---

Brought to you by RivalSense - an AI tool for monitoring any company.

RivalSense tracks the most important product launches, fundraising news, partnerships, hiring activities, pricing changes, tech news, vendors, corporate filings, media mentions, and other developments of companies you're following 💡

---

iSpot.tv

🌎 ispot.tv

iSpot.tv helps advertisers measure the brand and business impact of TV and streaming advertising, providing fast, accurate, and actionable measurement and attribution solutions. The platform is designed to evaluate and optimize TV ad investments with digital-like precision and granularity in real time, enabling advertisers to assess creative effectiveness and enhance media plans while benchmarking against competitors.

---

iSpot.tv - Latest News and Updates

• iSpot.tv has updated its leadership team, appointing Janine Sollazzo as Chief Experience Officer, and is focusing on TV Disrupt 2025 in NYC and a Super Bowl LIX webinar featuring Stellantis.
• iSpot.tv has partnered with Circana and Paramount to launch the largest continuous CPG measurement in TV advertising, starting Q2 2025.
• iSpot.tv, led by EVP Media Partnerships Stuart Schwartzapfel, launched the Outcomes at Scale solution to provide near real-time attribution and outcome reporting for advertisers, with Paramount Advertising as an early adopter.
• iSpot.tv provided data on TV ad performance, showing Disney World's 'Cool Kid Summer' ad achieved 573,436,856 impressions and a 2.69% interruption rate.
• iSpot.tv reports that pharmaceutical and medical companies make up 20.7% of ad spending on Fox News since Trump took office.

---

Sign up to receive regular updates

If you liked the insights, consider following your own companies of interest. Receive weekly insights directly to your inbox using RivalSense.