Metricool | Competitive Intelligence Profile

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Metricool is a comprehensive social media management tool designed to help professionals, agencies, and brands analyze, manage, and measure the success of their digital content. With over 2 million users, it serves as a one-stop shop for social media and online ad management, offering features like scheduling, reporting, and analytics across various platforms.

🛍️ Metricool Product and Pricing News →

👔 Metricool CEO, Management and Leadership Team →

⚔️ Metricool Alternatives and Competitors →

💼 Metricool Hiring and Layoffs →

🤖 Metricool Developer, Integration and Automation News →

📈 Metricool Financials, Fundraising and Valuation News →

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🛍️ Metricool Product and Pricing News

• Metricool now offers a feature to preview Instagram feeds for free and has introduced a step-by-step guide to schedule Facebook posts, enhancing its social media management tools.
• Metricool has launched a Multi-Agent Collaboration Protocol (MCP) server for AI agents to access and analyze social media metrics and campaign data via their API, as announced by Vicent Martí on April 23, 2025.
• Metricool's latest update on April 10, 2025, introduces Instagram analytics without requiring a Facebook login, enhancing user accessibility.
• Metricool reports that Meta IA, an AI-based virtual assistant, is integrated into WhatsApp to enhance user experience with features like a blue circle, a floating button, or an integrated contact.
• Metricool added content on Instagram verification and feed preview features, while removing content on Instagram shopping optimization and photo editing apps.

• Metricool has shifted focus from general news to AI marketing, indicating a strategic pivot towards leveraging artificial intelligence in their offerings.
• On March 26, 2025, Metricool updated their app to version 3.14.27, adding a new feature for conducting polls on LinkedIn.
• Metricool introduced new features this week, including the ability to duplicate posts in the planner, preview Instagram feeds with updated dimensions, and analyze Bluesky on mobile.

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👔 Metricool CEO, Management and Leadership Team

• Jose Julio Garcia-Granados Palomo

  
  Chief Customer Officer
  undefined

• Laura Montells

  
  Co-founder & COO
  [email protected]

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⚔️ Metricool Alternatives and Competitors

• Social Champ
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• Hootsuite
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• Planable
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• Later
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• Sendible
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• Agorapulse
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• Social Pilot
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• Loomly
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• Buffer
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• Sprout Social
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• monday.com
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• HubSpot Marketing Hub
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• Vista Social
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• Publer
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• Planoly
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• SocialGest
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• Kontentino
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• Hogwarts
|
• Circleboom
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• Zoho Social
|
• facelift
|
• Cloud Campaign
|
• RADAAR

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💼 Metricool Hiring and Layoffs

• Laura Montells and Juan Pablo Tejela are co-founders of Metricool.
• Metricool is currently hiring a Lead Generation Specialist in the USA.
• Metricool is currently hiring an Account Executive for LATAM/US Markets in Mexico.
• Carlos Argüelles Álvarez, Principal Security Engineer at Metricool, has been certified as an Azure Security Engineer.
• Metricool, led by CEO Juan Pablo Tejela, has committed to a 100% remote work model, expanding its talent pool beyond Madrid and internationally.

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🤖 Metricool Developer, Integration and Automation News

• X (Twitter) has introduced new brand safety measures in partnership with Integral Ad Science to address concerns about free speech and brand safety.
• Eva Travel is using Metricool to manage their editorial calendar and track performance metrics.
• Dana Sacco uses Metricool for budget-friendly social media management in her self-publishing career.

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📈 Metricool Financials, Fundraising and Valuation News

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