FOM | Competitive Intelligence Profile
FOM is an educational institution that offers flexible and practical bachelor's and master's degree programs designed for working...

FOM is an educational institution that offers flexible and practical bachelor's and master's degree programs designed for working professionals. The courses are delivered live and digitally from FOM TV studios and on campus, with over 30 study locations available.
🛍️ FOM Product and Pricing Intelligence →
📅 FOM Event Participations →
⚖️ FOM Regulatory Intelligence →
👔 FOM Management and Leadership Team →
⚔️ FOM Alternatives and Competitors →
💼 FOM Hiring and Layoffs →
🤝 FOM Partnerships, Clients and Vendors →
📈 FOM Financial Performance, Fundraising, M&A →

🛍️ FOM Product and Pricing Intelligence
Leverage product insights to define key product development milestones, guide go-to-market planning, build a robust product-market fit matrix, and perform in-depth SWOT analyses.
Harness pricing intelligence to support strategic pricing decisions, conduct competitive pricing analysis, and craft effective differential pricing strategies.
- FOM Hochschule established its first endowed professorship in gerontology, funded by Dorothea-Römer-Stiftung for three years.
- FOM launches a new part-time Master's program 'Industrial Data Analytics & Künstliche Intelligenz' in collaboration with RWTH Aachen and TH Köln, starting September.
- FOM Hochschule in Kassel offers a 3.5-year dual study program combined with a two-year IHK apprenticeship in industrial management starting August 1, 2026.
📅 FOM Event Participations
Stay updated on where your competitors are showing up—industry conferences, webinars, podcasts, and speaking engagements—to gauge their messaging, target audiences, and strategic focus. Discover how they’re positioning themselves in the market, what narratives they’re pushing, and which partnerships they’re cultivating. Use this intelligence to refine your own positioning, identify missed opportunities, and stay top-of-mind in your industry.
- FOM University of Applied Sciences for Economics and Management will participate as an exhibitor and contributor at the DALK event in Düsseldorf on November 24-25, 2025, focusing on engaging Generation Alpha and the role of AI in education.
- FOM and Sopron University's Lámfalussy Faculty co-host a summer university for 17 German master's students from July 14-25, focusing on project management, innovation, and negotiation techniques.
- FOM will host a free MINT-Parkour event from August 13-15, 2025, offering practical insights into MINT studies for recent school graduates.
⚖️ FOM Regulatory Intelligence
Monitor critical regulatory events—such as issued or revoked licenses, lawsuits, investigations, and court rulings—to understand the compliance posture and legal exposure of your rivals. Spot early warning signs of operational risk, delays, or reputational damage, and use these insights to fine-tune your market strategy, mitigate your own risk, or capitalize on competitor setbacks.
- FOM University of Applied Sciences Essen and FOM University of Applied Sciences for Economics and Management are affiliated with CPD Accreditation in Europe.
- Professor Amort from FOM Hochschule suggests that legal adjustments could benefit both consumers and companies.
👔 FOM Management and Leadership Team
Understand who’s steering your competitors by tracking changes in their management and leadership teams. Gain insights into strategic direction, leadership style, and organizational priorities based on executive backgrounds and hiring trends. Use this knowledge to anticipate competitive moves, tailor your sales or partnership approach, and benchmark against industry leaders.
⚔️ FOM Alternatives and Competitors
Identify the competitors of your competitors to uncover indirect threats, emerging disruptors, and untapped opportunities. Understand the broader competitive ecosystem, spot white space in the market, and gain strategic context that helps you position more effectively. These insights sharpen your market intelligence and reveal angles others often overlook.
- fernuni-hagen.de |
- oc-digital.de |
- hs-fresenius.de |
- akad.de |
- hochschulkompass.de

💼 FOM Hiring and Layoffs
Track key workforce changes—new hires, leadership shifts, and layoffs—to spot strategic organizational moves. Identify rising competitors, uncover shifts in company direction, and seize opportunities to attract top talent or engage new decision-makers. Use these insights to refine your recruitment strategy and build stronger business relationships.
- FOM is hiring an Operative Management Accounts Payable (m/f/d) in Germany.
- FOM is hiring a HR Business Partner (m/f/d) in Germany.
- FOM is hiring a Professor for Social Work in Germany.
🤝 FOM Partnerships, Clients and Vendors
Monitor new partnerships, client wins, and vendor relationships to understand where your competitors are gaining traction. Spot emerging alliances, evaluate ecosystem shifts, and identify potential partners or prospects early. These insights help you refine your sales strategy, anticipate market movements, and stay one step ahead in a dynamic competitive landscape.
- FOM CEO Anika Hagenmayer and Bar Association Cologne President Dr. Thomas Gutknecht signed a cooperation agreement in mid-July to start a strategic partnership offering new opportunities for law firms, apprentices, and specialists.
- FOM partners with ETB Schwarz-Weiss Essen to combine top sports and education, aiming to open new perspectives for young talents on and off the field.
- FOM and RAK Köln signed a cooperation agreement on July 23 to offer legal assistants and trainees academic qualification opportunities, as announced by FOM manager Anika Hagenmayer and RAK president Dr. Thomas Gutknecht.
📈 FOM Financial Performance, Fundraising, M&A
Track competitors’ financial performance, fundraising rounds, and M&A activity to assess their growth trajectory and strategic focus. Uncover signals of expansion, market entry, or consolidation, and benchmark your position accordingly. Use these insights to inform investor conversations, identify acquisition opportunities, and fine-tune your competitive strategy.
- FOM received its first endowed professorship from the Dorothea-Römer-Stiftung to fund gerontology research for three years, led by Prof. Dr. Kathrin Bieler, aiming to improve elderly care practices.
- FOM Hochschule has yearly revenue of $10 - 50M and employs 100 - 250 people.
- The average annual salary for a lecturer at FOM is €67,400, with a range from €31,000 to €78,800 based on experience, education, and location.
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