Metricool | Competitive Intelligence Profile
Metricool is a comprehensive social media management tool designed to help professionals, agencies, and brands analyze, manage, and...

Metricool is a comprehensive social media management tool designed to help professionals, agencies, and brands analyze, manage, and measure the success of their digital content. With over 2 million users, it serves as a one-stop shop for social media and online ad management, offering features like scheduling, reporting, and analytics across various platforms.
🛍️ Metricool Product and Pricing Intelligence →
📅 Metricool Event Participations →
⚖️ Metricool Regulatory Intelligence →
👔 Metricool Management and Leadership Team →
⚔️ Metricool Alternatives and Competitors →
💼 Metricool Hiring and Layoffs →
🤝 Metricool Partnerships, Clients and Vendors →
📈 Metricool Financial Performance, Fundraising, M&A →

🛍️ Metricool Product and Pricing Intelligence
Leverage product insights to define key product development milestones, guide go-to-market planning, build a robust product-market fit matrix, and perform in-depth SWOT analyses.
Harness pricing intelligence to support strategic pricing decisions, conduct competitive pricing analysis, and craft effective differential pricing strategies.
- Metricool launched the Smood Rate feature that lets creators track their sustainable online presence by reacting to six everyday moments.
- Metricool's Global Head of Marketing Isabel Romero announced the launch of a new brand image and website after over a year of work.
- Metricool released a free Organic ROI Calculator to help users measure the value of their social media content.
📅 Metricool Event Participations
Stay updated on where your competitors are showing up—industry conferences, webinars, podcasts, and speaking engagements—to gauge their messaging, target audiences, and strategic focus. Discover how they’re positioning themselves in the market, what narratives they’re pushing, and which partnerships they’re cultivating. Use this intelligence to refine your own positioning, identify missed opportunities, and stay top-of-mind in your industry.
- Metricool became the official sponsor of Social Media Fest 2026.
- Metricool CEO Juan Pablo Tejela participated in the Threads API Summit in London, where Meta discussed its product roadmap and vision.
- Latasha James speaks at Metricool's free online summit Unfiltered on December 2, exploring how vloggers and podcasters redefine long-form content and sustainable growth for brands and creators.
⚖️ Metricool Regulatory Intelligence
Monitor critical regulatory events—such as issued or revoked licenses, lawsuits, investigations, and court rulings—to understand the compliance posture and legal exposure of your rivals. Spot early warning signs of operational risk, delays, or reputational damage, and use these insights to fine-tune your market strategy, mitigate your own risk, or capitalize on competitor setbacks.
👔 Metricool Management and Leadership Team
Understand who’s steering your competitors by tracking changes in their management and leadership teams. Gain insights into strategic direction, leadership style, and organizational priorities based on executive backgrounds and hiring trends. Use this knowledge to anticipate competitive moves, tailor your sales or partnership approach, and benchmark against industry leaders.
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Chief Customer Officer
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Co-founder & COO
[email protected]
⚔️ Metricool Alternatives and Competitors
Identify the competitors of your competitors to uncover indirect threats, emerging disruptors, and untapped opportunities. Understand the broader competitive ecosystem, spot white space in the market, and gain strategic context that helps you position more effectively. These insights sharpen your market intelligence and reveal angles others often overlook.
- Social Champ |
- Hootsuite |
- Planable |
- Later |
- Sendible |
- Agorapulse |
- Social Pilot |
- Loomly |
- Buffer |
- Sprout Social |
- monday.com |
- HubSpot Marketing Hub |
- Vista Social |
- Publer |
- Planoly |
- SocialGest |
- Kontentino |
- Hogwarts |
- Circleboom |
- Zoho Social |
- facelift |
- Cloud Campaign |
- RADAAR

💼 Metricool Hiring and Layoffs
Track key workforce changes—new hires, leadership shifts, and layoffs—to spot strategic organizational moves. Identify rising competitors, uncover shifts in company direction, and seize opportunities to attract top talent or engage new decision-makers. Use these insights to refine your recruitment strategy and build stronger business relationships.
- Nasson Nogueira has joined Metricool as Account Executive | EMEA in Spain.
- Metricool is hiring a Content Specialist in Spain for email marketing and lead magnet creation.
- Metricool is hiring a PR, Events & Education Specialist for remote work in the United Kingdom to strengthen brand presence through media relations, event management, and educational partnerships.
🤝 Metricool Partnerships, Clients and Vendors
Monitor new partnerships, client wins, and vendor relationships to understand where your competitors are gaining traction. Spot emerging alliances, evaluate ecosystem shifts, and identify potential partners or prospects early. These insights help you refine your sales strategy, anticipate market movements, and stay one step ahead in a dynamic competitive landscape.
📈 Metricool Financial Performance, Fundraising, M&A
Track competitors’ financial performance, fundraising rounds, and M&A activity to assess their growth trajectory and strategic focus. Uncover signals of expansion, market entry, or consolidation, and benchmark your position accordingly. Use these insights to inform investor conversations, identify acquisition opportunities, and fine-tune your competitive strategy.
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- ExpressVPN |
- Glean

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