Miro | Competitive Intelligence Profile
Miro is an innovation workspace designed for teams of every size, everywhere, to dream, design, and build the future together. With...
Miro is an innovation workspace designed for teams of every size, everywhere, to dream, design, and build the future together. With over 70 million users globally, Miro empowers teams to create innovative products and services, leveraging AI to enhance collaboration and efficiency. The platform supports a variety of use cases including strategy development, product design, and process management, all while ensuring best-in-class security and scalability.
🛍️ Miro Product and Pricing Intelligence →
📅 Miro Event Participations →
⚖️ Miro Regulatory Intelligence →
👔 Miro Management and Leadership Team →
⚔️ Miro Alternatives and Competitors →
💼 Miro Hiring and Layoffs →
🤝 Miro Partnerships, Clients and Vendors →
📈 Miro Financial Performance, Fundraising, M&A →
🛍️ Miro Product and Pricing Intelligence
Leverage product insights to define key product development milestones, guide go-to-market planning, build a robust product-market fit matrix, and perform in-depth SWOT analyses.
Harness pricing intelligence to support strategic pricing decisions, conduct competitive pricing analysis, and craft effective differential pricing strategies.
- Miro upgraded Miro Flows in February with simpler run controls, revert options, better connector management, a new template picker, and made Miro AI Workflows Add-On available for everyone to try.
- Miro increased the price of its Business Plan from $16 to $20 per user/month billed annually and added new features including unlimited AI Sidekicks and Flows, 50 Miro AI credits per user/month, and expanded diagramming shapes to 3,900+.
- Miro released Business + AI Workflows with Sidekicks and Flows, which help teams turn ideas into reports, roadmaps, slides, or prototypes quickly, as announced by Dmytro Titenko, Senior Software Engineer at Miro.
📅 Miro Event Participations
Stay updated on where your competitors are showing up—industry conferences, webinars, podcasts, and speaking engagements—to gauge their messaging, target audiences, and strategic focus. Discover how they’re positioning themselves in the market, what narratives they’re pushing, and which partnerships they’re cultivating. Use this intelligence to refine your own positioning, identify missed opportunities, and stay top-of-mind in your industry.
- Miro and adesso SE are hosting a Product Leader Roundtable in Berlin, Munich, and Zurich to discuss how AI is reshaping teamwork in product development, featuring insights from customers and networking opportunities.
- Miro Founder & CEO Andrey Khusid will speak in London on March 4 to discuss how organizations can use AI to turn individual productivity into collective intelligence.
- Miro will host Canvas 26 events in San Francisco on May 19, London on June 2, Sydney on June 16, and Tokyo on July 9.
⚖️ Miro Regulatory Intelligence
Monitor critical regulatory events—such as issued or revoked licenses, lawsuits, investigations, and court rulings—to understand the compliance posture and legal exposure of your rivals. Spot early warning signs of operational risk, delays, or reputational damage, and use these insights to fine-tune your market strategy, mitigate your own risk, or capitalize on competitor setbacks.
👔 Miro Management and Leadership Team
Understand who’s steering your competitors by tracking changes in their management and leadership teams. Gain insights into strategic direction, leadership style, and organizational priorities based on executive backgrounds and hiring trends. Use this knowledge to anticipate competitive moves, tailor your sales or partnership approach, and benchmark against industry leaders.
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Chief of Staff
[email protected] -
Chief Product and Technology Officer[email protected]
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Chief People Officer[email protected]
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Chief Financial Officer[email protected]
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Vice President, Asia Pacific[email protected]
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Vice President Operations[email protected]
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CEO
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Director of Finance Analytics, Chief of Staff to CFO[email protected]
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EA to CTO[email protected]
⚔️ Miro Alternatives and Competitors
Identify the competitors of your competitors to uncover indirect threats, emerging disruptors, and untapped opportunities. Understand the broader competitive ecosystem, spot white space in the market, and gain strategic context that helps you position more effectively. These insights sharpen your market intelligence and reveal angles others often overlook.
- Lucidchart |
- Zoom Whiteboard |
- Jamboard |
- Whiteboard |
- FigJam |
- Mural |
- Klaxoon Board |
- Sketchboard |
- ClickUp |
- Creately |
- Nuclino |
- Lucidspark |
- Microsoft Whiteboard |
- Conceptboard |
- Limnu |
- Whimsical |
- Explain Everything |
- Trello |
- Figma |
- InVision |
- Stormboard |
- Xmind |
- Smartsheet |
- monday.com |
- Wrike |
- Google Workspace |
- Slack |
- Ziteboard
💼 Miro Hiring and Layoffs
Track key workforce changes—new hires, leadership shifts, and layoffs—to spot strategic organizational moves. Identify rising competitors, uncover shifts in company direction, and seize opportunities to attract top talent or engage new decision-makers. Use these insights to refine your recruitment strategy and build stronger business relationships.
- Miro is hiring a Head of Partner Sales, EMEA in the United Kingdom, focusing on building and executing channel partnership strategies across the EMEA region.
- Andrew Bienert joins Miro as Director of Product Security in the Netherlands, previously Head of Cloud and Product Security at SEEK.
- Michael Horrocks joins Miro as Head of Organic & Website in the United Kingdom, previously Director, Web & Content at Checkout.com.
🤝 Miro Partnerships, Clients and Vendors
Monitor new partnerships, client wins, and vendor relationships to understand where your competitors are gaining traction. Spot emerging alliances, evaluate ecosystem shifts, and identify potential partners or prospects early. These insights help you refine your sales strategy, anticipate market movements, and stay one step ahead in a dynamic competitive landscape.
- Miro partners with Endava to embed its AI platform into Endava's Dava.Flow delivery model, enhancing AI-native enterprise capabilities globally.
- Miro partners with Lovable to let users generate and embed functional apps directly from Miro boards without coding, as announced in a LinkedIn post by Thomas Guyatt, Strategic Account Executive at Miro.
- Miro partners with Lovable to enable building working apps directly from Miro boards and embedding them back with auto-sync.
📈 Miro Financial Performance, Fundraising, M&A
Track competitors’ financial performance, fundraising rounds, and M&A activity to assess their growth trajectory and strategic focus. Uncover signals of expansion, market entry, or consolidation, and benchmark your position accordingly. Use these insights to inform investor conversations, identify acquisition opportunities, and fine-tune your competitive strategy.
- Miro acquired Cardinal in Winter 24, enhancing its core offering Miro Insights, which uses AI to analyze customer feedback for product strategy.
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