Roblox | Competitive Intelligence Profile
Roblox is a platform where people come together virtually to share experiences. It allows users to create, connect, learn, shop,...
Roblox is a platform where people come together virtually to share experiences. It allows users to create, connect, learn, shop, and express themselves in immersive 3D environments. The platform is powered by a global community of developers and creators who produce their own multiplayer experiences using Roblox Studio. It is particularly popular among audiences under the age of 18 and is known for its user-generated content and social gaming features.
🛍️ Roblox Product and Pricing Intelligence →
📅 Roblox Event Participations →
⚖️ Roblox Regulatory Intelligence →
👔 Roblox Management and Leadership Team →
⚔️ Roblox Alternatives and Competitors →
💼 Roblox Hiring and Layoffs →
🤝 Roblox Partnerships, Clients and Vendors →
📈 Roblox Financial Performance, Fundraising, M&A →
🛍️ Roblox Product and Pricing Intelligence
Leverage product insights to define key product development milestones, guide go-to-market planning, build a robust product-market fit matrix, and perform in-depth SWOT analyses.
Harness pricing intelligence to support strategic pricing decisions, conduct competitive pricing analysis, and craft effective differential pricing strategies.
- Roblox updated its chat feature to emphasize communication with known people, including voice or text chat for users 13+.
- Roblox launched a 2-week Lady Gaga integration in Dress to Impress featuring her music, fashion collections, and a guest host appearance starting tomorrow.
- Roblox releases an open-source AI system to detect predatory language in chats to protect kids.
📅 Roblox Event Participations
Stay updated on where your competitors are showing up—industry conferences, webinars, podcasts, and speaking engagements—to gauge their messaging, target audiences, and strategic focus. Discover how they’re positioning themselves in the market, what narratives they’re pushing, and which partnerships they’re cultivating. Use this intelligence to refine your own positioning, identify missed opportunities, and stay top-of-mind in your industry.
- Roblox hosts a live in-game event with Kansas City Chiefs tight end Travis Kelce and developer Jandel on July 26, featuring exclusive rewards and new weather effects.
- Roblox's VP of Engineering, Safety, Naren Koneru, presented RoGuard 1.0, an open-source LLM safety toolkit, at TrustCon 2025, calling it the best performing model for moderating AI interactions.
- Roblox will host an Engineering Brunch on June 13 at their San Mateo HQ to showcase innovations in AI-driven productivity platforms and ecosystems.
⚖️ Roblox Regulatory Intelligence
Monitor critical regulatory events—such as issued or revoked licenses, lawsuits, investigations, and court rulings—to understand the compliance posture and legal exposure of your rivals. Spot early warning signs of operational risk, delays, or reputational damage, and use these insights to fine-tune your market strategy, mitigate your own risk, or capitalize on competitor setbacks.
- Roblox updated its featured news to include discussions on safety initiatives, policy clarifications on romantic and sexual content, responses to legal actions, and the removal of vigilantes from its platform.
- Louisiana Attorney General Liz Murrill sued Roblox on August 15, 2025, alleging the platform lacks strong child safety protocols and age verification, making it prone to misuse by predators.
- Congressman Ro Khanna urges Roblox to enhance child protection measures amid safety concerns.
👔 Roblox Management and Leadership Team
Understand who’s steering your competitors by tracking changes in their management and leadership teams. Gain insights into strategic direction, leadership style, and organizational priorities based on executive backgrounds and hiring trends. Use this knowledge to anticipate competitive moves, tailor your sales or partnership approach, and benchmark against industry leaders.
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Engineering Chief of Staff
[email protected] -
Chief Product Officer[email protected]
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Chief Design Officer[email protected]
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Chief of Staff, Product[email protected]
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Chief Partnerships Officer[email protected]
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Chief of Staff & Corporate Development[email protected]
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Chief Safety Officer[email protected]
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Chief Scientist
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Vice President of Engineering[email protected]
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Senior Vice President, Business Development[email protected]
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Vice President Of Engineering[email protected]
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Vice President Of Engineering[email protected]
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Head of Roblox Japan; President, Roblox China
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Vice President of Software Engineering[email protected]
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President[email protected]
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Founder and CEO, Roblox Corporation[email protected]
⚔️ Roblox Alternatives and Competitors
Identify the competitors of your competitors to uncover indirect threats, emerging disruptors, and untapped opportunities. Understand the broader competitive ecosystem, spot white space in the market, and gain strategic context that helps you position more effectively. These insights sharpen your market intelligence and reveal angles others often overlook.
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- rolimons.com |
- playbite.com |
- beebom.com |
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- Unity Technologies |
- Mojang |
- miniclip.com |
- minecraft.net |
- twitch.tv |
- steamcommunity.com |
- Vault Hill |
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- Upland |
- Core Games |
- Garry's Mod |
- Rec Room |
- The Sandbox |
- EloElo |
- FRVR |
- Manticore Games |
- Slide |
- Axie |
- Every Realm |
- Valve |
- Activision Blizzard |
- Take-Two |
- Zynga |
- ZEPETO |
- YoYo Games |
- YinzCam |
- Microsoft
💼 Roblox Hiring and Layoffs
Track key workforce changes—new hires, leadership shifts, and layoffs—to spot strategic organizational moves. Identify rising competitors, uncover shifts in company direction, and seize opportunities to attract top talent or engage new decision-makers. Use these insights to refine your recruitment strategy and build stronger business relationships.
- Carlos Murad joins Roblox as Creative Director, Brand Creative in the United States, previously Director, Brand Creative at Discord.
- Roblox is hiring a Head of Trust and Safety Product Marketing in the United States.
- Yingjie He joins Roblox as Technical Director in the United States, previously Senior Staff Software Engineer at Google.
🤝 Roblox Partnerships, Clients and Vendors
Monitor new partnerships, client wins, and vendor relationships to understand where your competitors are gaining traction. Spot emerging alliances, evaluate ecosystem shifts, and identify potential partners or prospects early. These insights help you refine your sales strategy, anticipate market movements, and stay one step ahead in a dynamic competitive landscape.
- BBC Bitesize partnered with Roblox to launch Planet Planners, an educational game teaching geography and life skills, developed with the Roblox Community Fund and Education team.
📈 Roblox Financial Performance, Fundraising, M&A
Track competitors’ financial performance, fundraising rounds, and M&A activity to assess their growth trajectory and strategic focus. Uncover signals of expansion, market entry, or consolidation, and benchmark your position accordingly. Use these insights to inform investor conversations, identify acquisition opportunities, and fine-tune your competitive strategy.
- Roblox announced its Q2 2025 financial results.
- Roblox.com saw varying numbers of US unique visitors and average minutes per visit by age in June 2025.
- Between May 2024 and May 2025, Roblox executives, including Chief Product Officer Manuel Bronstein, sold $5.8 million in shares under prearranged plans, raising concerns amid slowing growth and profitability challenges.
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