Samsara | Competitive Intelligence Profile
Samsara is the pioneer of the Connected Operations™ Cloud, providing a platform that enables organizations dependent on physical...
Samsara is the pioneer of the Connected Operations™ Cloud, providing a platform that enables organizations dependent on physical operations to harness IoT data for actionable insights. With a focus on safety, efficiency, and sustainability, Samsara serves tens of thousands of customers across various industries including construction, transportation, and logistics. The company is publicly traded on NYSE under the ticker IOT.
🛍️ Samsara Product and Pricing Intelligence →
📅 Samsara Event Participations →
⚖️ Samsara Regulatory Intelligence →
👔 Samsara Management and Leadership Team →
⚔️ Samsara Alternatives and Competitors →
💼 Samsara Hiring and Layoffs →
🤝 Samsara Partnerships, Clients and Vendors →
📈 Samsara Financial Performance, Fundraising, M&A →
🛍️ Samsara Product and Pricing Intelligence
Leverage product insights to define key product development milestones, guide go-to-market planning, build a robust product-market fit matrix, and perform in-depth SWOT analyses.
Harness pricing intelligence to support strategic pricing decisions, conduct competitive pricing analysis, and craft effective differential pricing strategies.
- Samsara introduced new fuel management tools that provide end-to-end visibility and real-time insights to help customers cut costs, eliminate waste, and detect fraud.
- Samsara launched a new Route Planning tool to help fleets build optimized routes for fuel savings and reduced vehicle wear, with a webinar scheduled for August 28.
- Samsara introduced new AI-powered solutions at its 'Operaciones Inteligentes 2025' event in Mexico City, focusing on reducing risks and improving productivity for clients in sectors like construction and manufacturing, as stated by Kiren Sekar, Chief Product Officer.
📅 Samsara Event Participations
Stay updated on where your competitors are showing up—industry conferences, webinars, podcasts, and speaking engagements—to gauge their messaging, target audiences, and strategic focus. Discover how they’re positioning themselves in the market, what narratives they’re pushing, and which partnerships they’re cultivating. Use this intelligence to refine your own positioning, identify missed opportunities, and stay top-of-mind in your industry.
- Samsara is showcasing its AI-powered technology at the National Safety Council Safety Congress & Expo to help organizations protect their people.
- Samsara sponsors Vildosola Racing for the Baja 400, implementing AI dash cameras, satellite connectivity, HD video, and temperature sensors in their chase cars to enhance safety and performance.
- Samsara, as a sponsor of Road Safety Week 2025 from November 16-22, supports Brake's campaign for safer vehicles through its AI-powered technology, with Paz Macdonald, Vice President of Marketing at Samsara, emphasizing their partnership.
⚖️ Samsara Regulatory Intelligence
Monitor critical regulatory events—such as issued or revoked licenses, lawsuits, investigations, and court rulings—to understand the compliance posture and legal exposure of your rivals. Spot early warning signs of operational risk, delays, or reputational damage, and use these insights to fine-tune your market strategy, mitigate your own risk, or capitalize on competitor setbacks.
- An administrative law judge dismissed Samsara's patent infringement allegations against Motive at the U.S. International Trade Commission on September 8, 2025.
👔 Samsara Management and Leadership Team
Understand who’s steering your competitors by tracking changes in their management and leadership teams. Gain insights into strategic direction, leadership style, and organizational priorities based on executive backgrounds and hiring trends. Use this knowledge to anticipate competitive moves, tailor your sales or partnership approach, and benchmark against industry leaders.
⚔️ Samsara Alternatives and Competitors
Identify the competitors of your competitors to uncover indirect threats, emerging disruptors, and untapped opportunities. Understand the broader competitive ecosystem, spot white space in the market, and gain strategic context that helps you position more effectively. These insights sharpen your market intelligence and reveal angles others often overlook.
- Verizon Connect |
- Lytx |
- Motive |
- Geotab |
- Azuga Fleet |
- Fleetio |
- GPS Insight |
- Rhombus |
- AUTOsist |
- Whip Around |
- RoadWarrior |
- Onfleet |
- MyGeotab |
- Trimble MAPS |
- Zonar Coach |
- Continental |
- Intelliculture |
- Myelin Foundry |
- DIMO |
- Safetrax |
- AMS360 |
- TRANSPORTER |
- RouteManager |
- Rose Rocket
💼 Samsara Hiring and Layoffs
Track key workforce changes—new hires, leadership shifts, and layoffs—to spot strategic organizational moves. Identify rising competitors, uncover shifts in company direction, and seize opportunities to attract top talent or engage new decision-makers. Use these insights to refine your recruitment strategy and build stronger business relationships.
- Samsara appointed Gary Steele to its Board of Directors on August 21, 2025.
- Aleksandr Malafeev joined Samsara as Director of Engineering in the United Kingdom, previously Head of Engineering at Dojo.
- Paz Macdonald joined Samsara as Vice President Marketing (EMEA) in the United Kingdom, previously Vice President Marketing at SurrealDB.
🤝 Samsara Partnerships, Clients and Vendors
Monitor new partnerships, client wins, and vendor relationships to understand where your competitors are gaining traction. Spot emerging alliances, evaluate ecosystem shifts, and identify potential partners or prospects early. These insights help you refine your sales strategy, anticipate market movements, and stay one step ahead in a dynamic competitive landscape.
- Samsara and RoadFlex partnered to help public sector fleets detect and prevent fuel fraud in real time by integrating vehicle telematics with fuel transaction data.
- Samsara partners with First Student to equip its 46,000-vehicle fleet with Samsara's technology, including Video-Based Safety and AI-powered insights, to enhance safety and performance in student transportation.
- Samsara launched a Pre-Delivery Installation program with Daimler Truck and Fontaine Modification to streamline fleet technology deployment and eliminate post-delivery downtime.
📈 Samsara Financial Performance, Fundraising, M&A
Track competitors’ financial performance, fundraising rounds, and M&A activity to assess their growth trajectory and strategic focus. Uncover signals of expansion, market entry, or consolidation, and benchmark your position accordingly. Use these insights to inform investor conversations, identify acquisition opportunities, and fine-tune your competitive strategy.
- Samsara reported $1.6 billion in annual recurring revenue for Q2 FY26, a 30% year-over-year increase, and added 17 new customers with contracts worth $1 million or more.
- Samsara reported Q2 adjusted earnings of $0.12 per share and revenue of $391.48 million, beating estimates, and raised its fiscal 2026 guidance due to strong enterprise demand and AI feature adoption.
- Samsara's improved profitability and recent product launches make its shares attractive for long-term investors.
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