Metricool | Competitive Intelligence Profile
Metricool is a comprehensive social media management tool designed to help professionals, agencies, and brands analyze, manage, and...
Metricool is a comprehensive social media management tool designed to help professionals, agencies, and brands analyze, manage, and measure the success of their digital content. With over 2 million users, it serves as a one-stop shop for social media and online ad management, offering features like scheduling, reporting, and analytics across various platforms.
🛍️ Metricool Product and Pricing Intelligence →
📅 Metricool Event Participations →
⚖️ Metricool Regulatory Intelligence →
👔 Metricool Management and Leadership Team →
⚔️ Metricool Alternatives and Competitors →
💼 Metricool Hiring and Layoffs →
🤝 Metricool Partnerships, Clients and Vendors →
📈 Metricool Financial Performance, Fundraising, M&A →
🛍️ Metricool Product and Pricing Intelligence
Leverage product insights to define key product development milestones, guide go-to-market planning, build a robust product-market fit matrix, and perform in-depth SWOT analyses.
Harness pricing intelligence to support strategic pricing decisions, conduct competitive pricing analysis, and craft effective differential pricing strategies.
- Metricool opens three PR positions in Brazil for its expansion in the Brazilian market.
- Metricool launched a feature on January 8 that lets users track post and Reel performance over the first 15 days to identify patterns and improve content strategy, available with Advanced plans and a trial code.
- Metricool now allows users to manage Instagram Trial Reels, enabling them to test content for 72 hours without showing it to followers and then decide whether to publish, share automatically, or discard it.
📅 Metricool Event Participations
Stay updated on where your competitors are showing up—industry conferences, webinars, podcasts, and speaking engagements—to gauge their messaging, target audiences, and strategic focus. Discover how they’re positioning themselves in the market, what narratives they’re pushing, and which partnerships they’re cultivating. Use this intelligence to refine your own positioning, identify missed opportunities, and stay top-of-mind in your industry.
- Jordi San Ildefonso from Metricool will speak about social media strategies at the CEMD 2026 event on February 6 in Badajoz.
- Metricool sponsors the Extreme Digital Marketing Congress in Badajoz on February 6, 2026.
- Metricool hosts a social media summit on December 10-11 with 13 sessions, including a presentation of its 2026 Social Media Study by Anniston Ward and Lea Sindel from Metricool.
⚖️ Metricool Regulatory Intelligence
Monitor critical regulatory events—such as issued or revoked licenses, lawsuits, investigations, and court rulings—to understand the compliance posture and legal exposure of your rivals. Spot early warning signs of operational risk, delays, or reputational damage, and use these insights to fine-tune your market strategy, mitigate your own risk, or capitalize on competitor setbacks.
👔 Metricool Management and Leadership Team
Understand who’s steering your competitors by tracking changes in their management and leadership teams. Gain insights into strategic direction, leadership style, and organizational priorities based on executive backgrounds and hiring trends. Use this knowledge to anticipate competitive moves, tailor your sales or partnership approach, and benchmark against industry leaders.
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Chief Customer Officer
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Co-founder & COO
[email protected]
⚔️ Metricool Alternatives and Competitors
Identify the competitors of your competitors to uncover indirect threats, emerging disruptors, and untapped opportunities. Understand the broader competitive ecosystem, spot white space in the market, and gain strategic context that helps you position more effectively. These insights sharpen your market intelligence and reveal angles others often overlook.
- Social Champ |
- Hootsuite |
- Planable |
- Later |
- Sendible |
- Agorapulse |
- Social Pilot |
- Loomly |
- Buffer |
- Sprout Social |
- monday.com |
- HubSpot Marketing Hub |
- Vista Social |
- Publer |
- Planoly |
- SocialGest |
- Kontentino |
- Hogwarts |
- Circleboom |
- Zoho Social |
- facelift |
- Cloud Campaign |
- RADAAR
💼 Metricool Hiring and Layoffs
Track key workforce changes—new hires, leadership shifts, and layoffs—to spot strategic organizational moves. Identify rising competitors, uncover shifts in company direction, and seize opportunities to attract top talent or engage new decision-makers. Use these insights to refine your recruitment strategy and build stronger business relationships.
- Metricool is hiring an SEO Content Writer for the Netherlands, based in Spain, focusing on creating and optimizing content for the Dutch-speaking market.
- Nasson Nogueira has joined Metricool as Account Executive | EMEA in Spain.
- Metricool is hiring a Content Specialist in Spain for email marketing and lead magnet creation.
🤝 Metricool Partnerships, Clients and Vendors
Monitor new partnerships, client wins, and vendor relationships to understand where your competitors are gaining traction. Spot emerging alliances, evaluate ecosystem shifts, and identify potential partners or prospects early. These insights help you refine your sales strategy, anticipate market movements, and stay one step ahead in a dynamic competitive landscape.
📈 Metricool Financial Performance, Fundraising, M&A
Track competitors’ financial performance, fundraising rounds, and M&A activity to assess their growth trajectory and strategic focus. Uncover signals of expansion, market entry, or consolidation, and benchmark your position accordingly. Use these insights to inform investor conversations, identify acquisition opportunities, and fine-tune your competitive strategy.
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- Hootsuite |
- Buffer |
- Later |
- Withum |
- Nichols Cauley |
- Cherry Bekaert |
- Baker Tilly |
- KLR |
- Brown Plus |
- Grant Thornton |
- BDO USA |
- Steveco
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