Liferaft | Competitive Intelligence Profile
Liferaft is a digital health platform based in Oakland, CA, focused on providing affordable health benefits and insurance solutions...

Liferaft is a digital health platform based in Oakland, CA, focused on providing affordable health benefits and insurance solutions for individuals and employers. The company aims to make healthcare more accessible and offers a range of customizable health reimbursement arrangements and other insurance products to help users navigate the complexities of health coverage.
🛍️ Liferaft Product and Pricing Intelligence →
📅 Liferaft Event Participations →
⚖️ Liferaft Regulatory Intelligence →
👔 Liferaft Management and Leadership Team →
⚔️ Liferaft Alternatives and Competitors →
💼 Liferaft Hiring and Layoffs →
🤝 Liferaft Partnerships, Clients and Vendors →
📈 Liferaft Financial Performance, Fundraising, M&A →


🛍️ Liferaft Product and Pricing Intelligence
Leverage product insights to define key product development milestones, guide go-to-market planning, build a robust product-market fit matrix, and perform in-depth SWOT analyses.
Harness pricing intelligence to support strategic pricing decisions, conduct competitive pricing analysis, and craft effective differential pricing strategies.
📅 Liferaft Event Participations
Stay updated on where your competitors are showing up—industry conferences, webinars, podcasts, and speaking engagements—to gauge their messaging, target audiences, and strategic focus. Discover how they’re positioning themselves in the market, what narratives they’re pushing, and which partnerships they’re cultivating. Use this intelligence to refine your own positioning, identify missed opportunities, and stay top-of-mind in your industry.
⚖️ Liferaft Regulatory Intelligence
Monitor critical regulatory events—such as issued or revoked licenses, lawsuits, investigations, and court rulings—to understand the compliance posture and legal exposure of your rivals. Spot early warning signs of operational risk, delays, or reputational damage, and use these insights to fine-tune your market strategy, mitigate your own risk, or capitalize on competitor setbacks.
👔 Liferaft Management and Leadership Team
Understand who’s steering your competitors by tracking changes in their management and leadership teams. Gain insights into strategic direction, leadership style, and organizational priorities based on executive backgrounds and hiring trends. Use this knowledge to anticipate competitive moves, tailor your sales or partnership approach, and benchmark against industry leaders.
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CTO
[email protected]
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CEO
[email protected]
⚔️ Liferaft Alternatives and Competitors
Identify the competitors of your competitors to uncover indirect threats, emerging disruptors, and untapped opportunities. Understand the broader competitive ecosystem, spot white space in the market, and gain strategic context that helps you position more effectively. These insights sharpen your market intelligence and reveal angles others often overlook.
- Paradigm |
- PRN Ambulance |
- GOQii |
- Talisen Technologies |
- Staffords |
- NPI |
- GraphAware |
- Reents Insurance Agency |
- Michael Camerio Insurance |
- Lee Health Insurance Services |
- Healthplansny |
- Enso Security |
- Simility |
- Kenna Security |
- Turtlemint |
- Policygenius |
- Nomi Health |
- Moda Health |
- ottonova |
- ChronWell |
- NexgenRx |
- Oscar |
- Devoted Health |
- Clover Health


💼 Liferaft Hiring and Layoffs
Track key workforce changes—new hires, leadership shifts, and layoffs—to spot strategic organizational moves. Identify rising competitors, uncover shifts in company direction, and seize opportunities to attract top talent or engage new decision-makers. Use these insights to refine your recruitment strategy and build stronger business relationships.
🤝 Liferaft Partnerships, Clients and Vendors
Monitor new partnerships, client wins, and vendor relationships to understand where your competitors are gaining traction. Spot emerging alliances, evaluate ecosystem shifts, and identify potential partners or prospects early. These insights help you refine your sales strategy, anticipate market movements, and stay one step ahead in a dynamic competitive landscape.
📈 Liferaft Financial Performance, Fundraising, M&A
Track competitors’ financial performance, fundraising rounds, and M&A activity to assess their growth trajectory and strategic focus. Uncover signals of expansion, market entry, or consolidation, and benchmark your position accordingly. Use these insights to inform investor conversations, identify acquisition opportunities, and fine-tune your competitive strategy.
- Vitable has acquired Liferaft's ICHRA platform, making it the first to offer a unified ICHRA+ primary care platform in the country.
- Vitable Health acquired Liferaft, marking the first vertically integrated ICHRA and virtual primary care platform as of May 6, 2025.
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