Sprout Social | Competitive Intelligence Profile
Sprout Social is a global leader in social media management and analytics software, offering a comprehensive suite of solutions for...

Sprout Social is a global leader in social media management and analytics software, offering a comprehensive suite of solutions for social media management, engagement, analytics, and more. With over 30,000 brands using their platform, Sprout enables businesses to deliver smarter, faster business impact from social media.
🛍️ Sprout Social Product and Pricing Intelligence →
📅 Sprout Social Event Participations →
⚖️ Sprout Social Regulatory Intelligence →
👔 Sprout Social Management and Leadership Team →
⚔️ Sprout Social Alternatives and Competitors →
💼 Sprout Social Hiring and Layoffs →
🤝 Sprout Social Partnerships, Clients and Vendors →
📈 Sprout Social Financial Performance, Fundraising, M&A →

🛍️ Sprout Social Product and Pricing Intelligence
Leverage product insights to define key product development milestones, guide go-to-market planning, build a robust product-market fit matrix, and perform in-depth SWOT analyses.
Harness pricing intelligence to support strategic pricing decisions, conduct competitive pricing analysis, and craft effective differential pricing strategies.
- Sprout Social, NewsWhip by Sprout Social, Zendesk, and Opal launched the Next Era of Social Toolkit to help future-proof social strategies with predictive content, social commerce, and workflow frameworks.
- Sprout Social became a Reddit Data Partner on October 23, gaining deep access to Reddit's conversations to help brands uncover trends and understand audience sentiment.
- Pawandeep Jandir, an AI and ML professional, announced that Sprout Social launched Universal Spam Detection in its Smart Inbox to automatically filter spam, scams, and phishing attempts.
📅 Sprout Social Event Participations
Stay updated on where your competitors are showing up—industry conferences, webinars, podcasts, and speaking engagements—to gauge their messaging, target audiences, and strategic focus. Discover how they’re positioning themselves in the market, what narratives they’re pushing, and which partnerships they’re cultivating. Use this intelligence to refine your own positioning, identify missed opportunities, and stay top-of-mind in your industry.
- Sprout Social sponsors DMWF Europe 2025 on November 25-26 in Amsterdam.
- Sprout Social CEO Ryan Barretto announced the company will unveil its AI work on November 18 at Breaking Ground.
- Sprout Social will share how its platform drives reputation management at the 2025 AMA Higher Ed conference.
⚖️ Sprout Social Regulatory Intelligence
Monitor critical regulatory events—such as issued or revoked licenses, lawsuits, investigations, and court rulings—to understand the compliance posture and legal exposure of your rivals. Spot early warning signs of operational risk, delays, or reputational damage, and use these insights to fine-tune your market strategy, mitigate your own risk, or capitalize on competitor setbacks.
👔 Sprout Social Management and Leadership Team
Understand who’s steering your competitors by tracking changes in their management and leadership teams. Gain insights into strategic direction, leadership style, and organizational priorities based on executive backgrounds and hiring trends. Use this knowledge to anticipate competitive moves, tailor your sales or partnership approach, and benchmark against industry leaders.
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Chief People Officer & SVP, Operations
[email protected]
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CTO
[email protected]
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CFO
[email protected]
⚔️ Sprout Social Alternatives and Competitors
Identify the competitors of your competitors to uncover indirect threats, emerging disruptors, and untapped opportunities. Understand the broader competitive ecosystem, spot white space in the market, and gain strategic context that helps you position more effectively. These insights sharpen your market intelligence and reveal angles others often overlook.
- SocialPilot |
- Buffer |
- Agorapulse |
- Hootsuite |
- Sendible |
- Later |
- Brandwatch |
- Zoho Social |
- Salesforce Social Studio |
- Sprinklr Social |
- Falcon.io |
- Khoros Social Marketing |
- Emplifi |
- eclincher |
- Reputation |
- Statusbrew |
- Meltwater |
- Napoleon Cat |
- BuzzSumo

💼 Sprout Social Hiring and Layoffs
Track key workforce changes—new hires, leadership shifts, and layoffs—to spot strategic organizational moves. Identify rising competitors, uncover shifts in company direction, and seize opportunities to attract top talent or engage new decision-makers. Use these insights to refine your recruitment strategy and build stronger business relationships.
- Srinivas S. joined Sprout Social as Chief Product Officer in the United States, previously holding the same position at Tropic.
- Sprout Social's Chief Revenue Officer Mike Wolff resigned on September 4 to join a strategic partner, causing a 2.6% stock drop.
- Layla Revis left Sprout Social as Vice President, Marketing in the United States to join Achieve as Senior Vice President, Marketing.
🤝 Sprout Social Partnerships, Clients and Vendors
Monitor new partnerships, client wins, and vendor relationships to understand where your competitors are gaining traction. Spot emerging alliances, evaluate ecosystem shifts, and identify potential partners or prospects early. These insights help you refine your sales strategy, anticipate market movements, and stay one step ahead in a dynamic competitive landscape.
- On September 25, Sprout Social highlighted that Salesforce uses its platform to strengthen audience connections, monitor trends, and turn engagement data into insights.
📈 Sprout Social Financial Performance, Fundraising, M&A
Track competitors’ financial performance, fundraising rounds, and M&A activity to assess their growth trajectory and strategic focus. Uncover signals of expansion, market entry, or consolidation, and benchmark your position accordingly. Use these insights to inform investor conversations, identify acquisition opportunities, and fine-tune your competitive strategy.
- Sprout Social CEO Ryan Barretto announced on November 5, 2025, that the company achieved 17% cRPO growth and strong profitability in the third quarter of 2025.
- Sprout Social will announce its third quarter 2025 financial results on November 5, 2025.
- Sprout Social acquired NewsWhip, enhancing predictive intelligence capabilities and accelerating its AI roadmap.
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