover how they’re positioning themselves in the market, what narratives they’re pushing, and which partnerships they’re cultivating. Use this intelligence to refine your own positioning, identify missed opportunities, and stay top-of-mind in your industry.

  • Sennheiser will power audio in a full meeting-room environment at the Almo Pro AV and ClickShare by Barco Partner Collaboration Demo in Charlotte, NC on October 27.
  • Sennheiser sponsored the HEITSA event in Cape Town and participated in presentations and trainings for the education market.
  • Sennheiser is hosting the Medienplaner Fachtagung on November 6 and November 13, 2025, featuring hands-on experiences with TeamConnect Ceiling & Bar Solutions and partner innovations.

⚖️ Sennheiser Regulatory Intelligence

Monitor critical regulatory events—such as issued or revoked licenses, lawsuits, investigations, and court rulings—to understand the compliance posture and legal exposure of your rivals. Spot early warning signs of operational risk, delays, or reputational damage, and use these insights to fine-tune your market strategy, mitigate your own risk, or capitalize on competitor setbacks.


👔 Sennheiser Management and Leadership Team

Understand who’s steering your competitors by tracking changes in their management and leadership teams. Gain insights into strategic direction, leadership style, and organizational priorities based on executive backgrounds and hiring trends. Use this knowledge to anticipate competitive moves, tailor your sales or partnership approach, and benchmark against industry leaders.


⚔️ Sennheiser Alternatives and Competitors

Identify the competitors of your competitors to uncover indirect threats, emerging disruptors, and untapped opportunities. Understand the broader competitive ecosystem, spot white space in the market, and gain strategic context that helps you position more effectively. These insights sharpen your market intelligence and reveal angles others often overlook.

  • Bose
  • |
  • JABRA
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  • Skullcandy
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  • Jaybird Sport
  • |
  • Shure
  • |
  • Turtle Beach
  • |
  • Logitech
  • |
  • GN Group
  • |
  • Denon
  • |
  • Snom
  • |
  • Zound Industries
  • |
  • Jbl
  • |
  • Poly
  • |
  • Yamaha
  • |
  • Epson Europe
  • |
  • RCF
  • |
  • Bowers & Wilkins
  • |
  • Klipsch
  • |
  • NATIVE INSTRUMENTS
  • |
  • Newegg
  • |
  • Dolby Laboratories
  • |
  • Audio-Technica
  • |
  • Beyerdynamic
  • |
  • Teufel Audio
  • |
  • noiseless acoustics
  • |
  • Sony


💼 Sennheiser Hiring and Layoffs

Track key workforce changes—new hires, leadership shifts, and layoffs—to spot strategic organizational moves. Identify rising competitors, uncover shifts in company direction, and seize opportunities to attract top talent or engage new decision-makers. Use these insights to refine your recruitment strategy and build stronger business relationships.

  • Daniel Sennheiser will become Chairman of the Board of Directors of Sennheiser Group on January 1, 2026, while his brother Andreas Sennheiser continues as CEO.


🤝 Sennheiser Partnerships, Clients and Vendors

Monitor new partnerships, client wins, and vendor relationships to understand where your competitors are gaining traction. Spot emerging alliances, evaluate ecosystem shifts, and identify potential partners or prospects early. These insights help you refine your sales strategy, anticipate market movements, and stay one step ahead in a dynamic competitive landscape.

  • Sennheiser collaborated with CUPRA to create a sound philosophy for driving experiences.
  • Sennheiser partnered with Smart to provide its signature sound for the new fully electric Smart #2 car.
  • Sennheiser announced a collaboration with Zoapi on September 2 to integrate its TeamConnect Bar Solutions with Zoapi Hub for improved meeting and collaboration.


📈 Sennheiser Financial Performance, Fundraising, M&A

Track competitors’ financial performance, fundraising rounds, and M&A activity to assess their growth trajectory and strategic focus. Uncover signals of expansion, market entry, or consolidation, and benchmark your position accordingly. Use these insights to inform investor conversations, identify acquisition opportunities, and fine-tune your competitive strategy.

  • Sennheiser acquired Show Code, the company behind SoundBase frequency coordination software, in September.


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