Samsara | Competitive Intelligence Profile
Samsara is the pioneer of the Connected Operations™ Cloud, providing a platform that enables organizations dependent on physical...
Samsara is the pioneer of the Connected Operations™ Cloud, providing a platform that enables organizations dependent on physical operations to harness IoT data for actionable insights. With a focus on safety, efficiency, and sustainability, Samsara serves tens of thousands of customers across various industries including construction, transportation, and logistics. The company is publicly traded on NYSE under the ticker IOT.
🛍️ Samsara Product and Pricing Intelligence →
📅 Samsara Event Participations →
⚖️ Samsara Regulatory Intelligence →
👔 Samsara Management and Leadership Team →
⚔️ Samsara Alternatives and Competitors →
💼 Samsara Hiring and Layoffs →
🤝 Samsara Partnerships, Clients and Vendors →
📈 Samsara Financial Performance, Fundraising, M&A →
🛍️ Samsara Product and Pricing Intelligence
Leverage product insights to define key product development milestones, guide go-to-market planning, build a robust product-market fit matrix, and perform in-depth SWOT analyses.
Harness pricing intelligence to support strategic pricing decisions, conduct competitive pricing analysis, and craft effective differential pricing strategies.
- Samsara updated its GET fleet/routes/.id endpoint to include new HOS clocks and duty status tracking features for active routes, enhancing driver status monitoring.
- Samsara expanded OEM integrations, empowered customers with AI-powered solutions, and launched advanced AI features in Q1 to improve safety and boost employee engagement.
- Samsara introduced its AI-based Safety Mailbox tool in Mexico to help fleets identify and prioritize road risks, as explained by Bárbara Valencia, senior marketing manager, and Berny Altamirano, sales engineer, at Samsara México.
📅 Samsara Event Participations
Stay updated on where your competitors are showing up—industry conferences, webinars, podcasts, and speaking engagements—to gauge their messaging, target audiences, and strategic focus. Discover how they’re positioning themselves in the market, what narratives they’re pushing, and which partnerships they’re cultivating. Use this intelligence to refine your own positioning, identify missed opportunities, and stay top-of-mind in your industry.
- Samsara will focus on AI-powered proactive maintenance solutions at its Beyond 25 conference in San Diego from June 23 to 26, featuring keynotes by CEO Sanjit Biswas and discussions led by SVP Johan Land.
- Samsara unveiled over 12 new AI-powered innovations for operations with DHL and Sysco at its Beyond 2025 conference on June 23-25.
- Samsara hosts its 2025 Beyond Keynote on June 23, featuring CEO Sanjit Biswas and partners like DHL Supply Chain and Mohawk Industries to discuss AI in physical operations.
⚖️ Samsara Regulatory Intelligence
Monitor critical regulatory events—such as issued or revoked licenses, lawsuits, investigations, and court rulings—to understand the compliance posture and legal exposure of your rivals. Spot early warning signs of operational risk, delays, or reputational damage, and use these insights to fine-tune your market strategy, mitigate your own risk, or capitalize on competitor setbacks.
👔 Samsara Management and Leadership Team
Understand who’s steering your competitors by tracking changes in their management and leadership teams. Gain insights into strategic direction, leadership style, and organizational priorities based on executive backgrounds and hiring trends. Use this knowledge to anticipate competitive moves, tailor your sales or partnership approach, and benchmark against industry leaders.
⚔️ Samsara Alternatives and Competitors
Identify the competitors of your competitors to uncover indirect threats, emerging disruptors, and untapped opportunities. Understand the broader competitive ecosystem, spot white space in the market, and gain strategic context that helps you position more effectively. These insights sharpen your market intelligence and reveal angles others often overlook.
- Verizon Connect |
- Lytx |
- Motive |
- Geotab |
- Azuga Fleet |
- Fleetio |
- GPS Insight |
- Rhombus |
- AUTOsist |
- Whip Around |
- RoadWarrior |
- Onfleet |
- MyGeotab |
- Trimble MAPS |
- Zonar Coach |
- Continental |
- Intelliculture |
- Myelin Foundry |
- DIMO |
- Safetrax |
- AMS360 |
- TRANSPORTER |
- RouteManager |
- Rose Rocket
💼 Samsara Hiring and Layoffs
Track key workforce changes—new hires, leadership shifts, and layoffs—to spot strategic organizational moves. Identify rising competitors, uncover shifts in company direction, and seize opportunities to attract top talent or engage new decision-makers. Use these insights to refine your recruitment strategy and build stronger business relationships.
- Samsara appointed Lara Caimi as President of Worldwide Field Operations, reporting to CEO Sanjit Biswas, effective May 29, 2023.
- Vishal Sirohi has left Samsara as a Staff Engineer to become Co-Founder and CEO at a Stealth Startup in the United States.
- Matt Olson, Director, Sales Operations & Strategy at Samsara in the United States, left to join ClickUp as Sr. Director, GTM Operations.
🤝 Samsara Partnerships, Clients and Vendors
Monitor new partnerships, client wins, and vendor relationships to understand where your competitors are gaining traction. Spot emerging alliances, evaluate ecosystem shifts, and identify potential partners or prospects early. These insights help you refine your sales strategy, anticipate market movements, and stay one step ahead in a dynamic competitive landscape.
- Samsara shifts focus from fleet operations savings and electric fleet management to tech innovation in NASCAR and a new partnership with Element for fleet management across Canada and the US, while also announcing an Investor Day on June 24th, 2025.
- Samsara announced a North American strategic partnership with Element Fleet Management to combine telematics and fleet management optimization.
- Samsara has partnered with Fleevo to integrate fuel analytics into their App Marketplace, enhancing their platform's ability to detect fuel card misuse and suspicious activities.
📈 Samsara Financial Performance, Fundraising, M&A
Track competitors’ financial performance, fundraising rounds, and M&A activity to assess their growth trajectory and strategic focus. Uncover signals of expansion, market entry, or consolidation, and benchmark your position accordingly. Use these insights to inform investor conversations, identify acquisition opportunities, and fine-tune your competitive strategy.
- Samsara is a high-growth IoT company with strong strategic positioning and a differentiated product offering that has driven impressive revenue growth and a recent profitability inflection.
- Samsara has unlocked $30M in annual revenue and achieved a 93% decrease in route communication time.
- Samsara reports a $2.5M savings in fuel spend and a 23% improvement in vehicle utilization, replacing previous figures of $150K saved in fuel costs.
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