GetReal | Competitive Intelligence Profile

GetReal Security is the world’s leading authority on malicious digital content and deepfake protection. The company serves enterprises,...


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GetReal Security is the world’s leading authority on malicious digital content and deepfake protection. The company serves enterprises, governments, news organizations, and social media platforms, offering advanced solutions to verify and authenticate digital content files and secure real-time communication streams. Founded by experts in cybersecurity, digital forensics, artificial intelligence, and computer vision, GetReal provides clarity and peace of mind in various sectors, including boardrooms, newsrooms, and courtrooms.

Website
Headquarters
San Mateo, California
Size
11-50 employees
Industry
Technology, Information and Internet
Specialities
Cybersecurity, Deepfakes, GenAI, GenerativeAI, Media Forensics, Deepfake Detection

🛍️ GetReal Product and Pricing Intelligence →

📅 GetReal Event Participations →

⚖️ GetReal Regulatory Intelligence →

👔 GetReal Management and Leadership Team →

⚔️ GetReal Alternatives and Competitors →

💼 GetReal Hiring and Layoffs →

🤝 GetReal Partnerships, Clients and Vendors →

📈 GetReal Financial Performance, Fundraising, M&A →


🛍️ GetReal Product and Pricing Intelligence

Leverage product insights to define key product development milestones, guide go-to-market planning, build a robust product-market fit matrix, and perform in-depth SWOT analyses.

Harness pricing intelligence to support strategic pricing decisions, conduct competitive pricing analysis, and craft effective differential pricing strategies.

  • Hany Farid, UC Berkeley Professor and GetReal Co-founder, highlighted the unreliability of AI-detection tools after they falsely flagged a real photo of Jean-Luc Mélenchon as AI-generated.
  • GetReal is developing new techniques to detect statistical artifacts and implausible human anatomy in AI-generated content, as shared by co-founder Hany Farid.
  • Matt Moynahan, CEO of GetReal, warned that replacing human presence with AI could backfire by costing trust and credibility.


📅 GetReal Event Participations

Stay updated on where your competitors are showing up—industry conferences, webinars, podcasts, and speaking engagements—to gauge their messaging, target audiences, and strategic focus. Discover how they’re positioning themselves in the market, what narratives they’re pushing, and which partnerships they’re cultivating. Use this intelligence to refine your own positioning, identify missed opportunities, and stay top-of-mind in your industry.


⚖️ GetReal Regulatory Intelligence

Monitor critical regulatory events—such as issued or revoked licenses, lawsuits, investigations, and court rulings—to understand the compliance posture and legal exposure of your rivals. Spot early warning signs of operational risk, delays, or reputational damage, and use these insights to fine-tune your market strategy, mitigate your own risk, or capitalize on competitor setbacks.


👔 GetReal Management and Leadership Team

Understand who’s steering your competitors by tracking changes in their management and leadership teams. Gain insights into strategic direction, leadership style, and organizational priorities based on executive backgrounds and hiring trends. Use this knowledge to anticipate competitive moves, tailor your sales or partnership approach, and benchmark against industry leaders.


⚔️ GetReal Alternatives and Competitors

Identify the competitors of your competitors to uncover indirect threats, emerging disruptors, and untapped opportunities. Understand the broader competitive ecosystem, spot white space in the market, and gain strategic context that helps you position more effectively. These insights sharpen your market intelligence and reveal angles others often overlook.

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  • Reality Defender
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  • Signifyd
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  • StegAI
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  • Doppel


💼 GetReal Hiring and Layoffs

Track key workforce changes—new hires, leadership shifts, and layoffs—to spot strategic organizational moves. Identify rising competitors, uncover shifts in company direction, and seize opportunities to attract top talent or engage new decision-makers. Use these insights to refine your recruitment strategy and build stronger business relationships.


🤝 GetReal Partnerships, Clients and Vendors

Monitor new partnerships, client wins, and vendor relationships to understand where your competitors are gaining traction. Spot emerging alliances, evaluate ecosystem shifts, and identify potential partners or prospects early. These insights help you refine your sales strategy, anticipate market movements, and stay one step ahead in a dynamic competitive landscape.

  • Google has partnered with GetReal Security to verify digital content as part of its initiative to distinguish AI-generated from human-created content.
  • GetReal Security has partnered with Google to enhance digital misinformation detection.
  • GetReal Security has partnered with Google to enhance the detection capabilities of SynthID watermarks for content verification.


📈 GetReal Financial Performance, Fundraising, M&A

Track competitors’ financial performance, fundraising rounds, and M&A activity to assess their growth trajectory and strategic focus. Uncover signals of expansion, market entry, or consolidation, and benchmark your position accordingly. Use these insights to inform investor conversations, identify acquisition opportunities, and fine-tune your competitive strategy.


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