FOM | Competitive Intelligence Profile

FOM is an educational institution that offers flexible and practical bachelor's and master's degree programs designed for working...


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FOM is an educational institution that offers flexible and practical bachelor's and master's degree programs designed for working professionals. The courses are delivered live and digitally from FOM TV studios and on campus, with over 30 study locations available.

Website
Headquarters
Leimkugelstraße 6, Essen, 45141, DE
Size
1001-5000 employees
Industry
Higher Education

🛍️ FOM Product and Pricing Intelligence →

📅 FOM Event Participations →

⚖️ FOM Regulatory Intelligence →

👔 FOM Management and Leadership Team →

⚔️ FOM Alternatives and Competitors →

💼 FOM Hiring and Layoffs →

🤝 FOM Partnerships, Clients and Vendors →

📈 FOM Financial Performance, Fundraising, M&A →


🛍️ FOM Product and Pricing Intelligence

Leverage product insights to define key product development milestones, guide go-to-market planning, build a robust product-market fit matrix, and perform in-depth SWOT analyses.

Harness pricing intelligence to support strategic pricing decisions, conduct competitive pricing analysis, and craft effective differential pricing strategies.

  • FOM Hochschule established its first endowed professorship in gerontology, funded by Dorothea-Römer-Stiftung for three years.
  • FOM launches a new part-time Master's program 'Industrial Data Analytics & Künstliche Intelligenz' in collaboration with RWTH Aachen and TH Köln, starting September.
  • FOM Hochschule in Kassel offers a 3.5-year dual study program combined with a two-year IHK apprenticeship in industrial management starting August 1, 2026.


📅 FOM Event Participations

Stay updated on where your competitors are showing up—industry conferences, webinars, podcasts, and speaking engagements—to gauge their messaging, target audiences, and strategic focus. Discover how they’re positioning themselves in the market, what narratives they’re pushing, and which partnerships they’re cultivating. Use this intelligence to refine your own positioning, identify missed opportunities, and stay top-of-mind in your industry.

  • FOM Hochschule will host a workshop on 3D printing and modern technologies for recent school graduates on August 15.
  • FOM invites students to join the Co-Founder Match project to find startup partners, with registration open until September 4 and an event at Future Tech Fest on September 11, 2025.
  • FOM's Prof. Dr. David Matusiewicz, Dean of Health & Social Affairs, will co-host the BIG BANG KI FESTIVAL 2025 in Berlin, focusing on digital health and other future trends.

⚖️ FOM Regulatory Intelligence

Monitor critical regulatory events—such as issued or revoked licenses, lawsuits, investigations, and court rulings—to understand the compliance posture and legal exposure of your rivals. Spot early warning signs of operational risk, delays, or reputational damage, and use these insights to fine-tune your market strategy, mitigate your own risk, or capitalize on competitor setbacks.

  • FOM updated its rules for scientific quality with the German Research Foundation, introducing clear procedures for reporting misconduct and ensuring data confidentiality.
  • FOM University of Applied Sciences Essen and FOM University of Applied Sciences for Economics and Management are affiliated with CPD Accreditation in Europe.

👔 FOM Management and Leadership Team

Understand who’s steering your competitors by tracking changes in their management and leadership teams. Gain insights into strategic direction, leadership style, and organizational priorities based on executive backgrounds and hiring trends. Use this knowledge to anticipate competitive moves, tailor your sales or partnership approach, and benchmark against industry leaders.


⚔️ FOM Alternatives and Competitors

Identify the competitors of your competitors to uncover indirect threats, emerging disruptors, and untapped opportunities. Understand the broader competitive ecosystem, spot white space in the market, and gain strategic context that helps you position more effectively. These insights sharpen your market intelligence and reveal angles others often overlook.

  • fernuni-hagen.de
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  • oc-digital.de
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  • hs-fresenius.de
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  • akad.de
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  • hochschulkompass.de


💼 FOM Hiring and Layoffs

Track key workforce changes—new hires, leadership shifts, and layoffs—to spot strategic organizational moves. Identify rising competitors, uncover shifts in company direction, and seize opportunities to attract top talent or engage new decision-makers. Use these insights to refine your recruitment strategy and build stronger business relationships.

  • FOM professor Dr. Esther Bollhöfer received an appointment as professor at htw saar on August 22.
  • FOM is hiring an Operative Management Accounts Payable (m/f/d) in Germany.
  • FOM is hiring a HR Business Partner (m/f/d) in Germany.


🤝 FOM Partnerships, Clients and Vendors

Monitor new partnerships, client wins, and vendor relationships to understand where your competitors are gaining traction. Spot emerging alliances, evaluate ecosystem shifts, and identify potential partners or prospects early. These insights help you refine your sales strategy, anticipate market movements, and stay one step ahead in a dynamic competitive landscape.

  • FOM collaborates with SNIP_KI to produce an exclusive video series for students on using AI to organize their studies, as announced on August 26.
  • FOM Hochschule für Oekonomie & Management partners with apoBank to offer a dual study program in Business Administration.
  • FOM partners with KNOLL to offer a part-time Master Taxation program combining an LL.M. degree and tax advisor qualification preparation.


📈 FOM Financial Performance, Fundraising, M&A

Track competitors’ financial performance, fundraising rounds, and M&A activity to assess their growth trajectory and strategic focus. Uncover signals of expansion, market entry, or consolidation, and benchmark your position accordingly. Use these insights to inform investor conversations, identify acquisition opportunities, and fine-tune your competitive strategy.

  • FOM received its first endowed professorship from the Dorothea-Römer-Stiftung to fund gerontology research for three years, led by Prof. Dr. Kathrin Bieler, aiming to improve elderly care practices.
  • FOM Hochschule has yearly revenue of $10 - 50M and employs 100 - 250 people.


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