Samsara | Competitive Intelligence Profile
Samsara is the pioneer of the Connected Operations™ Cloud, providing a platform that enables organizations dependent on physical...
Samsara is the pioneer of the Connected Operations™ Cloud, providing a platform that enables organizations dependent on physical operations to harness IoT data for actionable insights. With a focus on safety, efficiency, and sustainability, Samsara serves tens of thousands of customers across various industries including construction, transportation, and logistics. The company is publicly traded on NYSE under the ticker IOT.
🛍️ Samsara Product and Pricing Intelligence →
📅 Samsara Event Participations →
⚖️ Samsara Regulatory Intelligence →
👔 Samsara Management and Leadership Team →
⚔️ Samsara Alternatives and Competitors →
💼 Samsara Hiring and Layoffs →
🤝 Samsara Partnerships, Clients and Vendors →
📈 Samsara Financial Performance, Fundraising, M&A →
🛍️ Samsara Product and Pricing Intelligence
Leverage product insights to define key product development milestones, guide go-to-market planning, build a robust product-market fit matrix, and perform in-depth SWOT analyses.
Harness pricing intelligence to support strategic pricing decisions, conduct competitive pricing analysis, and craft effective differential pricing strategies.
- Samsara now emphasizes routing and navigation features to reduce costs and improve safety, compliance, and customer satisfaction in its fleet telematics solution.
- Samsara launched smarter routing, real-time navigation, and safety wearables at SamsaraBeyond to help customers operate more efficiently and safely.
- Tim M., Integrated Marketing and Technology at Samsara, praised the team for their recent product launches on June 30.
📅 Samsara Event Participations
Stay updated on where your competitors are showing up—industry conferences, webinars, podcasts, and speaking engagements—to gauge their messaging, target audiences, and strategic focus. Discover how they’re positioning themselves in the market, what narratives they’re pushing, and which partnerships they’re cultivating. Use this intelligence to refine your own positioning, identify missed opportunities, and stay top-of-mind in your industry.
- ATA President Chris Spear discussed trucking priorities like safety tech and cargo security at Samsara's conference on June 24.
- Samsara hosted Samsara Beyond event featuring product debuts and a performance by Dierks Bentley.
- Samsara will focus on AI-powered proactive maintenance solutions at its Beyond 25 conference in San Diego from June 23 to 26, featuring keynotes by CEO Sanjit Biswas and discussions led by SVP Johan Land.
⚖️ Samsara Regulatory Intelligence
Monitor critical regulatory events—such as issued or revoked licenses, lawsuits, investigations, and court rulings—to understand the compliance posture and legal exposure of your rivals. Spot early warning signs of operational risk, delays, or reputational damage, and use these insights to fine-tune your market strategy, mitigate your own risk, or capitalize on competitor setbacks.
👔 Samsara Management and Leadership Team
Understand who’s steering your competitors by tracking changes in their management and leadership teams. Gain insights into strategic direction, leadership style, and organizational priorities based on executive backgrounds and hiring trends. Use this knowledge to anticipate competitive moves, tailor your sales or partnership approach, and benchmark against industry leaders.
⚔️ Samsara Alternatives and Competitors
Identify the competitors of your competitors to uncover indirect threats, emerging disruptors, and untapped opportunities. Understand the broader competitive ecosystem, spot white space in the market, and gain strategic context that helps you position more effectively. These insights sharpen your market intelligence and reveal angles others often overlook.
- Verizon Connect |
- Lytx |
- Motive |
- Geotab |
- Azuga Fleet |
- Fleetio |
- GPS Insight |
- Rhombus |
- AUTOsist |
- Whip Around |
- RoadWarrior |
- Onfleet |
- MyGeotab |
- Trimble MAPS |
- Zonar Coach |
- Continental |
- Intelliculture |
- Myelin Foundry |
- DIMO |
- Safetrax |
- AMS360 |
- TRANSPORTER |
- RouteManager |
- Rose Rocket
💼 Samsara Hiring and Layoffs
Track key workforce changes—new hires, leadership shifts, and layoffs—to spot strategic organizational moves. Identify rising competitors, uncover shifts in company direction, and seize opportunities to attract top talent or engage new decision-makers. Use these insights to refine your recruitment strategy and build stronger business relationships.
- Samsara appointed Lara Caimi as President of Worldwide Field Operations, reporting to CEO Sanjit Biswas, effective May 29, 2023.
- Vishal Sirohi has left Samsara as a Staff Engineer to become Co-Founder and CEO at a Stealth Startup in the United States.
- Matt Olson, Director, Sales Operations & Strategy at Samsara in the United States, left to join ClickUp as Sr. Director, GTM Operations.
🤝 Samsara Partnerships, Clients and Vendors
Monitor new partnerships, client wins, and vendor relationships to understand where your competitors are gaining traction. Spot emerging alliances, evaluate ecosystem shifts, and identify potential partners or prospects early. These insights help you refine your sales strategy, anticipate market movements, and stay one step ahead in a dynamic competitive landscape.
- Samsara announced Marsh as Insurance & Safety Partner of the Year, Carahsoft as Public Sector Partner of the Year, Coast as Ecosystem Partner of the Year, and HUB International as Rookie of the Year at #SamsaraBeyond on June 24.
- Samsara shifts focus from fleet operations savings and electric fleet management to tech innovation in NASCAR and a new partnership with Element for fleet management across Canada and the US, while also announcing an Investor Day on June 24th, 2025.
- Samsara announced a North American strategic partnership with Element Fleet Management to combine telematics and fleet management optimization.
📈 Samsara Financial Performance, Fundraising, M&A
Track competitors’ financial performance, fundraising rounds, and M&A activity to assess their growth trajectory and strategic focus. Uncover signals of expansion, market entry, or consolidation, and benchmark your position accordingly. Use these insights to inform investor conversations, identify acquisition opportunities, and fine-tune your competitive strategy.
- Samsara shares fell 1.5% on Wednesday as analysts reacted to its investor day with mixed opinions.
- Samsara faces valuation concerns despite 31% revenue growth, with executives selling shares and comparisons to BNP Paribas highlighting stability versus growth risks.
- Samsara is a high-growth IoT company with strong strategic positioning and a differentiated product offering that has driven impressive revenue growth and a recent profitability inflection.
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