iSpot.tv | Competitive Intelligence Profile
iSpot.tv helps advertisers measure the brand and business impact of TV and streaming advertising, providing fast, accurate, and actionable...
iSpot.tv helps advertisers measure the brand and business impact of TV and streaming advertising, providing fast, accurate, and actionable measurement and attribution solutions. The platform is designed to evaluate and optimize TV ad investments with digital-like precision and granularity in real time, enabling advertisers to assess creative effectiveness and enhance media plans while benchmarking against competitors.
🛍️ iSpot.tv Product and Pricing Intelligence →
📅 iSpot.tv Event Participations →
⚖️ iSpot.tv Regulatory Intelligence →
👔 iSpot.tv Management and Leadership Team →
⚔️ iSpot.tv Alternatives and Competitors →
💼 iSpot.tv Hiring and Layoffs →
🤝 iSpot.tv Partnerships, Clients and Vendors →
📈 iSpot.tv Financial Performance, Fundraising, M&A →
🛍️ iSpot.tv Product and Pricing Intelligence
Leverage product insights to define key product development milestones, guide go-to-market planning, build a robust product-market fit matrix, and perform in-depth SWOT analyses.
Harness pricing intelligence to support strategic pricing decisions, conduct competitive pricing analysis, and craft effective differential pricing strategies.
- iSpot.tv released a 2026 FIFA World Cup Ad Performance Snapshot revealing that hydration breaks kept viewers engaged during halftime ad pods.
- iSpot.tv released a framework showing how brands measure audience reach and creative impact with real-world client data.
- iSpot.tv released an Outcomes in Action Playbook featuring 7 brands that used its verified framework across 132M U.S. households to lower CPA by up to 200% and boost mobile activity by 30-50%.
📅 iSpot.tv Event Participations
Stay updated on where your competitors are showing up—industry conferences, webinars, podcasts, and speaking engagements—to gauge their messaging, target audiences, and strategic focus. Discover how they’re positioning themselves in the market, what narratives they’re pushing, and which partnerships they’re cultivating. Use this intelligence to refine your own positioning, identify missed opportunities, and stay top-of-mind in your industry.
- iSpot.tv announced a live event with ANA and Mattress Firm on August 6 to discuss linking video ad performance to business growth and added a report on 2026 FIFA World Cup ad performance.
- iSpot.tv CEO Sean Muller will join Mattress Firm CMO Tom Murray for an ANA webinar on August 6 to discuss using data-driven creative for business outcomes.
- iSpot.tv CEO Sean Muller and Mattress Firm CMO Tom Murray will co-present a masterclass on TV creative strategy at an ANA event on August 6.
⚖️ iSpot.tv Regulatory Intelligence
Monitor critical regulatory events—such as issued or revoked licenses, lawsuits, investigations, and court rulings—to understand the compliance posture and legal exposure of your rivals. Spot early warning signs of operational risk, delays, or reputational damage, and use these insights to fine-tune your market strategy, mitigate your own risk, or capitalize on competitor setbacks.
👔 iSpot.tv Management and Leadership Team
Understand who’s steering your competitors by tracking changes in their management and leadership teams. Gain insights into strategic direction, leadership style, and organizational priorities based on executive backgrounds and hiring trends. Use this knowledge to anticipate competitive moves, tailor your sales or partnership approach, and benchmark against industry leaders.
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Brand Partnerships Director
[email protected] -
Director of QA Engineering[email protected]
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Sr. Director, Product Management[email protected]
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Senior Director, Business Development[email protected]
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Founder & CEO[email protected]
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Chief Revenue Officer[email protected]
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Chief Product Officer[email protected]
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Chief Revenue Officer (CRO), Chief Operating Officer (COO) & board member
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Chief Financial Officer[email protected]
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Chief Research Officer[email protected]
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Founder Tunity (acquired by iSpotTV)[email protected]
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Regional Vice President, Brand Partnerships[email protected]
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Regional Vice President, Brand Partnerships[email protected]
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Senior Vice President, Client Data Science[email protected]
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Regional Vice President, Brand Partnerships, iSpot.tv[email protected]
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Senior Vice President of Brand Partnerships[email protected]
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Regional Vice President, Brand Partnerships[email protected]
⚔️ iSpot.tv Alternatives and Competitors
Identify the competitors of your competitors to uncover indirect threats, emerging disruptors, and untapped opportunities. Understand the broader competitive ecosystem, spot white space in the market, and gain strategic context that helps you position more effectively. These insights sharpen your market intelligence and reveal angles others often overlook.
- tvScientific |
- Veil Global Technologies |
- OpenAP |
- abancommercials.com |
- voice123.com |
- giphy.com |
- avid.wiki |
- Stirista |
- APISCRAPY |
- Acxiom |
- OnAudience |
- Datasys |
- Google Ads |
- AdRoll |
- Criteo |
- Say.So |
- TapClicks |
- BrightEdge |
- MediaBrix |
- Nielsen |
- Comscore |
- Samba TV |
- Nielsen Social |
- MediaRadar |
- TVision |
- Alphonso |
- Parrot Analytics |
- Shareablee |
- ListenFirst |
- adage.com |
- adweek.com |
- thedrum.com
💼 iSpot.tv Hiring and Layoffs
Track key workforce changes—new hires, leadership shifts, and layoffs—to spot strategic organizational moves. Identify rising competitors, uncover shifts in company direction, and seize opportunities to attract top talent or engage new decision-makers. Use these insights to refine your recruitment strategy and build stronger business relationships.
- Peter DeYoung joined iSpot.tv as Director of Finance in the United States.
- iSpot.tv is hiring a VP of AI-Driven Product Management for video ad measurement in New York.
- Daniel Hickox left iSpot.tv as Vice President of Business Development, Partnerships in the United States to join Fox Corporation as Director Data Partnerships and Strategy.
🤝 iSpot.tv Partnerships, Clients and Vendors
Monitor new partnerships, client wins, and vendor relationships to understand where your competitors are gaining traction. Spot emerging alliances, evaluate ecosystem shifts, and identify potential partners or prospects early. These insights help you refine your sales strategy, anticipate market movements, and stay one step ahead in a dynamic competitive landscape.
- Fox Advertising expanded its measurement deal with iSpot.tv to integrate iSpot's attribution into Fox AdStudio, helping brands improve campaign performance across linear and streaming.
- iSpot.tv's partnership with Affinity Solutions helped a QSR brand achieve $4.96M in incremental revenue and a 45.6% sales lift by linking TV viewership to credit card transactions.
- iSpot.tv helped a leading beauty retailer prove their cross-platform TV ads drove real lower-funnel site visits using a verified outcome framework.
📈 iSpot.tv Financial Performance, Fundraising, M&A
Track competitors’ financial performance, fundraising rounds, and M&A activity to assess their growth trajectory and strategic focus. Uncover signals of expansion, market entry, or consolidation, and benchmark your position accordingly. Use these insights to inform investor conversations, identify acquisition opportunities, and fine-tune your competitive strategy.
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