PayJoy | Competitive Intelligence Profile

PayJoy is a mission-first financial service provider based in San Francisco, California, dedicated to helping under-served customers...


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PayJoy is a mission-first financial service provider based in San Francisco, California, dedicated to helping under-served customers in emerging markets achieve financial stability. The company offers unique financing solutions that allow individuals to purchase smartphones on credit without needing a credit card or bank account. Utilizing patented technology that turns smartphones into digital collateral, PayJoy employs advanced machine learning and anti-fraud AI to provide low-cost loans and qualify a wide range of customers. As of 2024, PayJoy has provided billions in credit to 12 million customers, focusing on sustainable and profitable growth.

Website
Headquarters
San Francisco, California
Size
1001-5000 employees
Industry
Financial Services
Specialities
Consumer Finance, Mobile, data science, emerging markets, nextbillion, access

🛍️ PayJoy Product and Pricing Intelligence →

📅 PayJoy Event Participations →

⚖️ PayJoy Regulatory Intelligence →

👔 PayJoy Management and Leadership Team →

⚔️ PayJoy Alternatives and Competitors →

💼 PayJoy Hiring and Layoffs →

🤝 PayJoy Partnerships, Clients and Vendors →

📈 PayJoy Financial Performance, Fundraising, M&A →


🛍️ PayJoy Product and Pricing Intelligence

Leverage product insights to define key product development milestones, guide go-to-market planning, build a robust product-market fit matrix, and perform in-depth SWOT analyses.

Harness pricing intelligence to support strategic pricing decisions, conduct competitive pricing analysis, and craft effective differential pricing strategies.

  • PayJoy expands its card solution from Mexico to Colombia with Pomelo.
  • PayJoy financed over one million phones in Ecuador, marking a key milestone in financial inclusion, as announced by Joaquín Dávalos Ponce, Country Manager of PayJoy in Ecuador, during an event with partners and distributors.
  • PayJoy achieved a 400% year-over-year growth in Brazil in 2023 and expects to double its growth in both 2024 and 2025, while expanding into the Philippines in late 2024 to meet high demand for smartphone financing.


📅 PayJoy Event Participations

Stay updated on where your competitors are showing up—industry conferences, webinars, podcasts, and speaking engagements—to gauge their messaging, target audiences, and strategic focus. Discover how they’re positioning themselves in the market, what narratives they’re pushing, and which partnerships they’re cultivating. Use this intelligence to refine your own positioning, identify missed opportunities, and stay top-of-mind in your industry.

  • Bill Yialamas, Chief Financial Officer at PayJoy, will join a panel at the Houlihan Lokey ONE conference in NYC on May 15.
  • Doug Ricket, Founder and CEO of PayJoy, will speak at the FinTech LIVE New York event on June 17 about fintech strategies.
  • PayJoy will share its experience in financial inclusion at ExpoMobile Medellín 2025 on July 17-18, with Patricia Arteaga, Sales Director in Colombia, leading a presentation on digital financial inclusion through mobile device financing.

⚖️ PayJoy Regulatory Intelligence

Monitor critical regulatory events—such as issued or revoked licenses, lawsuits, investigations, and court rulings—to understand the compliance posture and legal exposure of your rivals. Spot early warning signs of operational risk, delays, or reputational damage, and use these insights to fine-tune your market strategy, mitigate your own risk, or capitalize on competitor setbacks.


👔 PayJoy Management and Leadership Team

Understand who’s steering your competitors by tracking changes in their management and leadership teams. Gain insights into strategic direction, leadership style, and organizational priorities based on executive backgrounds and hiring trends. Use this knowledge to anticipate competitive moves, tailor your sales or partnership approach, and benchmark against industry leaders.


⚔️ PayJoy Alternatives and Competitors

Identify the competitors of your competitors to uncover indirect threats, emerging disruptors, and untapped opportunities. Understand the broader competitive ecosystem, spot white space in the market, and gain strategic context that helps you position more effectively. These insights sharpen your market intelligence and reveal angles others often overlook.

  • Klarna
  • |
  • Zip
  • |
  • Afterpay
  • |
  • Akulaku
  • |
  • Sunbit
  • |
  • MobiKwik
  • |
  • Addi
  • |
  • Snap Finance
  • |
  • CASHe
  • |
  • Credit Culture
  • |
  • Leap Finance
  • |
  • Svatantra
  • |
  • Alma
  • |
  • Affirm
  • |
  • Macropay
  • |
  • LendPro
  • |
  • LendingPoint
  • |
  • Financeit
  • |
  • Clearco
  • |
  • Vyze
  • |
  • PayBright
  • |
  • East Bridge Funding
  • |
  • Deko
  • |
  • easyfinancial
  • |
  • Flexiti
  • |
  • OnDeck
  • |
  • Thinking Capital
  • |
  • Blispay
  • |
  • MoneyMan
  • |
  • AmmoPay
  • |
  • Kresko
  • |
  • moneyman.com.mx
  • |
  • bancoazteca.com.mx
  • |
  • vivus.com.mx
  • |
  • afluenta.mx
  • |
  • MoneyLion
  • |
  • OppFi
  • |
  • Octane Lending
  • |
  • Aqua Finance


💼 PayJoy Hiring and Layoffs

Track key workforce changes—new hires, leadership shifts, and layoffs—to spot strategic organizational moves. Identify rising competitors, uncover shifts in company direction, and seize opportunities to attract top talent or engage new decision-makers. Use these insights to refine your recruitment strategy and build stronger business relationships.

  • Priscila Barrantes, VP & Country Manager, Mexico at PayJoy in Mexico, has left to join Element Fleet Management as Vice President, Operations & Strategic Alliances.
  • PayJoy appointed Nicolás Schiaffino as vice president and country manager in Mexico to strengthen its operations and expand financial product reach.
  • William Spiga has joined PayJoy as Director of Product Design in Brazil, previously holding a position at another company.


🤝 PayJoy Partnerships, Clients and Vendors

Monitor new partnerships, client wins, and vendor relationships to understand where your competitors are gaining traction. Spot emerging alliances, evaluate ecosystem shifts, and identify potential partners or prospects early. These insights help you refine your sales strategy, anticipate market movements, and stay one step ahead in a dynamic competitive landscape.

  • PayJoy partnered with Smart Communications to offer financing solutions for smartphones to underserved Filipino consumers, starting June 29.
  • PayJoy is partnering with Shoprite to hire Sales Assistants who will help customers understand and sign up for PayJoy's smartphone financing plans.
  • PayJoy joined Cámara Fintech Panamá to support financial innovation and inclusion.


📈 PayJoy Financial Performance, Fundraising, M&A

Track competitors’ financial performance, fundraising rounds, and M&A activity to assess their growth trajectory and strategic focus. Uncover signals of expansion, market entry, or consolidation, and benchmark your position accordingly. Use these insights to inform investor conversations, identify acquisition opportunities, and fine-tune your competitive strategy.

  • PayJoy announced a new investment into its PayJoy Asset Fund by accounts advised by T. Rowe Price Associates, Inc. on July 23, 2025, to expand credit access in emerging markets.
  • PayJoy reached 15 million customers and celebrated its 10th anniversary, with Mexico as its key market featuring 7,000+ points of sale and 600+ local partners.
  • PayJoy reached 15 million customers worldwide, including Antonio from Brazil who got his first phone through their service, as of June 2025.


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