Fanatics | News, Hiring, Layoffs, Competitors, CEO, Fundraising Insights

Fanatics is a leading global digital sports platform that specializes in licensed sports merchandise, trading cards, collectibles,...


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Fanatics is a leading global digital sports platform that specializes in licensed sports merchandise, trading cards, collectibles, and sports betting. The company offers a wide range of products including jerseys, apparel, and memorabilia for fans of various sports leagues and teams. With a strong e-commerce presence and numerous retail locations, Fanatics aims to enhance the fan experience by providing a comprehensive platform for buying, collecting, and betting on sports.

Website
Headquarters
New York, NY
Size
10,001+ employees
Industry
Technology, Information and Internet
Specialities
E-Commerce, Merchandising, Internet, Wholesale, Retail, Sport, Collectibles, Betting & Gaming, Mobile, Tech, Online Retail, In-Venue Retail

🛍ī¸ Fanatics Product and Pricing News →

👔 Fanatics CEO, Management and Leadership Team →

⚔ī¸ Fanatics Alternatives and Competitors →

đŸ’ŧ Fanatics Hiring and Layoffs →

🤖 Fanatics Developer, Integration and Automation News →

📈 Fanatics Financials, Fundraising and Valuation News →

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🛍ī¸ Fanatics Product and Pricing News

  • Fanatics released 'LA Strong' merchandise, donating all proceeds to the LA Fire Department and The American Red Cross to support those affected by the LA wildfires.
  • Fanatics unveiled the new Golden State Valkyries jerseys at the Chase Center.
  • Fanatics is relaunching Topps WWE SLAM in 2025, as announced by Robert Hearon, Sr. Content Product Manager at Fanatics Collectibles.
  • Fanatics successfully managed a 10x spike in eCommerce demand during Euro24, quickly designing and delivering a DFB Fan-Shirt to meet unprecedented fan demand.
  • DeVonta Smith announced the debut of Fanatics' NFL Emanate and is giving away his Player Edition variant.

  • Fanatics has expanded its offerings by adding new categories such as 'College Football Playoffs,' 'Boston College Eagles,' 'Villanova Wildcats,' and 'Authenticity Verification,' while also updating its sales and collectibles sections.
  • Fanatics has recently expanded into the fashion world by collaborating with brands like OVO, Todd Snyder, and Cactus Jack, offering new apparel collections that blend fashion, lifestyle, culture, and sport.
  • Fanatics announced their first Emanate football drop featuring NFL stars, rookies, and legends on December 18.

👔 Fanatics CEO, Management and Leadership Team


⚔ī¸ Fanatics Alternatives and Competitors

  • Zazzle
  • |
  • FanPrint
  • |
  • Dick's Sporting Goods
  • |
  • Amazon
  • |
  • FanBasis
  • |
  • lids.com
  • |
  • rallyhouse.com
  • |
  • fansedge.com
  • |
  • nflshop.com
  • |
  • Academy Sports + Outdoors
  • |
  • Genesco
  • |
  • Big 5 Sporting Goods
  • |
  • Cabela's
  • |
  • Mitchell & Ness Nostalgia
  • |
  • Collectabillia

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đŸ’ŧ Fanatics Hiring and Layoffs

  • Edward Hartman has left Fanatics as Chief Strategy Officer - Media to join Hard Rock Digital as Managing Director - Head of Corporate Development in the United States.
  • Ramana Thumu has left Fanatics as Chief Technology & Product Officer to join Expedia Group as Chief Technology Officer in the United States.
  • Ryan Wilson has joined Fanatics as Director of Packaging in the Dallas-Fort Worth Metroplex, previously serving as Senior Packaging Engineer at Hasbro.
  • Joleen Ong has left Fanatics as the Sustainability Director, Brand Responsibility to join Cascale as the Senior Director, Brand & Retailer Membership in the United States.
  • Fanatics is currently seeking a Director, PBP - Contractor in the United States (Remote).

  • Ryan Gordon has joined Fanatics as Director, Entertainment from Snap Inc. where he was Manager, Enterprise Entertainment Sales in the United States.
  • Ross Sewley has joined Fanatics as Director, Proposition and Planning in the United Kingdom, previously serving as Global Brand Director at Myprotein.
  • Simone Gondwe (nÊe Sargeant) has joined Fanatics as Vice President, EMEA in the United Kingdom, previously serving as Commercial Director at Diageo.

🤖 Fanatics Developer, Integration and Automation News

  • Fanatics partnered with 17 Los Angeles sports teams to sell 'LA Strong' t-shirts for wildfire relief efforts, as discussed by CEO Michael Rubin.
  • Fanatics partnered with 15 Los Angeles sports teams to sell #LAStrong apparel, donating all proceeds to the LA Fire Department and American Red Cross in response to wildfires.
  • Fanatics partners with the NFL Players Association to launch a debut collection for the new sports apparel brand Offseason Brand.
  • Fanatics has partnered with Fluent, Inc. to enhance revenue opportunities and customer engagement through commerce media solutions.
  • Fanatics signed a top-rated college football quarterback from the Oregon Ducks, who has won a Heisman Trophy and a National Championship with Ohio State.

  • Fanatics announced a historic partnership with The Topps Company and WWE.
  • Fanatics Japan has signed a uniform supplier contract with V-Varen Nagasaki, marking the first such agreement in the J-League, with sales starting January 11, 2025.
  • Many top 2024 draft picks are working exclusively with Fanatics on autographs, including Jayden Daniels, Caleb Williams, and Drake Maye.

📈 Fanatics Financials, Fundraising and Valuation News

  • Fanatics acquired GearGoneWrong approximately a year ago.
  • Fanatics Sportsbook achieved significant growth in 2024, increasing its U.S. market share from 0.5% to 5% and ranking third in the market, according to COO Scot McClintic.
  • In 2024, Fanatics Italy set new records for revenue and profit, secured a long-term partnership with Juventus, expanded retail operations, and achieved record e-commerce growth.
  • Fanatics broke its previous all-time 30-day post-clinch sales record in less than 24 hours.
  • Fanatics, led by executive chairman Michael Rubin, was valued at about $28 billion in June 2024.


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