Tinder | Competitive Intelligence Profile
Launched in 2012, Tinder revolutionized how people meet, growing from 1 match to one billion matches in just two years. Today, the...
Launched in 2012, Tinder revolutionized how people meet, growing from 1 match to one billion matches in just two years. Today, the app has been downloaded over 630 million times, leading to over 100 billion matches, serving over 47 million users per month in 190 countries and 45+ languages. Tinder focuses on dating, social discovery, social networking, and mobile, with a mission to power and inspire real connections by making meeting easy and fun for every new generation of singles.
🛍️ Tinder Product and Pricing Intelligence →
📅 Tinder Event Participations →
⚖️ Tinder Regulatory Intelligence →
👔 Tinder Management and Leadership Team →
⚔️ Tinder Alternatives and Competitors →
💼 Tinder Hiring and Layoffs →
🤝 Tinder Partnerships, Clients and Vendors →
📈 Tinder Financial Performance, Fundraising, M&A →
🛍️ Tinder Product and Pricing Intelligence
Leverage product insights to define key product development milestones, guide go-to-market planning, build a robust product-market fit matrix, and perform in-depth SWOT analyses.
Harness pricing intelligence to support strategic pricing decisions, conduct competitive pricing analysis, and craft effective differential pricing strategies.
- Tinder launched Face Check, a mandatory biometric verification feature for new users in Australia on September 18, 2025, to enhance safety and prevent duplicate accounts, as announced by Yoel Roth, SVP of Trust and Safety at Match Group.
- Tinder launched new 'Modes' including Double Date and College Mode on September 11 to appeal to Gen Z users, based on feedback from Cleo Long, Tinder's senior director of global product marketing.
- Tinder launched Double Date, a feature for group dating that has seen over 90% of its users under 30 and a 35% increase in messages per match since its global release in July 2025, as stated by Devyn Simone, Resident Relationship Expert at Tinder.
📅 Tinder Event Participations
Stay updated on where your competitors are showing up—industry conferences, webinars, podcasts, and speaking engagements—to gauge their messaging, target audiences, and strategic focus. Discover how they’re positioning themselves in the market, what narratives they’re pushing, and which partnerships they’re cultivating. Use this intelligence to refine your own positioning, identify missed opportunities, and stay top-of-mind in your industry.
- Tinder and Wonder Ventures co-host a mixer on October 16 in Santa Monica, California, featuring speed networking for tech professionals.
- Tinder unveils its first-ever Breakup Shrine in Tokyo from September 12 to 15, offering a space to release past relationship burdens and free hearts for new beginnings.
- Tinder hosts a live show called 'Telling Tinder Tales' at Edinburgh Fringe Festival, featuring dating and romance stories from around the world.
⚖️ Tinder Regulatory Intelligence
Monitor critical regulatory events—such as issued or revoked licenses, lawsuits, investigations, and court rulings—to understand the compliance posture and legal exposure of your rivals. Spot early warning signs of operational risk, delays, or reputational damage, and use these insights to fine-tune your market strategy, mitigate your own risk, or capitalize on competitor setbacks.
- A man used Tinder to scam victims out of $2M by posing as a wealthy investor between April 2021 and February 2024.
👔 Tinder Management and Leadership Team
Understand who’s steering your competitors by tracking changes in their management and leadership teams. Gain insights into strategic direction, leadership style, and organizational priorities based on executive backgrounds and hiring trends. Use this knowledge to anticipate competitive moves, tailor your sales or partnership approach, and benchmark against industry leaders.
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Chief Executive Officer
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Chief Financial Officer
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CFO
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Group CEO
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Teniored CEO
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CEO
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CEO
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ceo
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Chief Executive Officer
undefined⚔️ Tinder Alternatives and Competitors
Identify the competitors of your competitors to uncover indirect threats, emerging disruptors, and untapped opportunities. Understand the broader competitive ecosystem, spot white space in the market, and gain strategic context that helps you position more effectively. These insights sharpen your market intelligence and reveal angles others often overlook.
- Bumble |
- Hinge |
- OkCupid |
- Feeld |
- Hily |
- Match.com |
- Plenty of Fish |
- eHarmony |
- Clover |
- The League |
- badoo.com |
- pof.com |
- Zoosk |
- Grindr |
- Happn |
- Doulike |
- Kippo |
- Coffee Meets Bagel |
- MeetMe |
- EliteSingles |
- Snap Inc. |
- TikTok
💼 Tinder Hiring and Layoffs
Track key workforce changes—new hires, leadership shifts, and layoffs—to spot strategic organizational moves. Identify rising competitors, uncover shifts in company direction, and seize opportunities to attract top talent or engage new decision-makers. Use these insights to refine your recruitment strategy and build stronger business relationships.
- Tinder is hiring a Staff Product Designer to lead the design of AI-powered experiences for its global dating app.
- Tinder is hiring a Manager, Marketing, Culture & Social in Japan to grow the business and elevate brand perception through culture-driven marketing campaigns.
- Aaron W, Engineering Manager at Tinder in the United States, left to become Engineering Manager at Roblox.
🤝 Tinder Partnerships, Clients and Vendors
Monitor new partnerships, client wins, and vendor relationships to understand where your competitors are gaining traction. Spot emerging alliances, evaluate ecosystem shifts, and identify potential partners or prospects early. These insights help you refine your sales strategy, anticipate market movements, and stay one step ahead in a dynamic competitive landscape.
- Tinder partnered with LoveShackFancy to launch the Secret Crush perfume and announced plans for a broader beauty integration into its app, as stated by CMO Melissa Hobley.
- Tinder partners with LoveShackFancy to launch a Secret Crush café pop-up in NYC from September 18-20 and a capsule collection on September 19.
- Tinder collaborates with Polymarket on a new project.
📈 Tinder Financial Performance, Fundraising, M&A
Track competitors’ financial performance, fundraising rounds, and M&A activity to assess their growth trajectory and strategic focus. Uncover signals of expansion, market entry, or consolidation, and benchmark your position accordingly. Use these insights to inform investor conversations, identify acquisition opportunities, and fine-tune your competitive strategy.
- Tinder and Hinge's parent company Match Group saw its value drop from £29.75 billion in 2021 to £8.18 billion in early 2025.
- Tinder's paying users fell seven percent and direct revenue declined four percent to $461.2 million in the last quarter, but CEO Rascoff remains optimistic due to new features and a focus on Gen Z.
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