Ola | Competitive Intelligence Profile

Ola is India’s largest mobility platform and one of the world’s largest ride-hailing companies, serving 250+ cities across India,...


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Ola logo

Ola is India’s largest mobility platform and one of the world’s largest ride-hailing companies, serving 250+ cities across India, Australia, New Zealand, and the UK. The Ola app offers mobility solutions by connecting customers to drivers and a wide range of vehicles across bikes, auto-rickshaws, metered taxis, and cabs, enabling convenience and transparency for consumers and driver-partners. Ola also has additional services like Ola Electric, Ola Fleet Technologies, Ola Skilling, Ola Financial Services, and a food business.

Website
Headquarters
Bengaluru, Karnataka
Size
5001-10,000 employees
Industry
Software Development

🛍️ Ola Product and Pricing Intelligence →

📅 Ola Event Participations →

⚖️ Ola Regulatory Intelligence →

👔 Ola Management and Leadership Team →

⚔️ Ola Alternatives and Competitors →

💼 Ola Hiring and Layoffs →

🤝 Ola Partnerships, Clients and Vendors →

📈 Ola Financial Performance, Fundraising, M&A →


🛍️ Ola Product and Pricing Intelligence

Leverage product insights to define key product development milestones, guide go-to-market planning, build a robust product-market fit matrix, and perform in-depth SWOT analyses.

Harness pricing intelligence to support strategic pricing decisions, conduct competitive pricing analysis, and craft effective differential pricing strategies.

  • Akshay Borhade, Asst. Director of Design at Ola, announced the launch of the AI-powered Motor Club feature with an interactive prototype and upcoming insurance, FASTag, and challan features.
  • Ola has initiated B2B logistics services in the food and beverage segment through the ONDC network, similar to Uber and Magicpin.
  • Ola introduced an in-app language setting with 12 Indian languages and added carbon emission tracking for every trip.


📅 Ola Event Participations

Stay updated on where your competitors are showing up—industry conferences, webinars, podcasts, and speaking engagements—to gauge their messaging, target audiences, and strategic focus. Discover how they’re positioning themselves in the market, what narratives they’re pushing, and which partnerships they’re cultivating. Use this intelligence to refine your own positioning, identify missed opportunities, and stay top-of-mind in your industry.

  • Ola Electric's Talent Acquisition team participated in an advanced workshop on LinkedIn Recruiter's AI-powered features to enhance their hiring strategy.
  • On April 26, Sujish Jangra, GTM Lead at Ola, will speak at a symposium about scaling startups from founding to impact.
  • Ola is hosting a drivers meetup with Uber at Jaipur House Agra on April 17, 2025.

⚖️ Ola Regulatory Intelligence

Monitor critical regulatory events—such as issued or revoked licenses, lawsuits, investigations, and court rulings—to understand the compliance posture and legal exposure of your rivals. Spot early warning signs of operational risk, delays, or reputational damage, and use these insights to fine-tune your market strategy, mitigate your own risk, or capitalize on competitor setbacks.

  • The Central Consumer Protection Authority is investigating Ola for allegedly pressuring customers to pay tips in advance, raising ethical concerns.
  • The government is investigating Ola for potential use of dark patterns in its ride-hailing app.
  • Ola's shares have dropped about 35% since their August debut due to regulatory and compliance issues.

👔 Ola Management and Leadership Team

Understand who’s steering your competitors by tracking changes in their management and leadership teams. Gain insights into strategic direction, leadership style, and organizational priorities based on executive backgrounds and hiring trends. Use this knowledge to anticipate competitive moves, tailor your sales or partnership approach, and benchmark against industry leaders.


⚔️ Ola Alternatives and Competitors

Identify the competitors of your competitors to uncover indirect threats, emerging disruptors, and untapped opportunities. Understand the broader competitive ecosystem, spot white space in the market, and gain strategic context that helps you position more effectively. These insights sharpen your market intelligence and reveal angles others often overlook.

  • Cabify
  • |
  • Gett
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  • Bolt
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  • inDrive
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  • Zoomcar
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  • Revv
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  • Careem
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  • Meru Cab Company
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  • Grab
  • |
  • Uber
  • |
  • Savaari
  • |
  • WTI
  • |
  • TaxiForSure
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  • Gozocabs
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  • GOAMILES
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  • DiDi
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  • Rapido
  • |
  • 99 Taxis
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  • Easy Taxi
  • |
  • EasyCabs
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  • Namma Yatri
  • |
  • Lyft
  • |
  • Curb Mobility
  • |
  • Dhyan Networks


💼 Ola Hiring and Layoffs

Track key workforce changes—new hires, leadership shifts, and layoffs—to spot strategic organizational moves. Identify rising competitors, uncover shifts in company direction, and seize opportunities to attract top talent or engage new decision-makers. Use these insights to refine your recruitment strategy and build stronger business relationships.

  • Srikanth Vidapanakal, former director of AI at Ola Electric, announced he is founding a new robotics startup called xSpecies AI, focusing on developing AI software and hardware for general-purpose robots.
  • An Ola Cabs software developer in Bengaluru has 12 years of experience.
  • CA Sakshi Malang has left Ola as Assistant Manager - Indirect Taxation in India to join Meesho as Assistant Manager.


🤝 Ola Partnerships, Clients and Vendors

Monitor new partnerships, client wins, and vendor relationships to understand where your competitors are gaining traction. Spot emerging alliances, evaluate ecosystem shifts, and identify potential partners or prospects early. These insights help you refine your sales strategy, anticipate market movements, and stay one step ahead in a dynamic competitive landscape.

  • Ola partners with Lenovo to build India's largest supercomputer, Krutrim 3, with 700 billion parameters, following Bhavish Aggarwal's Rs 2,000 crore investment in AI.
  • Turbo Fleet Aggregators, registered in Delhi in May 2023, appears to be affiliated with Ola as it exclusively leases Ola Electric scooters and shares similar branding and design elements with Ola's platforms.


📈 Ola Financial Performance, Fundraising, M&A

Track competitors’ financial performance, fundraising rounds, and M&A activity to assess their growth trajectory and strategic focus. Uncover signals of expansion, market entry, or consolidation, and benchmark your position accordingly. Use these insights to inform investor conversations, identify acquisition opportunities, and fine-tune your competitive strategy.

  • Ola Electric plans to raise INR 1,700 Cr through non-convertible debentures after losing its top spot in the electric two-wheeler market to TVS Motor.
  • Ola Electric's share price declined nearly 30% in the quarter ended March, impacting SoftBank's returns from the Indian market.
  • Bhavish Aggarwal, CEO of Ola Electric, became one of India's youngest billionaires after the company's IPO, but the scooter company's share price has been affected by high-profile crashes and competition.


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