Uber | Competitive Intelligence Profile
Uber is a global platform providing ride-hailing, courier services, food delivery, and freight transport. They focus on empowering...

Uber is a global platform providing ride-hailing, courier services, food delivery, and freight transport. They focus on empowering people to go anywhere, get anything, and earn their way with a relentless pursuit of reimagining movement.
🛍️ Uber Product and Pricing Intelligence →
📅 Uber Event Participations →
⚖️ Uber Regulatory Intelligence →
👔 Uber Management and Leadership Team →
⚔️ Uber Alternatives and Competitors →
💼 Uber Hiring and Layoffs →
🤝 Uber Partnerships, Clients and Vendors →
📈 Uber Financial Performance, Fundraising, M&A →

🛍️ Uber Product and Pricing Intelligence
Leverage product insights to define key product development milestones, guide go-to-market planning, build a robust product-market fit matrix, and perform in-depth SWOT analyses.
Harness pricing intelligence to support strategic pricing decisions, conduct competitive pricing analysis, and craft effective differential pricing strategies.
- Starting July 1, Portland will charge Uber passengers an extra $2 per ride, up from 65 cents.
- Uber's upfront pricing strategy, using AI to set fares and driver pay, may have driven its financial turnaround, according to a June 2025 study.
- Uber now offers Waymo autonomous vehicle rides in Atlanta, starting June 24, with Ludacris and Missy Elliott taking the first ride.
📅 Uber Event Participations
Stay updated on where your competitors are showing up—industry conferences, webinars, podcasts, and speaking engagements—to gauge their messaging, target audiences, and strategic focus. Discover how they’re positioning themselves in the market, what narratives they’re pushing, and which partnerships they’re cultivating. Use this intelligence to refine your own positioning, identify missed opportunities, and stay top-of-mind in your industry.
- Uber and Uber Eats will host the Uber One Festival in Paris on June 12-13, offering exclusive activities and promotions for Uber One members.
⚖️ Uber Regulatory Intelligence
Monitor critical regulatory events—such as issued or revoked licenses, lawsuits, investigations, and court rulings—to understand the compliance posture and legal exposure of your rivals. Spot early warning signs of operational risk, delays, or reputational damage, and use these insights to fine-tune your market strategy, mitigate your own risk, or capitalize on competitor setbacks.
- Uber and Lyft must now give drivers at least 72 hours' notice before cutting off access to the apps under new TLC rules that also include a 5% pay raise.
- Uber drivers in Mexico will be recognized as independent workers with mandatory insurance under a new labor reform starting July 2025.
- Uber's labor reform in Mexico, effective June 22, will classify drivers and delivery partners as formal employees with benefits like social security, as stated by Andrew Macdonald, Uber's president and COO.
👔 Uber Management and Leadership Team
Understand who’s steering your competitors by tracking changes in their management and leadership teams. Gain insights into strategic direction, leadership style, and organizational priorities based on executive backgrounds and hiring trends. Use this knowledge to anticipate competitive moves, tailor your sales or partnership approach, and benchmark against industry leaders.
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Vice President & Chief Audit Executive
[email protected]
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Chief Risk and Compliance Officer, Uber
[email protected]
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Chief Product Officer and SVP Engineering, Uber
[email protected]
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Chief accountant – Uber
[email protected]
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Chief People Officer
[email protected]
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Chief of Staff, EMEA Mobility
[email protected]
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Chief of Staff
[email protected]
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Chief Privacy Officer and AGC Privacy & Cybersecurity
[email protected]
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CEO and Chair of the Management Board Uber Payments BV
[email protected]
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CEO
[email protected]
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CEO
[email protected]
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CEO
[email protected]
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Group COO Evelyn
[email protected]
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CFO-Uber Delivery
[email protected]
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Interim Chief Technology Officer na Uber
[email protected]
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Chief Operating Officer, Uber Payments BV
[email protected]
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Chief Operating Officer
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Black Business COO; Uber Escalations Support
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UT(Uber SKT Joint Venture) CMO/마케팅 총괄
[email protected]
⚔️ Uber Alternatives and Competitors
Identify the competitors of your competitors to uncover indirect threats, emerging disruptors, and untapped opportunities. Understand the broader competitive ecosystem, spot white space in the market, and gain strategic context that helps you position more effectively. These insights sharpen your market intelligence and reveal angles others often overlook.
- Vay |
- Cabify |
- Gett |
- Lyft |
- Via |
- Ola Cabs |
- Gojek |
- Snapp |
- Grab |
- Bolt |
- Didi Chuxing |
- Curb |
- Yandex Taxi |
- Local Taxis |
- Public Transport

💼 Uber Hiring and Layoffs
Track key workforce changes—new hires, leadership shifts, and layoffs—to spot strategic organizational moves. Identify rising competitors, uncover shifts in company direction, and seize opportunities to attract top talent or engage new decision-makers. Use these insights to refine your recruitment strategy and build stronger business relationships.
- Uber appointed Andrew Macdonald as president and chief operating officer in early June 2025.
- Uber's Chief Product Officer Sachin Kansal personally completes driving and delivery trips to enhance product insight and user empathy, embodying the company's 'extreme dogfooding' culture.
- Christopher Settles is leaving Uber as a Machine Learning Engineer to become Co-Founder & CEO at Stealth in the United States.
🤝 Uber Partnerships, Clients and Vendors
Monitor new partnerships, client wins, and vendor relationships to understand where your competitors are gaining traction. Spot emerging alliances, evaluate ecosystem shifts, and identify potential partners or prospects early. These insights help you refine your sales strategy, anticipate market movements, and stay one step ahead in a dynamic competitive landscape.
- Uber Eats partners with Five Below to offer nationwide delivery of toys, games, and decor from over 1,500 stores, as announced by Hashim Amin, head of grocery & retail for Uber Eats North America.
- Uber and Waymo expanded their partnership to Atlanta, allowing users to potentially ride in an autonomous Jaguar I-Pace through the Uber app, with the option to switch to a human driver.
- Uber and Emirates signed a strategic partnership on June 21, 2025 to explore integrated bookings, loyalty initiatives, and Uber airport rides for select Emirates customers.
📈 Uber Financial Performance, Fundraising, M&A
Track competitors’ financial performance, fundraising rounds, and M&A activity to assess their growth trajectory and strategic focus. Uncover signals of expansion, market entry, or consolidation, and benchmark your position accordingly. Use these insights to inform investor conversations, identify acquisition opportunities, and fine-tune your competitive strategy.
- On May 28, 2025, Uber acquired Dantaxi from Triton to become the leading mobility platform in Denmark, expanding its reach to 75 out of 98 municipalities.
- Uber agreed to buy 85% of the Turkish delivery platform Trendyol for $700 million from Alibaba Group, with the deal expected to close in the second half of the year.
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