Samsara | Competitive Intelligence Profile

Samsara is the pioneer of the Connected Operations™ Cloud, providing a platform that enables organizations dependent on physical...


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Samsara is the pioneer of the Connected Operations™ Cloud, providing a platform that enables organizations dependent on physical operations to harness IoT data for actionable insights. With a focus on safety, efficiency, and sustainability, Samsara serves tens of thousands of customers across various industries including construction, transportation, and logistics. The company is publicly traded on NYSE under the ticker IOT.

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🛍️ Samsara Product and Pricing Intelligence →

📅 Samsara Event Participations →

⚖️ Samsara Regulatory Intelligence →

👔 Samsara Management and Leadership Team →

⚔️ Samsara Alternatives and Competitors →

💼 Samsara Hiring and Layoffs →

🤝 Samsara Partnerships, Clients and Vendors →

📈 Samsara Financial Performance, Fundraising, M&A →


🛍️ Samsara Product and Pricing Intelligence

Leverage product insights to define key product development milestones, guide go-to-market planning, build a robust product-market fit matrix, and perform in-depth SWOT analyses.

Harness pricing intelligence to support strategic pricing decisions, conduct competitive pricing analysis, and craft effective differential pricing strategies.

  • Samsara launched an AI-powered Qualifications Management solution to help fleets manage driver and vehicle qualifications, save time, avoid fines, and reduce legal liability risk.
  • Samsara launched a new Safety Platform Credential training for safety admins and operations managers to improve safety scores and use data for coaching workflows.
  • Samsara unveiled AI- and innovation-led announcements at its Go Beyond event, including smart route planning, automated coaching, smart compliance, and weather intelligence.


📅 Samsara Event Participations

Stay updated on where your competitors are showing up—industry conferences, webinars, podcasts, and speaking engagements—to gauge their messaging, target audiences, and strategic focus. Discover how they’re positioning themselves in the market, what narratives they’re pushing, and which partnerships they’re cultivating. Use this intelligence to refine your own positioning, identify missed opportunities, and stay top-of-mind in your industry.

  • Samsara will attend World of Concrete 2026 in Las Vegas from January 20-22 at Booth N1463 to demonstrate how it helps construction teams reduce downtime, improve safety, and gain real-time visibility on the jobsite.
  • Samsara hosts the Winter Samsara User Group on January 22 at its London headquarters, featuring workshops on its Connected Operations Platform to help organizations implement practical solutions for immediate ROI.
  • Samsara hosts its first user group in Dublin on January 13 for networking and workshops on its innovations.

⚖️ Samsara Regulatory Intelligence

Monitor critical regulatory events—such as issued or revoked licenses, lawsuits, investigations, and court rulings—to understand the compliance posture and legal exposure of your rivals. Spot early warning signs of operational risk, delays, or reputational damage, and use these insights to fine-tune your market strategy, mitigate your own risk, or capitalize on competitor setbacks.


👔 Samsara Management and Leadership Team

Understand who’s steering your competitors by tracking changes in their management and leadership teams. Gain insights into strategic direction, leadership style, and organizational priorities based on executive backgrounds and hiring trends. Use this knowledge to anticipate competitive moves, tailor your sales or partnership approach, and benchmark against industry leaders.


⚔️ Samsara Alternatives and Competitors

Identify the competitors of your competitors to uncover indirect threats, emerging disruptors, and untapped opportunities. Understand the broader competitive ecosystem, spot white space in the market, and gain strategic context that helps you position more effectively. These insights sharpen your market intelligence and reveal angles others often overlook.

  • Verizon Connect
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  • Lytx
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  • Motive
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  • Geotab
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  • Azuga Fleet
  • |
  • Fleetio
  • |
  • GPS Insight
  • |
  • Rhombus
  • |
  • AUTOsist
  • |
  • Whip Around
  • |
  • RoadWarrior
  • |
  • Onfleet
  • |
  • MyGeotab
  • |
  • Trimble MAPS
  • |
  • Zonar Coach
  • |
  • Continental
  • |
  • Intelliculture
  • |
  • Myelin Foundry
  • |
  • DIMO
  • |
  • Safetrax
  • |
  • AMS360
  • |
  • TRANSPORTER
  • |
  • RouteManager
  • |
  • Rose Rocket


💼 Samsara Hiring and Layoffs

Track key workforce changes—new hires, leadership shifts, and layoffs—to spot strategic organizational moves. Identify rising competitors, uncover shifts in company direction, and seize opportunities to attract top talent or engage new decision-makers. Use these insights to refine your recruitment strategy and build stronger business relationships.

  • Samsara is hiring a Director of Equity Administration in India, focusing on equity plan management and team leadership for a remote position.
  • Heather B. left Samsara as Director, Global Sales Strategy and Compensation in the United States to join LinkedIn as Director, Global Sales Compensation Strategy, Governance and Enablement.
  • Samsara is hiring a Regional Sales Director, Strategic - Canada in Canada for managing and developing a Select Enterprise Sales team, with a focus on remote work in Eastern Canada and travel requirements.


🤝 Samsara Partnerships, Clients and Vendors

Monitor new partnerships, client wins, and vendor relationships to understand where your competitors are gaining traction. Spot emerging alliances, evaluate ecosystem shifts, and identify potential partners or prospects early. These insights help you refine your sales strategy, anticipate market movements, and stay one step ahead in a dynamic competitive landscape.

  • Samsara announced a partnership with Allianz during Road Safety Week to improve fleet safety and reduce road incidents.
  • Samsara and Element Fleet Management officially announced their strategic alliance in Mexico at Expo Transporte ANPACT 2025, integrating technology and services for the entire vehicle lifecycle.
  • Compassion Funeral Service uses Samsara systems for real-time vehicle tracking and continuous oversight of decedents in transit.


📈 Samsara Financial Performance, Fundraising, M&A

Track competitors’ financial performance, fundraising rounds, and M&A activity to assess their growth trajectory and strategic focus. Uncover signals of expansion, market entry, or consolidation, and benchmark your position accordingly. Use these insights to inform investor conversations, identify acquisition opportunities, and fine-tune your competitive strategy.

  • Samsara reported a 29% increase in Q3 revenue to $416 million and improved adjusted EPS to $0.15, with CEO Sanjit Biswas noting strong growth and $1.75 billion in ARR.


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