Samsara | Competitive Intelligence Profile
Samsara is the pioneer of the Connected Operations™ Cloud, providing a platform that enables organizations dependent on physical...
Samsara is the pioneer of the Connected Operations™ Cloud, providing a platform that enables organizations dependent on physical operations to harness IoT data for actionable insights. With a focus on safety, efficiency, and sustainability, Samsara serves tens of thousands of customers across various industries including construction, transportation, and logistics. The company is publicly traded on NYSE under the ticker IOT.
🛍️ Samsara Product and Pricing Intelligence →
📅 Samsara Event Participations →
⚖️ Samsara Regulatory Intelligence →
👔 Samsara Management and Leadership Team →
⚔️ Samsara Alternatives and Competitors →
💼 Samsara Hiring and Layoffs →
🤝 Samsara Partnerships, Clients and Vendors →
📈 Samsara Financial Performance, Fundraising, M&A →
🛍️ Samsara Product and Pricing Intelligence
Leverage product insights to define key product development milestones, guide go-to-market planning, build a robust product-market fit matrix, and perform in-depth SWOT analyses.
Harness pricing intelligence to support strategic pricing decisions, conduct competitive pricing analysis, and craft effective differential pricing strategies.
- Samsara shared new interactive AI agents, advanced fuel tracking, and smart tracking labels at its latest User Group to help fleet operators act on data and improve safety.
- Samsara launched Samsara MCP (Model Context Protocol), a technology that lets users add real-time operational data.
- Samsara released updates including AI agents that proactively call drivers, a unified Incident Centre and a 360-degree camera view to help fleets scale operations, improve safety and reduce workloads.
📅 Samsara Event Participations
Stay updated on where your competitors are showing up—industry conferences, webinars, podcasts, and speaking engagements—to gauge their messaging, target audiences, and strategic focus. Discover how they’re positioning themselves in the market, what narratives they’re pushing, and which partnerships they’re cultivating. Use this intelligence to refine your own positioning, identify missed opportunities, and stay top-of-mind in your industry.
- Samsara sponsors the Transportation Awards 2026, which honors trucking and logistics companies and leaders in Mexico, in Mexico City on November 24, 2026.
- Samsara invites people to join its in-person events in their area.
- Samsara's Kaitlin Harding is hosting a Chicago sales engineering happy hour on November 12 at Cindy's Rooftop.
⚖️ Samsara Regulatory Intelligence
Monitor critical regulatory events—such as issued or revoked licenses, lawsuits, investigations, and court rulings—to understand the compliance posture and legal exposure of your rivals. Spot early warning signs of operational risk, delays, or reputational damage, and use these insights to fine-tune your market strategy, mitigate your own risk, or capitalize on competitor setbacks.
- Samsara's France Mid-Market Sales Manager Aimée Guitard Laffite argues that the mandatory tachograph regulation for light commercial vehicles over 2.5 tonnes internationally signals a broader transformation of European light transport beyond mere compliance.
👔 Samsara Management and Leadership Team
Understand who’s steering your competitors by tracking changes in their management and leadership teams. Gain insights into strategic direction, leadership style, and organizational priorities based on executive backgrounds and hiring trends. Use this knowledge to anticipate competitive moves, tailor your sales or partnership approach, and benchmark against industry leaders.
⚔️ Samsara Alternatives and Competitors
Identify the competitors of your competitors to uncover indirect threats, emerging disruptors, and untapped opportunities. Understand the broader competitive ecosystem, spot white space in the market, and gain strategic context that helps you position more effectively. These insights sharpen your market intelligence and reveal angles others often overlook.
- Verizon Connect |
- Lytx |
- Motive |
- Geotab |
- Azuga Fleet |
- Fleetio |
- GPS Insight |
- Rhombus |
- AUTOsist |
- Whip Around |
- RoadWarrior |
- Onfleet |
- MyGeotab |
- Trimble MAPS |
- Zonar Coach |
- Continental |
- Intelliculture |
- Myelin Foundry |
- DIMO |
- Safetrax |
- AMS360 |
- TRANSPORTER |
- RouteManager |
- Rose Rocket
💼 Samsara Hiring and Layoffs
Track key workforce changes—new hires, leadership shifts, and layoffs—to spot strategic organizational moves. Identify rising competitors, uncover shifts in company direction, and seize opportunities to attract top talent or engage new decision-makers. Use these insights to refine your recruitment strategy and build stronger business relationships.
- Gerald M. was promoted to CEO and Founder at Samsara in the United States, previously Creator, ROI Alignment Framework™ at EHS Value Systems LLC.
- Lisa Rothrauff left Samsara, where she served as Head of Global Customer and Partner Education in the United States, to join Harvey as Head of Customer Learning.
- Kyle Jones has left Samsara, where he served as Director - Engineering Program Management in the United States, to join Cobot as Director, Robotics Engineering Program Management.
🤝 Samsara Partnerships, Clients and Vendors
Monitor new partnerships, client wins, and vendor relationships to understand where your competitors are gaining traction. Spot emerging alliances, evaluate ecosystem shifts, and identify potential partners or prospects early. These insights help you refine your sales strategy, anticipate market movements, and stay one step ahead in a dynamic competitive landscape.
- HelloFresh Benelux is rolling out Samsara's Connected Operations platform across its entire fleet of more than 500 electric vans after a pilot to gain real-time visibility and temperature monitoring that protects food quality.
- HelloFresh is rolling out Samsara in Belgium and the Netherlands to improve fleet safety, driver coaching, and temperature monitoring across its electric delivery network.
- HelloFresh Benelux is adopting Samsara across more than 500 electric delivery vans to track temperatures in real time and coach drivers across 10 regional hubs.
📈 Samsara Financial Performance, Fundraising, M&A
Track competitors’ financial performance, fundraising rounds, and M&A activity to assess their growth trajectory and strategic focus. Uncover signals of expansion, market entry, or consolidation, and benchmark your position accordingly. Use these insights to inform investor conversations, identify acquisition opportunities, and fine-tune your competitive strategy.
- Samsara reported $0.20 earnings per share versus $0.16 expected and $508.44 million revenue, up 29.9% from a year earlier, while insiders sold over 2.23 million shares worth about $88.3 million in the past three months.
- Samsara crossed $2.1 billion in ARR last quarter with 30% year-over-year growth, remained GAAP profitable for four straight quarters, and saw AI agent adoption grow 7x since June.
- U.S. connected-operations software provider Samsara grows revenue near 30% year over year with improving profitability but trades at a premium valuation.
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