Onfido | Competitive Intelligence Profile
Onfido, an Entrust company, simplifies digital identity verification through its Real Identity Platform, enabling businesses to tailor...
Onfido, an Entrust company, simplifies digital identity verification through its Real Identity Platform, enabling businesses to tailor verification methods to meet individual user and market needs. The platform combines document and biometric verifications, trusted data sources, and fraud signals to ensure compliance and reduce risk. With over 10 years of development, Onfido Atlas™ AI powers automated identity verification, ensuring fair, fast, and accurate analysis.
🛍️ Onfido Product and Pricing Intelligence →
📅 Onfido Event Participations →
⚖️ Onfido Regulatory Intelligence →
👔 Onfido Management and Leadership Team →
⚔️ Onfido Alternatives and Competitors →
💼 Onfido Hiring and Layoffs →
🤝 Onfido Partnerships, Clients and Vendors →
📈 Onfido Financial Performance, Fundraising, M&A →
🛍️ Onfido Product and Pricing Intelligence
Leverage product insights to define key product development milestones, guide go-to-market planning, build a robust product-market fit matrix, and perform in-depth SWOT analyses.
Harness pricing intelligence to support strategic pricing decisions, conduct competitive pricing analysis, and craft effective differential pricing strategies.
- Onfido is implementing real-time investor verification integrations for ICOs in Georgia using facial recognition algorithms and document OCR scanning.
- Onfido is integrating autonomous agent logic to manage complete KYC workflows without human intervention unless issues are flagged.
- Onfido has integrated with WSO2 to provide advanced identity verification capabilities.
📅 Onfido Event Participations
Stay updated on where your competitors are showing up—industry conferences, webinars, podcasts, and speaking engagements—to gauge their messaging, target audiences, and strategic focus. Discover how they’re positioning themselves in the market, what narratives they’re pushing, and which partnerships they’re cultivating. Use this intelligence to refine your own positioning, identify missed opportunities, and stay top-of-mind in your industry.
- Onfido will be present at Money20/20 Europe in Amsterdam, showcasing their identity verification solutions.
- Husayn Kassai, previously CEO & Co-Founder of Onfido, will speak at the London AI Hub event on May 14.
- Onfido showcased its AI/ML-powered deepfake detection capabilities at the Entrust Financial Innovation Forum in Manila on March 10.
⚖️ Onfido Regulatory Intelligence
Monitor critical regulatory events—such as issued or revoked licenses, lawsuits, investigations, and court rulings—to understand the compliance posture and legal exposure of your rivals. Spot early warning signs of operational risk, delays, or reputational damage, and use these insights to fine-tune your market strategy, mitigate your own risk, or capitalize on competitor setbacks.
- Onfido is mentioned in a class-action lawsuit against Coinbase for allegedly sharing biometric data without user consent.
👔 Onfido Management and Leadership Team
Understand who’s steering your competitors by tracking changes in their management and leadership teams. Gain insights into strategic direction, leadership style, and organizational priorities based on executive backgrounds and hiring trends. Use this knowledge to anticipate competitive moves, tailor your sales or partnership approach, and benchmark against industry leaders.
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Senior Director, Product and Revenue Operations
[email protected] -
Director of Operations and Special Projects[email protected]
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Engineering Director[email protected]
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Senior Director of Talent[email protected]
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Senior Director of Company Operations[email protected]
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Senior Product Director[email protected]
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Director of Engineering[email protected]
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Co-Founder[email protected]
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Senior Vice President, Americas[email protected]
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Vice President, Global Customer Success, Onfido; Top 25 Women Leaders in FinTech 2023[email protected]
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Regional Vice President, APAC[email protected]
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Founding Principal and CEO[email protected]
⚔️ Onfido Alternatives and Competitors
Identify the competitors of your competitors to uncover indirect threats, emerging disruptors, and untapped opportunities. Understand the broader competitive ecosystem, spot white space in the market, and gain strategic context that helps you position more effectively. These insights sharpen your market intelligence and reveal angles others often overlook.
- Incode |
- Regula Document Reader SDK |
- Sumsub |
- Trulioo |
- Persona |
- Jumio Identity Verification |
- iDenfy |
- LastPass |
- Socure |
- Berbix |
- Ondato |
- KYC Portal |
- SEON |
- Fraud Fighters |
- Fraud.net |
- Shufti Pro |
- Plaid |
- authID |
- HireRight |
- Alloy |
- Checkr |
- Gemalto |
- Yoti |
- IDnow |
- Signzy |
- TransUnion TruValidate |
- Kount |
- Ekata |
- IBM Trusteer |
- ComplyCube |
- Perfios |
- IDfy |
- HID Global |
- Signicat
💼 Onfido Hiring and Layoffs
Track key workforce changes—new hires, leadership shifts, and layoffs—to spot strategic organizational moves. Identify rising competitors, uncover shifts in company direction, and seize opportunities to attract top talent or engage new decision-makers. Use these insights to refine your recruitment strategy and build stronger business relationships.
- Mireia Miralles has left Onfido, where she served as Revenue Operations Director - Strategy & Analytics, to join Virgin Active as Chief Revenue Officer in the United Kingdom.
- Laura Meadows has left Onfido, where she served as Regional Vice President, EMEA in the United Kingdom, to join Entrust as Vice President - Identity Security Solutions.
- Onfido is expanding its enterprise sales team in the UK and hiring a Senior Account Executive to drive revenue growth by closing significant deals in the identity verification sector.
🤝 Onfido Partnerships, Clients and Vendors
Monitor new partnerships, client wins, and vendor relationships to understand where your competitors are gaining traction. Spot emerging alliances, evaluate ecosystem shifts, and identify potential partners or prospects early. These insights help you refine your sales strategy, anticipate market movements, and stay one step ahead in a dynamic competitive landscape.
- Onfido, a subsidiary of Entrust, is using AI to enhance GXBank's e-KYC onboarding system by providing a seamless and secure identity verification process.
- Starting from the 2025-2026 season, fans aged 16 and over must verify their identity using Onfido or Itsme before purchasing tickets or subscriptions for OH Leuven events.
- Onfido is collaborating with Security Bank Corporation to implement IDV solutions and improve customer onboarding.
📈 Onfido Financial Performance, Fundraising, M&A
Track competitors’ financial performance, fundraising rounds, and M&A activity to assess their growth trajectory and strategic focus. Uncover signals of expansion, market entry, or consolidation, and benchmark your position accordingly. Use these insights to inform investor conversations, identify acquisition opportunities, and fine-tune your competitive strategy.
- The founders of Onfido are investors in StackOne, which raised $20 million in a Series A round led by GV (Google Ventures).
- Husayn Kassai, founder of Onfido, participated as an angel investor in Sagittal AI's £1.7m funding round.
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