VPBank | Competitive Intelligence Profile
VPBank, or Vietnam Prosperity Joint-Stock Commercial Bank, is a leading private bank in Vietnam, aiming to be among the top 3 banks...
VPBank, or Vietnam Prosperity Joint-Stock Commercial Bank, is a leading private bank in Vietnam, aiming to be among the top 3 banks in Vietnam and top 100 in Asia. It offers a wide range of financial products and services, including banking, finance, and insurance, with a focus on digital innovation and comprehensive financial solutions. VPBank has been recognized for its brand value and contributions to the Vietnamese economy.
🛍️ VPBank Product and Pricing Intelligence →
📅 VPBank Event Participations →
⚖️ VPBank Regulatory Intelligence →
👔 VPBank Management and Leadership Team →
⚔️ VPBank Alternatives and Competitors →
💼 VPBank Hiring and Layoffs →
🤝 VPBank Partnerships, Clients and Vendors →
📈 VPBank Financial Performance, Fundraising, M&A →
🛍️ VPBank Product and Pricing Intelligence
Leverage product insights to define key product development milestones, guide go-to-market planning, build a robust product-market fit matrix, and perform in-depth SWOT analyses.
Harness pricing intelligence to support strategic pricing decisions, conduct competitive pricing analysis, and craft effective differential pricing strategies.
- VPBank introduces a special interest rate of 7.9% per year for purchasing BYD electric cars.
- VPBank CommCredit developed into a comprehensive financial ecosystem to support private businesses, offering flexible loan solutions up to 20 billion VND with competitive rates from 3.99%.
- VPBank's CommCredit launched a specialized financial ecosystem for private business communities in August 2025, offering flexible loan options including secured loans up to 20 billion VND and unsecured loans up to 1 billion VND.
📅 VPBank Event Participations
Stay updated on where your competitors are showing up—industry conferences, webinars, podcasts, and speaking engagements—to gauge their messaging, target audiences, and strategic focus. Discover how they’re positioning themselves in the market, what narratives they’re pushing, and which partnerships they’re cultivating. Use this intelligence to refine your own positioning, identify missed opportunities, and stay top-of-mind in your industry.
- VPBank showcased its VPBiz corporate credit card at a July 29 seminar in Hanoi, offering SMEs flexible funding up to 3 billion VND with 0.9% monthly interest, as presented by Nguyen Duc Hung, VPBank's Corporate Credit Card Product Development Director.
- VPBank celebrates its 32nd anniversary in August with internal events including an online running program and a workshop to enhance lifestyle.
- VPBank Technology Hackathon 2025 enters the Prototype stage with nearly 100 teams and over 400 participants developing solutions, including AI/ML Enhanced Credit Scoring, ahead of the finals on August 2.
⚖️ VPBank Regulatory Intelligence
Monitor critical regulatory events—such as issued or revoked licenses, lawsuits, investigations, and court rulings—to understand the compliance posture and legal exposure of your rivals. Spot early warning signs of operational risk, delays, or reputational damage, and use these insights to fine-tune your market strategy, mitigate your own risk, or capitalize on competitor setbacks.
👔 VPBank Management and Leadership Team
Understand who’s steering your competitors by tracking changes in their management and leadership teams. Gain insights into strategic direction, leadership style, and organizational priorities based on executive backgrounds and hiring trends. Use this knowledge to anticipate competitive moves, tailor your sales or partnership approach, and benchmark against industry leaders.
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Deputy Chief Executive Officer & Head of Retail Banking
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Chief Financial Officer
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Chief Financial Officer
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Senior Executive Expert, BOD Office
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Managing Director
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Managing Director
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CEO Marketing
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Interim Chief Executive Officer
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Chief Executive Officer
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CEO
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Chief Executive Officer
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Chief Financial Officer
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Managing Director
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Vice CEO
undefined⚔️ VPBank Alternatives and Competitors
Identify the competitors of your competitors to uncover indirect threats, emerging disruptors, and untapped opportunities. Understand the broader competitive ecosystem, spot white space in the market, and gain strategic context that helps you position more effectively. These insights sharpen your market intelligence and reveal angles others often overlook.
- techcombank.com |
- msb.com.vn |
- acb.com.vn |
- bidv.com.vn |
- vib.com.vn |
- hdbank.com.vn |
- tpb.vn |
- Scotiabank |
- HDBank |
- VietinBank |
- Sai Gon Thuong Tin Commercial Joint Stock Bank |
- LienVietPostBank |
- Orient Commercial Joint Stock Bank |
- Rizal Commercial Banking |
- Kudi |
- Ping An |
- KienlongBank |
- Attijariwafa Bank |
- DFCC Bank |
- Saradar Bank |
- BRAC Bank |
- Abu Dhabi Commercial Bank |
- Abu Dhabi Islamic Bank |
- First Abu Dhabi Bank |
- National Bank
💼 VPBank Hiring and Layoffs
Track key workforce changes—new hires, leadership shifts, and layoffs—to spot strategic organizational moves. Identify rising competitors, uncover shifts in company direction, and seize opportunities to attract top talent or engage new decision-makers. Use these insights to refine your recruitment strategy and build stronger business relationships.
- VPBank is hiring a Senior Data Analyst in Vietnam.
🤝 VPBank Partnerships, Clients and Vendors
Monitor new partnerships, client wins, and vendor relationships to understand where your competitors are gaining traction. Spot emerging alliances, evaluate ecosystem shifts, and identify potential partners or prospects early. These insights help you refine your sales strategy, anticipate market movements, and stay one step ahead in a dynamic competitive landscape.
- VPBank partnered with Vietjet and Visa to launch the VPBank YoJo Visa Platinum credit card on August 7, offering travel benefits and strategic financial solutions.
- VPBank partners with LynkiD to offer exclusive summer deals including coffee, local specialties, luggage, air purifiers, and fashion brands.
- VPBank partnered with Housenow to launch a new home buying solution offering loans from 6.6% annual interest and approval in 1 minute.
📈 VPBank Financial Performance, Fundraising, M&A
Track competitors’ financial performance, fundraising rounds, and M&A activity to assess their growth trajectory and strategic focus. Uncover signals of expansion, market entry, or consolidation, and benchmark your position accordingly. Use these insights to inform investor conversations, identify acquisition opportunities, and fine-tune your competitive strategy.
- VPBank announced the results of issuing bonds with codes VPB12511 and VPB12510 on 04/08/2025, and received a document from the State Securities Commission regarding the receipt of international bond documents on 06/08/2025.
- VPBank secured a $350 million syndicated loan on July 29 to boost green finance, support SMEs, and fund infrastructure in underserved areas.
- VPBank shares rebounded sharply to hit their ceiling price of VNĐ25,250 on Wednesday, contributing significantly to the market's rally.
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