Cisco | Competitive Intelligence Profile

Cisco is a worldwide technology leader founded in 1984, specializing in software, networking, and cybersecurity solutions. The company...


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Cisco is a worldwide technology leader founded in 1984, specializing in software, networking, and cybersecurity solutions. The company enables powerful connections across various sectors, providing hardware, software, and services that facilitate Internet solutions and secure networking. With over 70,000 employees, Cisco continues to innovate in areas such as routing, switching, security, and cloud services, serving large enterprises, commercial businesses, service providers, and consumers.

Website
Headquarters
San Jose, CA
Size
10,001+ employees
Industry
Software Development
Specialities
Networking, Wireless, Security, Unified Communication, Cloud, Collaboration, Data Center, Virtualization, Unified Computing Systems, Artificial Intelligence, Observability

🛍️ Cisco Product and Pricing Intelligence →

📅 Cisco Event Participations →

⚖️ Cisco Regulatory Intelligence →

👔 Cisco Management and Leadership Team →

⚔️ Cisco Alternatives and Competitors →

💼 Cisco Hiring and Layoffs →

🤝 Cisco Partnerships, Clients and Vendors →

📈 Cisco Financial Performance, Fundraising, M&A →


🛍️ Cisco Product and Pricing Intelligence

Leverage product insights to define key product development milestones, guide go-to-market planning, build a robust product-market fit matrix, and perform in-depth SWOT analyses.

Harness pricing intelligence to support strategic pricing decisions, conduct competitive pricing analysis, and craft effective differential pricing strategies.

  • Cisco Partners announced on July 28 that customers can now migrate IT security and observability workloads to the cloud with Splunk and Azure integration.
  • Cisco launched new AI and networking modules in its July Black Belt program refresh.
  • Nicole Gerald from Cisco introduced Cisco Hypershield, an AI-powered security solution that quickly closes patching gaps and enables no-downtime upgrades.


📅 Cisco Event Participations

Stay updated on where your competitors are showing up—industry conferences, webinars, podcasts, and speaking engagements—to gauge their messaging, target audiences, and strategic focus. Discover how they’re positioning themselves in the market, what narratives they’re pushing, and which partnerships they’re cultivating. Use this intelligence to refine your own positioning, identify missed opportunities, and stay top-of-mind in your industry.

  • Cisco will host Cisco Connect 2025 Singapore to discuss AI and showcase innovations on July 29.
  • Cisco collaborated with NTT DATA Asia Pacific and IDC for an executive roundtable on AI security in Singapore.
  • Cisco announces Cisco Live Melbourne 2025, showcasing its latest products, services, and solutions, with online participation available.

⚖️ Cisco Regulatory Intelligence

Monitor critical regulatory events—such as issued or revoked licenses, lawsuits, investigations, and court rulings—to understand the compliance posture and legal exposure of your rivals. Spot early warning signs of operational risk, delays, or reputational damage, and use these insights to fine-tune your market strategy, mitigate your own risk, or capitalize on competitor setbacks.

  • The U.S. Cybersecurity and Infrastructure Security Agency added flaws in Cisco ISE to its Known Exploited Vulnerabilities catalog after detecting attacks in July 2025.
  • Cisco confirmed attempted exploitation of max severity flaws in its Identity Services Engine and ISE Passive Identity Connector on July 22, 2025.
  • Cisco warns of a critical vulnerability in ISE versions 3.1 to 3.4 on AWS, Azure, and OCI, allowing unauthenticated remote attackers to access sensitive data due to shared static credentials.

👔 Cisco Management and Leadership Team

Understand who’s steering your competitors by tracking changes in their management and leadership teams. Gain insights into strategic direction, leadership style, and organizational priorities based on executive backgrounds and hiring trends. Use this knowledge to anticipate competitive moves, tailor your sales or partnership approach, and benchmark against industry leaders.


⚔️ Cisco Alternatives and Competitors

Identify the competitors of your competitors to uncover indirect threats, emerging disruptors, and untapped opportunities. Understand the broader competitive ecosystem, spot white space in the market, and gain strategic context that helps you position more effectively. These insights sharpen your market intelligence and reveal angles others often overlook.

  • AWS
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  • Arista
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  • CloudTalk
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  • Fortinet
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  • Palo Alto Networks
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  • Huawei
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  • Dialpad
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  • Juniper Networks
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  • RingCentral
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  • Nextiva
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  • HPE Aruba
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  • NETGEAR
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  • VMware
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  • Dell Technologies
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  • Microsoft
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  • QUALCOMM
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  • Broadcom
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  • Commscope Holding Company
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  • Check Point
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  • MikroTik
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  • Motorola Solutions
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  • F5
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  • Extreme Networks


💼 Cisco Hiring and Layoffs

Track key workforce changes—new hires, leadership shifts, and layoffs—to spot strategic organizational moves. Identify rising competitors, uncover shifts in company direction, and seize opportunities to attract top talent or engage new decision-makers. Use these insights to refine your recruitment strategy and build stronger business relationships.

  • Cisco Chair and CEO Chuck Robbins and President and CPO Jeetu Patel emphasize India's role in Cisco's global innovation and expansion plans.
  • Mario Schiano Lo Moriello, Head of Large Enterprise Sales EMEA at Cisco in Switzerland, left to become Chief Executive Officer at CASABOT® - Your home. Only smarter..
  • Dale Franzmann joins Cisco as Director of Communications in United Kingdom, previously Associate Creative Director at The Writer.


🤝 Cisco Partnerships, Clients and Vendors

Monitor new partnerships, client wins, and vendor relationships to understand where your competitors are gaining traction. Spot emerging alliances, evaluate ecosystem shifts, and identify potential partners or prospects early. These insights help you refine your sales strategy, anticipate market movements, and stay one step ahead in a dynamic competitive landscape.

  • Cisco AI-ready data center solutions help McLaren Racing Formula 1 Team use AI to analyze real-time telemetry data for faster decision-making.
  • Cisco and Interswitch expanded their partnership to support STEM education in Nigeria by providing IT equipment to five tertiary institutions, including UNILAG and Yaba College of Technology.
  • Cisco and Hitachi Information & Telecommunication Engineering supported Hitachi Ltd. in deploying Cisco Secure Access for approximately 280,000 users globally to provide secure remote access.


📈 Cisco Financial Performance, Fundraising, M&A

Track competitors’ financial performance, fundraising rounds, and M&A activity to assess their growth trajectory and strategic focus. Uncover signals of expansion, market entry, or consolidation, and benchmark your position accordingly. Use these insights to inform investor conversations, identify acquisition opportunities, and fine-tune your competitive strategy.

  • David Siroky, AI Leader at Cisco, discusses the strategic impact of the $28 billion Splunk acquisition on AI, observability, and secure infrastructure.
  • In Q1 2025, Cisco increased its Core Router revenue year-over-year and quarter-over-quarter, driven by its routed optical networking solution with 400 Gbps ZR/ZR+ Optics.
  • Cisco Foundation is investing in technologies to help communities adapt to extreme weather, supporting Hohonu's water monitoring expansion and Vibrant Planet's wildfire resilience solutions.


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