REMA 1000 | Competitive Intelligence Profile
REMA 1000 is a Norwegian retail chain with over 650 stores across the country, known for its commitment to low prices, high-quality...
REMA 1000 is a Norwegian retail chain with over 650 stores across the country, known for its commitment to low prices, high-quality groceries, and responsible production and sales practices. Since 1979, it has focused on cutting food prices in Norway while ensuring environmental and social responsibility. The company operates with independent merchants who are deeply involved in their local communities, offering a pleasant shopping experience with clean stores, full shelves, and friendly staff. REMA 1000 is also recognized for its ambitious environmental goals, including reducing plastic use and phasing out certain chicken breeds for more sustainable options.
🛍️ REMA 1000 Product and Pricing Intelligence →
📅 REMA 1000 Event Participations →
⚖️ REMA 1000 Regulatory Intelligence →
👔 REMA 1000 Management and Leadership Team →
⚔️ REMA 1000 Alternatives and Competitors →
💼 REMA 1000 Hiring and Layoffs →
🤝 REMA 1000 Partnerships, Clients and Vendors →
📈 REMA 1000 Financial Performance, Fundraising, M&A →
🛍️ REMA 1000 Product and Pricing Intelligence
Leverage product insights to define key product development milestones, guide go-to-market planning, build a robust product-market fit matrix, and perform in-depth SWOT analyses.
Harness pricing intelligence to support strategic pricing decisions, conduct competitive pricing analysis, and craft effective differential pricing strategies.
- REMA 1000 Vinterbro now has ultrafast Uno-X chargers, as one of 125 Reitan Retail locations providing 758 plugs in Norway and Denmark.
- REMA 1000 has removed its 'Vi låser priser ut året' (we lock prices for the year) promise from its homepage.
- REMA 1000's parent company Reitan Retail acquired 114 Danish Aldi stores, converting them into REMA 1000 locations to expand its footprint in Denmark.
📅 REMA 1000 Event Participations
Stay updated on where your competitors are showing up—industry conferences, webinars, podcasts, and speaking engagements—to gauge their messaging, target audiences, and strategic focus. Discover how they’re positioning themselves in the market, what narratives they’re pushing, and which partnerships they’re cultivating. Use this intelligence to refine your own positioning, identify missed opportunities, and stay top-of-mind in your industry.
- REMA 1000 sponsored the European Space Camp 2026.
- REMA 1000 sponsored fruit, vegetables, chocolate balls, and biscuits for football players at Norway Cup.
⚖️ REMA 1000 Regulatory Intelligence
Monitor critical regulatory events—such as issued or revoked licenses, lawsuits, investigations, and court rulings—to understand the compliance posture and legal exposure of your rivals. Spot early warning signs of operational risk, delays, or reputational damage, and use these insights to fine-tune your market strategy, mitigate your own risk, or capitalize on competitor setbacks.
- Strikes may disrupt deliveries to REMA 1000 stores across the country on Saturday.
👔 REMA 1000 Management and Leadership Team
Understand who’s steering your competitors by tracking changes in their management and leadership teams. Gain insights into strategic direction, leadership style, and organizational priorities based on executive backgrounds and hiring trends. Use this knowledge to anticipate competitive moves, tailor your sales or partnership approach, and benchmark against industry leaders.
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CFO
[email protected] -
CFO[email protected]
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Managing Director Sweden
⚔️ REMA 1000 Alternatives and Competitors
Identify the competitors of your competitors to uncover indirect threats, emerging disruptors, and untapped opportunities. Understand the broader competitive ecosystem, spot white space in the market, and gain strategic context that helps you position more effectively. These insights sharpen your market intelligence and reveal angles others often overlook.
- Norgesgruppen (Kiwi, Meny, Spar) |
- Coop |
- Assai |
- Geia Food |
- Logismose |
- Kokkens Vinhus |
- Lidl
💼 REMA 1000 Hiring and Layoffs
Track key workforce changes—new hires, leadership shifts, and layoffs—to spot strategic organizational moves. Identify rising competitors, uncover shifts in company direction, and seize opportunities to attract top talent or engage new decision-makers. Use these insights to refine your recruitment strategy and build stronger business relationships.
- Solfrid Kulild has joined REMA 1000 as Financial Controller in Norway.
- Solfrid Kulild started as Financial Controller at REMA 1000 after three years at Deloitte.
- Kristoffer Standal Tuhus left REMA 1000 in Norway, where he served as Accounting Manager, to join KPMG Norway as Senior Associate CFO Advisory.
🤝 REMA 1000 Partnerships, Clients and Vendors
Monitor new partnerships, client wins, and vendor relationships to understand where your competitors are gaining traction. Spot emerging alliances, evaluate ecosystem shifts, and identify potential partners or prospects early. These insights help you refine your sales strategy, anticipate market movements, and stay one step ahead in a dynamic competitive landscape.
- REMA 1000 lets customers connect their REMA app to Spenn to earn points on groceries and use points earned from flying to pay for groceries.
- REMA 1000 supports the Uno X women's cycling team as the Tour de France Femme starts on August 1.
- REMA 1000 and BAMA agreed to start a new collaboration model to increase sales of fresh fruit and vegetables, with BaRe's distribution centers gradually integrating into REMA 1000 by 2030.
📈 REMA 1000 Financial Performance, Fundraising, M&A
Track competitors’ financial performance, fundraising rounds, and M&A activity to assess their growth trajectory and strategic focus. Uncover signals of expansion, market entry, or consolidation, and benchmark your position accordingly. Use these insights to inform investor conversations, identify acquisition opportunities, and fine-tune your competitive strategy.
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