Mapon | Competitive Intelligence Profile
Mapon is a leading fleet management and asset tracking solution provider based in Northern Europe, specializing in GPS tracking,...

Mapon is a leading fleet management and asset tracking solution provider based in Northern Europe, specializing in GPS tracking, fuel control, and various telematics services. With a strong presence across multiple countries and a commitment to improving fleet efficiency and safety, Mapon serves over 30,000 clients globally, offering a comprehensive platform that includes features like video telematics, remote tachograph management, and driving behavior monitoring.
🛍️ Mapon Product and Pricing Intelligence →
📅 Mapon Event Participations →
⚖️ Mapon Regulatory Intelligence →
👔 Mapon Management and Leadership Team →
⚔️ Mapon Alternatives and Competitors →
💼 Mapon Hiring and Layoffs →
🤝 Mapon Partnerships, Clients and Vendors →
📈 Mapon Financial Performance, Fundraising, M&A →

🛍️ Mapon Product and Pricing Intelligence
Leverage product insights to define key product development milestones, guide go-to-market planning, build a robust product-market fit matrix, and perform in-depth SWOT analyses.
Harness pricing intelligence to support strategic pricing decisions, conduct competitive pricing analysis, and craft effective differential pricing strategies.
- Mapon expanded its industry solutions to include Passenger Transport and enhanced its offerings for Construction, Courier and Delivery, and Waste Management with more specific benefits.
- Mapon has expanded its route planning feature to include task and route planning in its fleet management software.
- Mapon launched a new Driver Monitoring System (DMS) on September 9, 2025, to detect driver fatigue, distractions, and unsafe habits with video context for alerts.
📅 Mapon Event Participations
Stay updated on where your competitors are showing up—industry conferences, webinars, podcasts, and speaking engagements—to gauge their messaging, target audiences, and strategic focus. Discover how they’re positioning themselves in the market, what narratives they’re pushing, and which partnerships they’re cultivating. Use this intelligence to refine your own positioning, identify missed opportunities, and stay top-of-mind in your industry.
- Mapon will exhibit at the Skåne Truck Show on September 5-6 to discuss truck and fleet management solutions.
- Mapon will attend the Telematics & Connected Mobility Conference by Gurtam on September 10–11 in Vilnius, Lithuania.
- Mapon will showcase its latest fleet management and video telematics solutions at Power Truck Show in Härmä on August 8-9, with Petteri Kataja (Video Telematics Strategy & Sales Lead), Teemu Ojala, and Asko Randell.
⚖️ Mapon Regulatory Intelligence
Monitor critical regulatory events—such as issued or revoked licenses, lawsuits, investigations, and court rulings—to understand the compliance posture and legal exposure of your rivals. Spot early warning signs of operational risk, delays, or reputational damage, and use these insights to fine-tune your market strategy, mitigate your own risk, or capitalize on competitor setbacks.
👔 Mapon Management and Leadership Team
Understand who’s steering your competitors by tracking changes in their management and leadership teams. Gain insights into strategic direction, leadership style, and organizational priorities based on executive backgrounds and hiring trends. Use this knowledge to anticipate competitive moves, tailor your sales or partnership approach, and benchmark against industry leaders.
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CTO / Member of the board
[email protected]
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Co-CEO
[email protected]
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CFO / Member of the Board
[email protected]
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COO
[email protected]
⚔️ Mapon Alternatives and Competitors
Identify the competitors of your competitors to uncover indirect threats, emerging disruptors, and untapped opportunities. Understand the broader competitive ecosystem, spot white space in the market, and gain strategic context that helps you position more effectively. These insights sharpen your market intelligence and reveal angles others often overlook.
- Samsara |
- Verizon Connect |
- Rippling |
- Paylocity |
- Paychex |
- HROne |
- UKG Ready |
- UKG Pro |
- GPS Trackit |
- Azuga Fleet |
- Force Fleet Tracking |
- Geotab |
- ClearPathGPS |
- Whip Around |
- dohod-s-nulya.ru |
- swedbank.lv |
- fleetvigil.com |
- dispecer.sk |
- The Asset Guardian EAM (TAG) |
- FuelForce |
- Linxup |
- FleetUp |
- SafeTruck

💼 Mapon Hiring and Layoffs
Track key workforce changes—new hires, leadership shifts, and layoffs—to spot strategic organizational moves. Identify rising competitors, uncover shifts in company direction, and seize opportunities to attract top talent or engage new decision-makers. Use these insights to refine your recruitment strategy and build stronger business relationships.
- Mapon is hiring a Business Development Manager to report directly to the CEO and drive new business through partnerships, market expansions, and potential acquisitions.
- Mapon appointed Chris Simpson as Chief Sales Officer to drive growth across Europe and beyond, replacing Andris Dzudzilo who will remain as an advisor.
- Mapon announced changes in its Management Board on June 26.
🤝 Mapon Partnerships, Clients and Vendors
Monitor new partnerships, client wins, and vendor relationships to understand where your competitors are gaining traction. Spot emerging alliances, evaluate ecosystem shifts, and identify potential partners or prospects early. These insights help you refine your sales strategy, anticipate market movements, and stay one step ahead in a dynamic competitive landscape.
- Mapon partnered with the CSDD campaign against reckless driving to enhance road safety using fleet monitoring tools.
- Mapon's client Keskkonnahooldus Eesti OÜ saved over two hours daily using fleet cameras for route planning and incident handling.
- Mapon completed 142 installations for Godshotel Distribution A/S, using GPS devices and dashcams to monitor fuel consumption and enhance safety.
📈 Mapon Financial Performance, Fundraising, M&A
Track competitors’ financial performance, fundraising rounds, and M&A activity to assess their growth trajectory and strategic focus. Uncover signals of expansion, market entry, or consolidation, and benchmark your position accordingly. Use these insights to inform investor conversations, identify acquisition opportunities, and fine-tune your competitive strategy.
- Mapon acquires Swedish fleet management company Interkom AB, expanding its presence in the Nordic region and strengthening its customer base in Sweden.
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