Incode | Competitive Intelligence Profile

Incode offers an end-to-end identity verification and authentication platform, helping clients distinguish good users from fraudulent...


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Incode offers an end-to-end identity verification and authentication platform, helping clients distinguish good users from fraudulent ones. The company provides a fully automated, AI-first platform designed for low friction of genuine users, with instant verification and re-engagement tools. Incode's solutions include identity verification, employee authentication, and age assurance, serving various sectors such as financial services, retail, and public sector. The company is based in San Francisco, California, and is backed by notable investors like General Atlantic and SoftBank.

Website
Headquarters
San Francisco, California
Size
201-500 employees
Industry
Software Development
Specialities
Mobile Security, KYC, AML, B2B, Identity Management, Identity Security, Digital Security, Mobile Payments, iOS, Android, Enterprise Security, Artificial Intelligence, AI, Machine Learning, ML, Biometrics, Facial Recognition, Technology, Startup, Mobile Application, Web Application, Enterprise Software, API, SDK, Innovation, Cloud Computing, On Premise Solutions, Servers, Encryption, Security, Fraud Prevention

🛍️ Incode Product and Pricing Intelligence →

📅 Incode Event Participations →

⚖️ Incode Regulatory Intelligence →

👔 Incode Management and Leadership Team →

⚔️ Incode Alternatives and Competitors →

💼 Incode Hiring and Layoffs →

🤝 Incode Partnerships, Clients and Vendors →

📈 Incode Financial Performance, Fundraising, M&A →


🛍️ Incode Product and Pricing Intelligence

Leverage product insights to define key product development milestones, guide go-to-market planning, build a robust product-market fit matrix, and perform in-depth SWOT analyses.

Harness pricing intelligence to support strategic pricing decisions, conduct competitive pricing analysis, and craft effective differential pricing strategies.

  • Incode increased its focus on Fraud Detection, adding a new case to its category, indicating heightened attention to this area.
  • Incode has expanded its API capabilities to include new features such as geolocation, custom watchlists, document capture, proof of address capture, phone and email input, fiscal QR code handling, eKYC and eKYB processes, antifraud measures, shared and user consent management, videoselfie handling, electronic signature, and video conferencing, while removing some previous functionalities like API validations and onboarding.
  • Incode is positioning itself as a leading platform for age assurance in the video game industry, addressing UX and compliance challenges.


📅 Incode Event Participations

Stay updated on where your competitors are showing up—industry conferences, webinars, podcasts, and speaking engagements—to gauge their messaging, target audiences, and strategic focus. Discover how they’re positioning themselves in the market, what narratives they’re pushing, and which partnerships they’re cultivating. Use this intelligence to refine your own positioning, identify missed opportunities, and stay top-of-mind in your industry.

  • Incode will participate in Identiverse 2025 in Las Vegas from June 3-6 to discuss workforce protection from deepfakes and biometric authentication.
  • Incode will participate in Money20/20 Europe in Amsterdam from June 3-5, showcasing their identity and AI solutions for clients like HSBC, Revolut, and Citibank.
  • Incode is a Platinum Level Sponsor at the AAMVA Region 2 event in Tampa.

⚖️ Incode Regulatory Intelligence

Monitor critical regulatory events—such as issued or revoked licenses, lawsuits, investigations, and court rulings—to understand the compliance posture and legal exposure of your rivals. Spot early warning signs of operational risk, delays, or reputational damage, and use these insights to fine-tune your market strategy, mitigate your own risk, or capitalize on competitor setbacks.


👔 Incode Management and Leadership Team

Understand who’s steering your competitors by tracking changes in their management and leadership teams. Gain insights into strategic direction, leadership style, and organizational priorities based on executive backgrounds and hiring trends. Use this knowledge to anticipate competitive moves, tailor your sales or partnership approach, and benchmark against industry leaders.


⚔️ Incode Alternatives and Competitors

Identify the competitors of your competitors to uncover indirect threats, emerging disruptors, and untapped opportunities. Understand the broader competitive ecosystem, spot white space in the market, and gain strategic context that helps you position more effectively. These insights sharpen your market intelligence and reveal angles others often overlook.

  • Lightico
  • |
  • SEON
  • |
  • AgeChecker.Net
  • |
  • FullCircl
  • |
  • Onfido
  • |
  • TextIn
  • |
  • Sumsub
  • |
  • Pirani
  • |
  • Entrust
  • |
  • Persona
  • |
  • Digital Onboarding
  • |
  • Facephi
  • |
  • IDVerse
  • |
  • Jumio
  • |
  • Socure
  • |
  • SentiLink
  • |
  • Identiq
  • |
  • Passbase
  • |
  • Unum ID
  • |
  • Trulioo
  • |
  • Auth0
  • |
  • Authenteq
  • |
  • Veriff
  • |
  • Bayometric
  • |
  • IDology
  • |
  • HyperVerge
  • |
  • Katana Graph
  • |
  • Snappt
  • |
  • Omni
  • |
  • Microsoft Entra ID
  • |
  • Okta
  • |
  • IBM Verify
  • |
  • OneLogin by One Identity
  • |
  • CyberArk Workforce Identity
  • |
  • SecurID
  • |
  • IBM Cloud App
  • |
  • Nevis Authentication Cloud
  • |
  • Authsignal
  • |
  • MIRACL


💼 Incode Hiring and Layoffs

Track key workforce changes—new hires, leadership shifts, and layoffs—to spot strategic organizational moves. Identify rising competitors, uncover shifts in company direction, and seize opportunities to attract top talent or engage new decision-makers. Use these insights to refine your recruitment strategy and build stronger business relationships.

  • Roman Karachinsky has been appointed as the Chief Product Officer at Incode, a company specializing in identity security.
  • Incode has appointed Chong as their new Chief Marketing Officer, bringing experience from Twitter, Salesforce, and Zoom.
  • Kiran Bajar has joined Incode as Chief of Staff, EMEA in the United Kingdom.


🤝 Incode Partnerships, Clients and Vendors

Monitor new partnerships, client wins, and vendor relationships to understand where your competitors are gaining traction. Spot emerging alliances, evaluate ecosystem shifts, and identify potential partners or prospects early. These insights help you refine your sales strategy, anticipate market movements, and stay one step ahead in a dynamic competitive landscape.

  • Incode partnered with Orion Security to enhance data protection, achieving an 85% reduction in manual security operations and a 90% reduction in false positives.
  • Incode Australia Pty Ltd processes and stores facial biometric data for Macquarie's security feature, Macquarie ID+.
  • Incode Omni is used for identity verification in the KYC process at MyPrize.us.


📈 Incode Financial Performance, Fundraising, M&A

Track competitors’ financial performance, fundraising rounds, and M&A activity to assess their growth trajectory and strategic focus. Uncover signals of expansion, market entry, or consolidation, and benchmark your position accordingly. Use these insights to inform investor conversations, identify acquisition opportunities, and fine-tune your competitive strategy.


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