Metricool | News, Hiring, Layoffs, Competitors, CEO, Fundraising Insights
Metricool is a comprehensive social media management tool designed to help professionals, agencies, and brands analyze, manage, and...
Metricool is a comprehensive social media management tool designed to help professionals, agencies, and brands analyze, manage, and measure the success of their digital content. With over 2 million users, it serves as a one-stop shop for social media and online ad management, offering features like scheduling, reporting, and analytics across various platforms.
Website
Headquarters
Remote, US
Size
51-200 employees
Industry
Software Development
Specialities
social media management , social media reporting, social media AI tool, social media scheduler, content planning, content scheduling, social media scheduling, content creation, social media
🛍️ Metricool Product and Pricing News →
👔 Metricool CEO, Management and Leadership Team →
⚔️ Metricool Alternatives and Competitors →
💼 Metricool Hiring and Layoffs →
🤖 Metricool Developer, Integration and Automation News →
📈 Metricool Financials, Fundraising and Valuation News →
🛍️ Metricool Product and Pricing News
- Metricool introduced a 'year in metrics' feature in January 2025, providing users with key social media insights from 2024.
- Metricool has consolidated its integrations into a single section and introduced a new 'Social Media School' for aspiring managers.
- Metricool expanded its integrations to include Canva, Adobe Express, WordPress, Shopify, and others, and announced a 2025 Social Media Study.
- Metricool now offers a White Label service, allowing other brands to integrate its platform for social network management.
- Metricool has introduced new features for managing and moderating social media inboxes and enhancing Instagram Direct Message management with third-party apps.
- Metricool now requires an additional charge of 5€ for each Twitter/X account add-on to connect to their platform.
- Metricool has introduced new tools and guides for managing X (Twitter) accounts, including direct message management, custom analytics reports, and scheduling posts on both mobile and desktop.
- Metricool announced last week they will start charging for posting to X due to API usage costs.
👔 Metricool CEO, Management and Leadership Team
-
Chief Customer Officer
-
Co-founder & COO
[email protected]
⚔️ Metricool Alternatives and Competitors
- Social Champ |
- Hootsuite |
- Planable |
- Later |
- Sendible |
- Agorapulse |
- Social Pilot |
- Loomly |
- Buffer |
- Sprout Social |
- monday.com |
- HubSpot Marketing Hub |
- Vista Social |
- Publer |
- Planoly |
- SocialGest |
- Kontentino |
- Hogwarts |
- Circleboom |
- Zoho Social |
- facelift |
- Cloud Campaign |
- RADAAR
💼 Metricool Hiring and Layoffs
- Metricool is hiring remote Customer Support Specialists in El Salvador to join their Americas team, focusing on digital marketing, social media, and technology.
- Anniston Ward has joined Metricool as a PR, Events, and Education Specialist in the United States, previously working in a similar role.
- Sandra Rubio has joined Metricool as a Video Global Strategist in Spain.
- Carlos Moreno Blazquez has joined Metricool as a Senior SEO Technical Specialist from his previous position as SEO Senior at Elabs Consulting S.L in Spain.
- Patricia de Haro Calvo has joined Metricool as a Senior SEO Specialist in Spain, previously working as a Search Engine Optimization Specialist at Wallapop.
- Vivian Francos is a Marketing Manager and ambassador for Metricool.
- Hortensia Espiritu, Head of People Operations at Metricool, plans to evaluate and adjust their performance review system in January.
🤖 Metricool Developer, Integration and Automation News
- X (Twitter) has introduced new brand safety measures in partnership with Integral Ad Science to address concerns about free speech and brand safety.
- Metricool has used Genesy's AI-driven sales agents to enhance their sales processes.
- Metricool has used Genesy to scale its sales processes.
- Metricool collaborated with BeforeSunset AI to share insights on growth strategies and staying ahead in the social media management sector, as featured in a newsletter on January 29, 2025.
- Metricool has been collaborating with content creators, especially in the United States, to increase brand recognition in 2024, according to Isabel Romero, Global Head of Marketing.
- Metricool France recently collaborated with La Social Room to present social media trends for 2025.
📈 Metricool Financials, Fundraising and Valuation News
- Metricool has achieved €17 million in annual recurring revenue, according to their Email Marketing Lead.
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