Later | News, Hiring, Layoffs, Competitors, CEO, Fundraising Insights
Later is a social media management platform and influencer marketing solution known for its scheduling software, link in bio tool,...
Later is a social media management platform and influencer marketing solution known for its scheduling software, link in bio tool, and Social Revenue Platform™. They cater to social media managers, influencer managers, and creators, helping create engaging content, authentic collaborations, and impactful social media campaigns.
Website
Headquarters
Vancouver, BC
Size
201-500 employees
Industry
Software Development
Specialities
Social Media Management, Social Media Marketing, Instagram, Tech, Social Media, App, Content Marketing, Influencer Marketing, Creator Economy, Digital Marketing , Link in bio tool
🛍️ Later Product and Pricing News →
👔 Later CEO, Management and Leadership Team →
⚔️ Later Alternatives and Competitors →
💼 Later Hiring and Layoffs →
🤖 Later Developer, Integration and Automation News →
📈 Later Financials, Fundraising and Valuation News →
🛍️ Later Product and Pricing News
- Later has expanded its analytics tools to include Snapchat, enhancing its social media platform coverage.
- Later is expanding its focus to include Snapchat by offering new content on scheduling Snapchat posts and working with Snapchat creators in 2025.
- Later added Snapchat to its list of platforms for automatic multi-profile content posting.
- Later now allows users to use the same link in bio for Instagram, TikTok, and Snap profiles, expanding from just Instagram and TikTok.
- Later has expanded its Link in Bio tool to include Snap profiles, allowing users to create customizable pages and track sales with affiliate links across Instagram, TikTok, and Snap.
- Later is the first to integrate both Snapchat's Public Profile API and Creator Discovery API within the same platform, enhancing its leadership in brand and creator partnerships.
- Later introduced a new feature that auto-schedules Instagram collaboration invites with posts.
- Later Social updated its app on 7 Feb 2025 to include Instagram grid preview with a 3:4 aspect ratio and the ability to schedule Instagram Reels up to 3 minutes.
👔 Later CEO, Management and Leadership Team
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Chief Executive Officer
[email protected] -
Co-founder & Chief Strategy Officer[email protected]
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CTO
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Ceo[email protected]
⚔️ Later Alternatives and Competitors
- Hootsuite |
- Sprout Social |
- Cloud Campaign |
- Zoho Social |
- Loomly |
- Agorapulse |
- Sendible |
- SocialPilot |
- Planable |
- Pallyy |
- Iconosquare |
- SocialBee |
- CoSchedule |
- Vista Social |
- ContentStudio |
- NapoleonCat |
- Buffer |
- Tailwind |
- Canva
💼 Later Hiring and Layoffs
- James Tischart, Chief Information & Technology Officer of Later, announced a hiring initiative on March 19.
- Brooke B. has joined Later as the Director of Creator Growth & Retention in the United States, previously serving as the Director of Brand & Influencer Marketing at Love in Faith.
- Samantha Montgomery has joined Later as VP, Customer Operations in the United States, previously holding a position at another company.
- Jacklyn Temares Lorenzo has joined Later as an Enterprise Account Director in the United States, previously working as a Strategy Consultant at Mavely.
- Bianca Ker has joined Later as Vice President of Client Success in the Los Angeles Metropolitan Area, previously serving as Snr. Director Customer Success - Influencer Marketing at Sprout Social, Inc.
- Steve Waters, Vice President of Sales at Later, is hiring for sales roles in their Vancouver, WA office.
- Later is hiring a remote Sales Director in the USA with a salary of $250,000 OTE (base + commission) as of February 25, 2025.
- Later is hiring a full-time Associate Director of Client Strategy in Chicago with a salary range of $145,000 to $160,000 to develop strategies for maximizing ROI in influencer and social media marketing.
🤖 Later Developer, Integration and Automation News
- Later has partnered with Snap Inc. to integrate Snapchat's Creator Discovery API and Public Profile API, making it the first platform to combine both APIs and enabling marketers to discover and collaborate with Snapchat creators.
📈 Later Financials, Fundraising and Valuation News
- Kort Payments will acquire Paysafe's direct marketing payment processing business, Paysafe Direct.
- Later has acquired Mavely to enhance its full-funnel creator marketing capabilities.
- Later acquires Mavely for $250 million to enhance influencer marketing and creator earnings with funding from Summit Partners.
- On January 3, Later raised an undisclosed amount of venture funding from new investor Summit Partners.
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