Perplexity | Competitive Intelligence Profile

Perplexity is a free AI-powered answer engine that provides accurate, trusted, and real-time answers to any question. It is designed...


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Perplexity is a free AI-powered answer engine that provides accurate, trusted, and real-time answers to any question. It is designed to power curiosity with answers backed by up-to-date sources, utilizing advanced technologies such as natural language processing and machine learning to deliver precise and relevant search results.

Website
Headquarters
San Francisco, California
Size
11-50 employees
Industry
Software Development

🛍️ Perplexity Product and Pricing Intelligence →

📅 Perplexity Event Participations →

⚖️ Perplexity Regulatory Intelligence →

👔 Perplexity Management and Leadership Team →

⚔️ Perplexity Alternatives and Competitors →

💼 Perplexity Hiring and Layoffs →

🤝 Perplexity Partnerships, Clients and Vendors →

📈 Perplexity Financial Performance, Fundraising, M&A →


🛍️ Perplexity Product and Pricing Intelligence

Leverage product insights to define key product development milestones, guide go-to-market planning, build a robust product-market fit matrix, and perform in-depth SWOT analyses.

Harness pricing intelligence to support strategic pricing decisions, conduct competitive pricing analysis, and craft effective differential pricing strategies.

  • Perplexity launched Max Assistant for all Perplexity Max subscribers on August 20, which uses advanced reasoning models to handle complex workflows and questions.
  • Perplexity launched Comet Shortcuts for creating shortcuts for repetitive, multi-step tasks, frequent searches, or time-consuming prompts.
  • Perplexity's Comet AI tool streamlined sales prep by automating a multi-step research workflow into a 2-minute task, including gathering financial data, news articles, and executive profiles for NVIDIA.


📅 Perplexity Event Participations

Stay updated on where your competitors are showing up—industry conferences, webinars, podcasts, and speaking engagements—to gauge their messaging, target audiences, and strategic focus. Discover how they’re positioning themselves in the market, what narratives they’re pushing, and which partnerships they’re cultivating. Use this intelligence to refine your own positioning, identify missed opportunities, and stay top-of-mind in your industry.

  • In June 2025, Dmitry Shevelenko, Chief Business Officer at Perplexity, shared the company's vision for trust-first AI products at an exclusive executive breakfast in Paris.
  • Perplexity shared how they use AI to improve efficiency and maintain authenticity at #CN2025.
  • Perplexity hosts a free webinar on August 20 about using its AI for academic research, featuring LinkedIn's top AI expert in higher ed Dr. Tripti Chopra.

⚖️ Perplexity Regulatory Intelligence

Monitor critical regulatory events—such as issued or revoked licenses, lawsuits, investigations, and court rulings—to understand the compliance posture and legal exposure of your rivals. Spot early warning signs of operational risk, delays, or reputational damage, and use these insights to fine-tune your market strategy, mitigate your own risk, or capitalize on competitor setbacks.

  • Perplexity has been accused of scraping data from websites that opted out, according to Cloudflare.
  • Cloudflare blocked Perplexity on August 6 for bypassing robots.txt with stealth crawlers disguised as Chrome browsers.
  • Cloudflare accuses Perplexity's AI bots of faking identities to bypass website blocks, which Perplexity denies, attributing it to third-party traffic.

👔 Perplexity Management and Leadership Team

Understand who’s steering your competitors by tracking changes in their management and leadership teams. Gain insights into strategic direction, leadership style, and organizational priorities based on executive backgrounds and hiring trends. Use this knowledge to anticipate competitive moves, tailor your sales or partnership approach, and benchmark against industry leaders.


⚔️ Perplexity Alternatives and Competitors

Identify the competitors of your competitors to uncover indirect threats, emerging disruptors, and untapped opportunities. Understand the broader competitive ecosystem, spot white space in the market, and gain strategic context that helps you position more effectively. These insights sharpen your market intelligence and reveal angles others often overlook.

  • Komo Search
  • |
  • Claude
  • |
  • ChatGPT
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  • Phind
  • |
  • Simplified
  • |
  • Gemini
  • |
  • Felo.ai
  • |
  • you.com
  • |
  • ClickUp
  • |
  • Google Gemini
  • |
  • Bing
  • |
  • Jasper
  • |
  • Writesonic
  • |
  • Poe
  • |
  • Pi
  • |
  • Brave Leo AI
  • |
  • Microsoft Copilot
  • |
  • HuggingChat
  • |
  • GPT4ALL
  • |
  • TextCortex


💼 Perplexity Hiring and Layoffs

Track key workforce changes—new hires, leadership shifts, and layoffs—to spot strategic organizational moves. Identify rising competitors, uncover shifts in company direction, and seize opportunities to attract top talent or engage new decision-makers. Use these insights to refine your recruitment strategy and build stronger business relationships.

  • Reethika Reddy left Perplexity as a Product Marketing Consultant in the United States, previously holding the same position at Uber, and is now a Retail Vendor Manager at Amazon.
  • Perplexity is hiring a Brand Web Designer - Framer Expert in the United States to enhance interactive storytelling and web design capabilities, reflecting a strategic focus on improving user experience and engagement.
  • Sophia F. joins Perplexity as Engineering Manager in United States, previously Engineering Manager, Community & Live Experience at Whatnot.


🤝 Perplexity Partnerships, Clients and Vendors

Monitor new partnerships, client wins, and vendor relationships to understand where your competitors are gaining traction. Spot emerging alliances, evaluate ecosystem shifts, and identify potential partners or prospects early. These insights help you refine your sales strategy, anticipate market movements, and stay one step ahead in a dynamic competitive landscape.

  • Perplexity partnered with Student.com to offer students access to its tools for housing research, studying, and productivity.
  • Perplexity partners with OpenTable to integrate restaurant reservations into its products.
  • Perplexity signed a deal with Gannett to license content from USA TODAY and its network of over 200 local publications, integrating it into Perplexity's AI-powered search experiences.


📈 Perplexity Financial Performance, Fundraising, M&A

Track competitors’ financial performance, fundraising rounds, and M&A activity to assess their growth trajectory and strategic focus. Uncover signals of expansion, market entry, or consolidation, and benchmark your position accordingly. Use these insights to inform investor conversations, identify acquisition opportunities, and fine-tune your competitive strategy.

  • Perplexity CEO Aravind Srinivas made a $34.5B bid to buy Google Chrome.
  • Perplexity AI offered $34.5 billion to acquire Alphabet's Chrome browser on August 13, 2025, with CEO Aravind Srinivas leading the unsolicited bid and claiming multiple funds are ready to finance it.
  • Perplexity made a $35.5 billion unsolicited offer to buy Google Chrome, with support from investors including Nvidia and SoftBank, as a U.S. judge may order its sale this month.


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