LinkedIn | Competitive Intelligence Profile
Founded in 2003, LinkedIn connects the world's professionals to make them more productive and successful. With more than 1 billion...
Founded in 2003, LinkedIn connects the world's professionals to make them more productive and successful. With more than 1 billion members worldwide, including executives from every Fortune 500 company, LinkedIn is the world's largest professional network. The company has a diversified business model with revenue coming from Talent Solutions, Marketing Solutions, Sales Solutions, and Premium Subscriptions products. Headquartered in Silicon Valley, LinkedIn has offices across the globe.
🛍️ LinkedIn Product and Pricing Intelligence →
📅 LinkedIn Event Participations →
⚖️ LinkedIn Regulatory Intelligence →
👔 LinkedIn Management and Leadership Team →
⚔️ LinkedIn Alternatives and Competitors →
💼 LinkedIn Hiring and Layoffs →
🤝 LinkedIn Partnerships, Clients and Vendors →
📈 LinkedIn Financial Performance, Fundraising, M&A →
🛍️ LinkedIn Product and Pricing Intelligence
Leverage product insights to define key product development milestones, guide go-to-market planning, build a robust product-market fit matrix, and perform in-depth SWOT analyses.
Harness pricing intelligence to support strategic pricing decisions, conduct competitive pricing analysis, and craft effective differential pricing strategies.
- LinkedIn introduced Verified on LinkedIn API for user authentication and trust insights, replacing Event Ads API promotion.
- LinkedIn has added E-Commerce Platforms to its product categories and introduced LinkedIn for Marketing as a campaign management software offering.
- LinkedIn's chief product officer Tomer Cohen introduced an AI-powered Full Stack Builder program that replaces the Associate Product Manager program with an Associate Product Builder program teaching coding, design, and product management skills.
📅 LinkedIn Event Participations
Stay updated on where your competitors are showing up—industry conferences, webinars, podcasts, and speaking engagements—to gauge their messaging, target audiences, and strategic focus. Discover how they’re positioning themselves in the market, what narratives they’re pushing, and which partnerships they’re cultivating. Use this intelligence to refine your own positioning, identify missed opportunities, and stay top-of-mind in your industry.
- LinkedIn is attending the GHC Tech Expo at Booth TE1 to showcase AI-powered profile tools, a content creation studio, and LinkedIn games.
- LinkedIn is participating in the GHC Tech Expo at booth TE1 to showcase AI-powered profile tools, a content creation studio, and LinkedIn games.
- Mohammed Benzakour from LinkedIn will speak at a panel discussion on future skills in Dubai on November 15.
⚖️ LinkedIn Regulatory Intelligence
Monitor critical regulatory events—such as issued or revoked licenses, lawsuits, investigations, and court rulings—to understand the compliance posture and legal exposure of your rivals. Spot early warning signs of operational risk, delays, or reputational damage, and use these insights to fine-tune your market strategy, mitigate your own risk, or capitalize on competitor setbacks.
- LinkedIn sued ProAPIs and its CEO Rahmat Alam for allegedly scraping data from millions of profiles and charging customers up to $15,000 per month for it.
👔 LinkedIn Management and Leadership Team
Understand who’s steering your competitors by tracking changes in their management and leadership teams. Gain insights into strategic direction, leadership style, and organizational priorities based on executive backgrounds and hiring trends. Use this knowledge to anticipate competitive moves, tailor your sales or partnership approach, and benchmark against industry leaders.
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Director (Home Feed)
[email protected] -
Senior Director of Engineering
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Director of Engineering[email protected]
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Director[email protected]
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Director[email protected]
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Director of Product Marketing[email protected]
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Founder, ROASted[email protected]
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Chief of Staff, Engineering Talent
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Chief of Staff, Trust Product[email protected]
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Chief Economic Opportunity Officer[email protected]
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Chief Economist[email protected]
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Vice President, Product Management[email protected]
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Vice President, Engineering[email protected]
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Executive Producer, LinkedIn Editorial Productions[email protected]
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Global Client Executive, Marketing Solutions[email protected]
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Founder & CEO[email protected]
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CTO[email protected]
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Chief of Staff[email protected]
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Global Field CTO[email protected]
⚔️ LinkedIn Alternatives and Competitors
Identify the competitors of your competitors to uncover indirect threats, emerging disruptors, and untapped opportunities. Understand the broader competitive ecosystem, spot white space in the market, and gain strategic context that helps you position more effectively. These insights sharpen your market intelligence and reveal angles others often overlook.
- Facebook Groups |
- Indeed |
- Slack |
- Glassdoor |
- ZipRecruiter |
- Jobcase |
- CareerBuilder |
- Meetup |
- Meta |
- Monster
💼 LinkedIn Hiring and Layoffs
Track key workforce changes—new hires, leadership shifts, and layoffs—to spot strategic organizational moves. Identify rising competitors, uncover shifts in company direction, and seize opportunities to attract top talent or engage new decision-makers. Use these insights to refine your recruitment strategy and build stronger business relationships.
- Abigail Carlton joined LinkedIn as Vice President of Social Impact in the United States, previously unspecified.
- Zoe Lawrence joined LinkedIn as Director of EMEA and LatAm Field Marketing, LinkedIn Talent Solutions in the United Kingdom, previously Senior Director, Global Integrated Programmes at Permutive.
- Brooke Fraley joined LinkedIn as Enterprise Account Director, Sales Solutions in the United States, previously Key Enterprise Account Executive at WP Engine.
🤝 LinkedIn Partnerships, Clients and Vendors
Monitor new partnerships, client wins, and vendor relationships to understand where your competitors are gaining traction. Spot emerging alliances, evaluate ecosystem shifts, and identify potential partners or prospects early. These insights help you refine your sales strategy, anticipate market movements, and stay one step ahead in a dynamic competitive landscape.
- LinkedIn partnered with Duolingo to allow users to add their Duolingo Score to their LinkedIn profiles, enhancing professional identity with measurable language progress.
📈 LinkedIn Financial Performance, Fundraising, M&A
Track competitors’ financial performance, fundraising rounds, and M&A activity to assess their growth trajectory and strategic focus. Uncover signals of expansion, market entry, or consolidation, and benchmark your position accordingly. Use these insights to inform investor conversations, identify acquisition opportunities, and fine-tune your competitive strategy.
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