Docusign | Competitive Intelligence Profile

Docusign brings agreements to life with intelligent agreement management solutions. Over 1.5 million customers and more than a billion...


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Docusign brings agreements to life with intelligent agreement management solutions. Over 1.5 million customers and more than a billion people in over 180 countries use Docusign to accelerate business processes and simplify lives. The company is known for its e-signature and contract lifecycle management solutions.

Website
Headquarters
San Francisco, CA
Size
5001-10,000 employees
Industry
Software Development
Specialities
Digital Transaction Management, Workflow Automation, Electronic Signature Solutions, Contract Lifecycle Management, System of Agreement, Work of Your Life, Real Estate Tech, FinTech, HRTech, LegalTech, AI, Contract Management, Online Notary, Contract Analytics, Digital Signature, Electronic Signature, Remote Signing, Digital Mortgage, Digital Onboarding, contract management, remote online notarization, identity verification, Contract AI

🛍️ Docusign Product and Pricing Intelligence →

📅 Docusign Event Participations →

⚖️ Docusign Regulatory Intelligence →

👔 Docusign Management and Leadership Team →

⚔️ Docusign Alternatives and Competitors →

💼 Docusign Hiring and Layoffs →

🤝 Docusign Partnerships, Clients and Vendors →

📈 Docusign Financial Performance, Fundraising, M&A →


🛍️ Docusign Product and Pricing Intelligence

Leverage product insights to define key product development milestones, guide go-to-market planning, build a robust product-market fit matrix, and perform in-depth SWOT analyses.

Harness pricing intelligence to support strategic pricing decisions, conduct competitive pricing analysis, and craft effective differential pricing strategies.

  • Docusign and CLEAR announced a new identity verification solution in the U.S. on September 18, 2025, using CLEAR's biometric technology to enhance security and user experience in digital agreements.
  • Docusign expanded its offering with an eID solution for the German market in partnership with IDnow to help companies meet anti-money laundering law requirements.
  • Docusign recently built a Model Context Protocol (MCP) to enable users to interact with agreements using Claude.


📅 Docusign Event Participations

Stay updated on where your competitors are showing up—industry conferences, webinars, podcasts, and speaking engagements—to gauge their messaging, target audiences, and strategic focus. Discover how they’re positioning themselves in the market, what narratives they’re pushing, and which partnerships they’re cultivating. Use this intelligence to refine your own positioning, identify missed opportunities, and stay top-of-mind in your industry.

  • Docusign is exhibiting at the ACC Annual Meeting in October 2025 in Philadelphia.
  • Docusign will showcase its Contract Lifecycle Management solution at SAPConnect in Las Vegas.
  • Docusign will host its Discover '25 event on October 30 in San Francisco, featuring executives like CEO Allan Thygesen and CTO Sagnik Nandy discussing AI-powered insights and automation.

⚖️ Docusign Regulatory Intelligence

Monitor critical regulatory events—such as issued or revoked licenses, lawsuits, investigations, and court rulings—to understand the compliance posture and legal exposure of your rivals. Spot early warning signs of operational risk, delays, or reputational damage, and use these insights to fine-tune your market strategy, mitigate your own risk, or capitalize on competitor setbacks.

  • On August 14, 2025, a phishing scam abused Docusign's platform by impersonating a New Jersey organization and using malicious links and QR codes.
  • Docusign joined Bitkom as an official member to help shape digital policy and innovation in Germany, as stated by Kai Stuebane, a representative of the company.
  • Docusign CEO Allan Thygesen announced that Docusign joined the Business Software Alliance to promote AI adoption insights at a campaign launch.

👔 Docusign Management and Leadership Team

Understand who’s steering your competitors by tracking changes in their management and leadership teams. Gain insights into strategic direction, leadership style, and organizational priorities based on executive backgrounds and hiring trends. Use this knowledge to anticipate competitive moves, tailor your sales or partnership approach, and benchmark against industry leaders.


⚔️ Docusign Alternatives and Competitors

Identify the competitors of your competitors to uncover indirect threats, emerging disruptors, and untapped opportunities. Understand the broader competitive ecosystem, spot white space in the market, and gain strategic context that helps you position more effectively. These insights sharpen your market intelligence and reveal angles others often overlook.

  • Adobe Acrobat Sign
  • |
  • Dropbox Sign
  • |
  • PandaDoc
  • |
  • SignNow
  • |
  • Signeasy
  • |
  • Zoho Sign
  • |
  • SignRequest
  • |
  • Juro
  • |
  • Lumin for G Suite
  • |
  • DocHub
  • |
  • Box
  • |
  • Xodo Sign
  • |
  • Signaturely
  • |
  • HelloSign
  • |
  • airSlate SignNow
  • |
  • Formstack Sign
  • |
  • ReadySign


💼 Docusign Hiring and Layoffs

Track key workforce changes—new hires, leadership shifts, and layoffs—to spot strategic organizational moves. Identify rising competitors, uncover shifts in company direction, and seize opportunities to attract top talent or engage new decision-makers. Use these insights to refine your recruitment strategy and build stronger business relationships.

  • Vidjin Kalicharan joined Docusign as Enterprise Account Director in the Netherlands, previously holding the same position at Salesforce.
  • Ken Smith left Docusign as Regional Vice President: Enterprise Major Accounts - West in the United States to join OneTrust as Director of Sales - Strategic Enterprise, West.
  • Tyler Foreman left Docusign as Director of Product Management, CLM Enterprise Platform and AI in the United States to join Rocket Lawyer as Vice President of AI.


🤝 Docusign Partnerships, Clients and Vendors

Monitor new partnerships, client wins, and vendor relationships to understand where your competitors are gaining traction. Spot emerging alliances, evaluate ecosystem shifts, and identify potential partners or prospects early. These insights help you refine your sales strategy, anticipate market movements, and stay one step ahead in a dynamic competitive landscape.

  • CLEAR CEO Caryn Seidman Becker announced a partnership with Docusign to enhance identity integrity and security in digital workflows.
  • CLEAR announced a partnership with Docusign to bring secure signing to agreements.
  • Docusign partners with Freshworks to integrate e-signature and workflow automation directly into Freshservice, enabling users to send, track, and manage documents without leaving the platform.


📈 Docusign Financial Performance, Fundraising, M&A

Track competitors’ financial performance, fundraising rounds, and M&A activity to assess their growth trajectory and strategic focus. Uncover signals of expansion, market entry, or consolidation, and benchmark your position accordingly. Use these insights to inform investor conversations, identify acquisition opportunities, and fine-tune your competitive strategy.

  • Docusign acquired Contract Nerds, with Jessica Nguyen, previously Deputy General Counsel at Docusign, taking over as Head of Contract Nerds.


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