WIRmachenDRUCK | Competitive Intelligence Profile
WIRmachenDRUCK GmbH is an innovative online printing company based in Backnang, Baden Württemberg, Germany. It operates online shops...
WIRmachenDRUCK GmbH is an innovative online printing company based in Backnang, Baden Württemberg, Germany. It operates online shops in Germany and Switzerland, offering a wide range of high-quality print solutions and promotional materials. The company is a market leader in pricing and is recognized as one of Europe's leading online printing services, providing over 40,000 products in various variations. Since 2016, it has been part of the Cimpress group, serving over 500,000 customers across 17 European countries.
🛍️ WIRmachenDRUCK Product and Pricing Intelligence →
📅 WIRmachenDRUCK Event Participations →
⚖️ WIRmachenDRUCK Regulatory Intelligence →
👔 WIRmachenDRUCK Management and Leadership Team →
⚔️ WIRmachenDRUCK Alternatives and Competitors →
💼 WIRmachenDRUCK Hiring and Layoffs →
🤝 WIRmachenDRUCK Partnerships, Clients and Vendors →
📈 WIRmachenDRUCK Financial Performance, Fundraising, M&A →
🛍️ WIRmachenDRUCK Product and Pricing Intelligence
Leverage product insights to define key product development milestones, guide go-to-market planning, build a robust product-market fit matrix, and perform in-depth SWOT analyses.
Harness pricing intelligence to support strategic pricing decisions, conduct competitive pricing analysis, and craft effective differential pricing strategies.
- WIRmachenDRUCK has updated their product offerings to include Mother's Day and Father's Day items, and expanded their range of to-go cups to include insulated options for both hot and cold beverages.
- WIRmachenDRUCK now offers personalized printing on fresh flowers for custom messages.
- On March 26, 2025, WIRmachenDRUCK unveiled the Bücher-Box, a comprehensive self-publishing package, at the Leipzig Book Fair.
📅 WIRmachenDRUCK Event Participations
Stay updated on where your competitors are showing up—industry conferences, webinars, podcasts, and speaking engagements—to gauge their messaging, target audiences, and strategic focus. Discover how they’re positioning themselves in the market, what narratives they’re pushing, and which partnerships they’re cultivating. Use this intelligence to refine your own positioning, identify missed opportunities, and stay top-of-mind in your industry.
- WIRmachenDRUCK will participate as an exhibitor and diamond sponsor at the Founder Summit 2025 on April 26-27 in Wiesbaden.
- Dr. h.c. Samuel Voetter, Founder and Deputy Chairman of the Supervisory Board of WIRmachenDRUCK, will speak at the Founder Summit in Wiesbaden on April 27 about the company's journey and challenges in becoming a unicorn.
- WIRmachenDRUCK will participate in the Zukunftstag Mittelstand 2025 event in Berlin on April 9, showcasing their expertise in online printing and offering networking opportunities.
⚖️ WIRmachenDRUCK Regulatory Intelligence
Monitor critical regulatory events—such as issued or revoked licenses, lawsuits, investigations, and court rulings—to understand the compliance posture and legal exposure of your rivals. Spot early warning signs of operational risk, delays, or reputational damage, and use these insights to fine-tune your market strategy, mitigate your own risk, or capitalize on competitor setbacks.
👔 WIRmachenDRUCK Management and Leadership Team
Understand who’s steering your competitors by tracking changes in their management and leadership teams. Gain insights into strategic direction, leadership style, and organizational priorities based on executive backgrounds and hiring trends. Use this knowledge to anticipate competitive moves, tailor your sales or partnership approach, and benchmark against industry leaders.
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Founder and Deputy Chairman of the Supervisory Board of WIRmachenDRUCK GmbH
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Managing Director International bei WIRmachenDRUCK GmbH
[email protected] -
Chief Security Officer[email protected]
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Chief Production Officer
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Chief Financial Officer bei WIRmachenDRUCK GmbH[email protected]
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Chief Supply Chain Officer bei WIRmachenDRUCK GmbH[email protected]
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CEO bei WIRmachenDRUCK GmbH[email protected]
⚔️ WIRmachenDRUCK Alternatives and Competitors
Identify the competitors of your competitors to uncover indirect threats, emerging disruptors, and untapped opportunities. Understand the broader competitive ecosystem, spot white space in the market, and gain strategic context that helps you position more effectively. These insights sharpen your market intelligence and reveal angles others often overlook.
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- Jetline Promo |
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- Photo Paper Direct |
- ItsPlatonic |
- flyeralarm |
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💼 WIRmachenDRUCK Hiring and Layoffs
Track key workforce changes—new hires, leadership shifts, and layoffs—to spot strategic organizational moves. Identify rising competitors, uncover shifts in company direction, and seize opportunities to attract top talent or engage new decision-makers. Use these insights to refine your recruitment strategy and build stronger business relationships.
- WIRmachenDRUCK is currently seeking a Product Management Head for Advertising Materials in Germany.
🤝 WIRmachenDRUCK Partnerships, Clients and Vendors
Monitor new partnerships, client wins, and vendor relationships to understand where your competitors are gaining traction. Spot emerging alliances, evaluate ecosystem shifts, and identify potential partners or prospects early. These insights help you refine your sales strategy, anticipate market movements, and stay one step ahead in a dynamic competitive landscape.
- WIRmachenDRUCK has become a new partner of the Schweizer Cup.
- WIRmachenDRUCK is printing the new issue of POOLWORLD magazine for MAXPOOL, which will be available next week.
📈 WIRmachenDRUCK Financial Performance, Fundraising, M&A
Track competitors’ financial performance, fundraising rounds, and M&A activity to assess their growth trajectory and strategic focus. Uncover signals of expansion, market entry, or consolidation, and benchmark your position accordingly. Use these insights to inform investor conversations, identify acquisition opportunities, and fine-tune your competitive strategy.
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