Ubiquiti | Competitive Intelligence Profile
Ubiquiti is an American technology company that specializes in manufacturing and selling wireless data communication and wired products...

Ubiquiti is an American technology company that specializes in manufacturing and selling wireless data communication and wired products for both enterprises and homes. Founded in 2003 and now headquartered in New York City, Ubiquiti is known for its innovative solutions in networking, security, and communication, particularly under the UniFi brand.
🛍️ Ubiquiti Product and Pricing Intelligence →
📅 Ubiquiti Event Participations →
⚖️ Ubiquiti Regulatory Intelligence →
👔 Ubiquiti Management and Leadership Team →
⚔️ Ubiquiti Alternatives and Competitors →
💼 Ubiquiti Hiring and Layoffs →
🤝 Ubiquiti Partnerships, Clients and Vendors →
📈 Ubiquiti Financial Performance, Fundraising, M&A →

🛍️ Ubiquiti Product and Pricing Intelligence
Leverage product insights to define key product development milestones, guide go-to-market planning, build a robust product-market fit matrix, and perform in-depth SWOT analyses.
Harness pricing intelligence to support strategic pricing decisions, conduct competitive pricing analysis, and craft effective differential pricing strategies.
- Ubiquiti updated its compliance listings to include new products such as UNAS Pro 8, G6 Pro Turret, Entry Sensor, Doorbell Lite, G6 Pro Dome, G6 Pro Bullet, Environmental Sensor, SuperLink Gateway, Pro XG 48, Pro XG 24, Retrofit Reader, Device Bridge IoT, UniFi UPS Tower, UniFi UPS 2U, and Ethernet Surge Protection (24-Port), while removing some older models.
- Ubiquiti introduced UniFi Access 4.0, a license-free platform that upgrades door systems without rewiring and includes features like Kiosk Mode and Call Manager.
- Ubiquiti released its new SFP Wizard toolkit for fiber technicians, which is light, simple to use, rechargeable, and pocket-sized.
📅 Ubiquiti Event Participations
Stay updated on where your competitors are showing up—industry conferences, webinars, podcasts, and speaking engagements—to gauge their messaging, target audiences, and strategic focus. Discover how they’re positioning themselves in the market, what narratives they’re pushing, and which partnerships they’re cultivating. Use this intelligence to refine your own positioning, identify missed opportunities, and stay top-of-mind in your industry.
- Ubiquiti showcased its UniFi Alarm System with a clean interface, smart alerts, and seamless integration with cameras, access, and network at the UniFi World 2025 conference in Miami Beach.
- Ubiquiti holds an exclusive event for resellers in Brescia on October 22 to showcase its latest networking products and partnership program.
- Ubiquiti will present its Enterprise program and new Access & Protect products at a technical roadshow in Portonovo on October 28.
⚖️ Ubiquiti Regulatory Intelligence
Monitor critical regulatory events—such as issued or revoked licenses, lawsuits, investigations, and court rulings—to understand the compliance posture and legal exposure of your rivals. Spot early warning signs of operational risk, delays, or reputational damage, and use these insights to fine-tune your market strategy, mitigate your own risk, or capitalize on competitor setbacks.
👔 Ubiquiti Management and Leadership Team
Understand who’s steering your competitors by tracking changes in their management and leadership teams. Gain insights into strategic direction, leadership style, and organizational priorities based on executive backgrounds and hiring trends. Use this knowledge to anticipate competitive moves, tailor your sales or partnership approach, and benchmark against industry leaders.
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Founder/CEO
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Chief Executive Officer
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Chief Executive Officer
[email protected]
⚔️ Ubiquiti Alternatives and Competitors
Identify the competitors of your competitors to uncover indirect threats, emerging disruptors, and untapped opportunities. Understand the broader competitive ecosystem, spot white space in the market, and gain strategic context that helps you position more effectively. These insights sharpen your market intelligence and reveal angles others often overlook.
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💼 Ubiquiti Hiring and Layoffs
Track key workforce changes—new hires, leadership shifts, and layoffs—to spot strategic organizational moves. Identify rising competitors, uncover shifts in company direction, and seize opportunities to attract top talent or engage new decision-makers. Use these insights to refine your recruitment strategy and build stronger business relationships.
- Ubiquiti is hiring a System Application Development Engineer (Windows/Desktop) in Taiwan to develop core sync, storage, and system-facing user experiences for UniFi Drive on Windows.
- Tomas J. started a new position as Senior Software Engineer at Ubiquiti.
- Marvin S. Harvey, CCNA, previously a Senior Network Engineer at Ubiquiti, has joined Oncourse Home Solutions as a Senior Network Engineer in the United States.
🤝 Ubiquiti Partnerships, Clients and Vendors
Monitor new partnerships, client wins, and vendor relationships to understand where your competitors are gaining traction. Spot emerging alliances, evaluate ecosystem shifts, and identify potential partners or prospects early. These insights help you refine your sales strategy, anticipate market movements, and stay one step ahead in a dynamic competitive landscape.
- Go Wireless NZ received a new Ubiquiti shipment on August 12.
- Yakao Distribuidora became an official Ubiquiti distributor on September 30, offering exclusive trainings, certifications, and complete capacitations.
- Ubiquiti partners with chargedsecurity to provide technology for smart electric gates, enhancing security and luxury in home automation.
📈 Ubiquiti Financial Performance, Fundraising, M&A
Track competitors’ financial performance, fundraising rounds, and M&A activity to assess their growth trajectory and strategic focus. Uncover signals of expansion, market entry, or consolidation, and benchmark your position accordingly. Use these insights to inform investor conversations, identify acquisition opportunities, and fine-tune your competitive strategy.
- Ubiquiti reported Q2 EPS of $3.54, exceeding expectations by 58.74%, and revenue of $759.15M, surpassing forecasts, leading to a 30.64% stock price increase.
- Ubiquiti's $500M buyback program follows strong earnings and high margins.
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