The Guardian | Competitive Intelligence Profile
The Guardian is a British daily newspaper and digital news organization founded in 1821, originally as The Manchester Guardian. It...

The Guardian is a British daily newspaper and digital news organization founded in 1821, originally as The Manchester Guardian. It is known for its independent, liberal journalism and has a significant global presence, with editions in the UK, US, and Australia. The company publishes content across various platforms, including its website theguardian.com, print newspapers, and magazines, covering topics such as politics, environment, science, social justice, and culture. It has won awards for investigative journalism, including the Pulitzer Prize.
🛍️ The Guardian Product and Pricing Intelligence →
📅 The Guardian Event Participations →
⚖️ The Guardian Regulatory Intelligence →
👔 The Guardian Management and Leadership Team →
⚔️ The Guardian Alternatives and Competitors →
💼 The Guardian Hiring and Layoffs →
🤝 The Guardian Partnerships, Clients and Vendors →
📈 The Guardian Financial Performance, Fundraising, M&A →

🛍️ The Guardian Product and Pricing Intelligence
Leverage product insights to define key product development milestones, guide go-to-market planning, build a robust product-market fit matrix, and perform in-depth SWOT analyses.
Harness pricing intelligence to support strategic pricing decisions, conduct competitive pricing analysis, and craft effective differential pricing strategies.
- The Guardian revealed that Boris Johnson may have misused a £115,000 taxpayer-funded subsidy for private commercial work, prompting an investigation by the government ethics watchdog.
- The Guardian is seeking input from UK staff and bosses on their experiences with tech monitoring at work.
📅 The Guardian Event Participations
Stay updated on where your competitors are showing up—industry conferences, webinars, podcasts, and speaking engagements—to gauge their messaging, target audiences, and strategic focus. Discover how they’re positioning themselves in the market, what narratives they’re pushing, and which partnerships they’re cultivating. Use this intelligence to refine your own positioning, identify missed opportunities, and stay top-of-mind in your industry.
- Craig Law, Product Marketing Manager at The Guardian, and Thomas Bull will speak about Guardian app marketing at the App Growth Summit in London on October 9.
⚖️ The Guardian Regulatory Intelligence
Monitor critical regulatory events—such as issued or revoked licenses, lawsuits, investigations, and court rulings—to understand the compliance posture and legal exposure of your rivals. Spot early warning signs of operational risk, delays, or reputational damage, and use these insights to fine-tune your market strategy, mitigate your own risk, or capitalize on competitor setbacks.
👔 The Guardian Management and Leadership Team
Understand who’s steering your competitors by tracking changes in their management and leadership teams. Gain insights into strategic direction, leadership style, and organizational priorities based on executive backgrounds and hiring trends. Use this knowledge to anticipate competitive moves, tailor your sales or partnership approach, and benchmark against industry leaders.
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Non Executive Board Director
[email protected]
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Non Executive Director
[email protected]
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Non Executive Director
[email protected]
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Chief Financial and Operating Officer
[email protected]
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Chief Executive Officer
[email protected]
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Executive Creative Director
[email protected]
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Executive Producer
[email protected]
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Chief Executive Officer
[email protected]
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Chief Executive Officer
[email protected]
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CFO
[email protected]
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Chief Financial Officer
⚔️ The Guardian Alternatives and Competitors
Identify the competitors of your competitors to uncover indirect threats, emerging disruptors, and untapped opportunities. Understand the broader competitive ecosystem, spot white space in the market, and gain strategic context that helps you position more effectively. These insights sharpen your market intelligence and reveal angles others often overlook.
- nytimes.com |
- independent.co.uk |
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- npr.org |
- cnn.com |
- EmeraldPublishing |
- KM Media Group |
- DC Thomson Media |
- The New Statesman |
- The Daily Telegraph |
- The Financial Times

💼 The Guardian Hiring and Layoffs
Track key workforce changes—new hires, leadership shifts, and layoffs—to spot strategic organizational moves. Identify rising competitors, uncover shifts in company direction, and seize opportunities to attract top talent or engage new decision-makers. Use these insights to refine your recruitment strategy and build stronger business relationships.
- Sam Shah has joined The Guardian as Group Technology & Data Delivery Director in the United Kingdom, previously Senior Project Manager at Royal Mail.
- The Guardian is hiring a Senior Editor to oversee editorial partnerships and coordinate long-term planning.
🤝 The Guardian Partnerships, Clients and Vendors
Monitor new partnerships, client wins, and vendor relationships to understand where your competitors are gaining traction. Spot emerging alliances, evaluate ecosystem shifts, and identify potential partners or prospects early. These insights help you refine your sales strategy, anticipate market movements, and stay one step ahead in a dynamic competitive landscape.
📈 The Guardian Financial Performance, Fundraising, M&A
Track competitors’ financial performance, fundraising rounds, and M&A activity to assess their growth trajectory and strategic focus. Uncover signals of expansion, market entry, or consolidation, and benchmark your position accordingly. Use these insights to inform investor conversations, identify acquisition opportunities, and fine-tune your competitive strategy.
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