Webfleet | Competitive Intelligence Profile
Webfleet is a leading fleet management and telematics solution provider, previously known as TomTom Telematics until October 1st,...

Webfleet is a leading fleet management and telematics solution provider, previously known as TomTom Telematics until October 1st, 2019. It offers a comprehensive suite of tools designed to optimize fleet operations, improve driving behavior, and reduce costs for businesses worldwide. As a trusted solution under Bridgestone, Webfleet helps companies monitor their vehicles in real-time, manage electric and hybrid vehicles, and enhance overall fleet efficiency.
🛍️ Webfleet Product and Pricing Intelligence →
📅 Webfleet Event Participations →
⚖️ Webfleet Regulatory Intelligence →
👔 Webfleet Management and Leadership Team →
⚔️ Webfleet Alternatives and Competitors →
💼 Webfleet Hiring and Layoffs →
🤝 Webfleet Partnerships, Clients and Vendors →
📈 Webfleet Financial Performance, Fundraising, M&A →

🛍️ Webfleet Product and Pricing Intelligence
Leverage product insights to define key product development milestones, guide go-to-market planning, build a robust product-market fit matrix, and perform in-depth SWOT analyses.
Harness pricing intelligence to support strategic pricing decisions, conduct competitive pricing analysis, and craft effective differential pricing strategies.
- Vtec Solutions integrates MANTIS video with Webfleet telematics to enhance fleet visibility and safety by providing visual context to telematics data.
- Webfleet launched Secure Truck Parking to help find and book secure parking spots.
- Webfleet awarded Telematik Partner GmbH the 'Best Marketing 2024' and 'Best Rookie 2024' awards at the Webfleet Mobility Conference for Partners on April 7-8, 2025 in Leipzig.
📅 Webfleet Event Participations
Stay updated on where your competitors are showing up—industry conferences, webinars, podcasts, and speaking engagements—to gauge their messaging, target audiences, and strategic focus. Discover how they’re positioning themselves in the market, what narratives they’re pushing, and which partnerships they’re cultivating. Use this intelligence to refine your own positioning, identify missed opportunities, and stay top-of-mind in your industry.
- Webfleet will present a 'Truck transition' case study on April 30 at the Commercial Vehicle Show, featuring insights from Chris Welch (Welch Group) and Sam Clarke (Gridserve) on data and charging infrastructure for long-haul fleets.
- Bridgestone will showcase its Webfleet telematics solution with new tyre pressure monitoring capabilities at the Road Transport Expo 2025.
- Webfleet is the first official sponsor of the RHA Future Forum on September 11, 2025, in Birmingham.
⚖️ Webfleet Regulatory Intelligence
Monitor critical regulatory events—such as issued or revoked licenses, lawsuits, investigations, and court rulings—to understand the compliance posture and legal exposure of your rivals. Spot early warning signs of operational risk, delays, or reputational damage, and use these insights to fine-tune your market strategy, mitigate your own risk, or capitalize on competitor setbacks.
👔 Webfleet Management and Leadership Team
Understand who’s steering your competitors by tracking changes in their management and leadership teams. Gain insights into strategic direction, leadership style, and organizational priorities based on executive backgrounds and hiring trends. Use this knowledge to anticipate competitive moves, tailor your sales or partnership approach, and benchmark against industry leaders.
⚔️ Webfleet Alternatives and Competitors
Identify the competitors of your competitors to uncover indirect threats, emerging disruptors, and untapped opportunities. Understand the broader competitive ecosystem, spot white space in the market, and gain strategic context that helps you position more effectively. These insights sharpen your market intelligence and reveal angles others often overlook.
- Verizon Connect |
- Motive |
- Samsara |
- Azuga Fleet |
- Tookan |
- GPS Insight |
- Fleetio |
- Onfleet |
- RouteManager |
- PCS TMS |
- ClearPathGPS |
- Motus |
- GPS Trackit |
- GroundCloud |
- Headlight Solutions |
- Whip Around |
- quartix.com |
- vantrue.com

💼 Webfleet Hiring and Layoffs
Track key workforce changes—new hires, leadership shifts, and layoffs—to spot strategic organizational moves. Identify rising competitors, uncover shifts in company direction, and seize opportunities to attract top talent or engage new decision-makers. Use these insights to refine your recruitment strategy and build stronger business relationships.
- Annick Renoux has been appointed as the new vice-president of Webfleet Europe, succeeding Taco van der Leij after his 14-year tenure.
- Webfleet is hiring a remote Associate Marketing Analyst in Spain as of May 15, 2025.
- Webfleet's salary ranges from £34,727 for an Administrative Assistant to £80,837 for a Product Manager, with a median total compensation of £47,378.
🤝 Webfleet Partnerships, Clients and Vendors
Monitor new partnerships, client wins, and vendor relationships to understand where your competitors are gaining traction. Spot emerging alliances, evaluate ecosystem shifts, and identify potential partners or prospects early. These insights help you refine your sales strategy, anticipate market movements, and stay one step ahead in a dynamic competitive landscape.
- Webfleet partners with AES Fleet to provide asset tracking integrated with MANTIS camera technology and FleetCheck compliance tools.
- Webfleet's fleet management system is being installed at Hinkley Point C nuclear power station to improve vehicle efficiency and monitor CO2 emissions.
- Webfleet now partners with Justdiggit's Treecovery program to sequester CO₂ emissions by regrowing trees in Tanzania, shifting focus from general climate impact to ecosystem restoration and local empowerment.
📈 Webfleet Financial Performance, Fundraising, M&A
Track competitors’ financial performance, fundraising rounds, and M&A activity to assess their growth trajectory and strategic focus. Uncover signals of expansion, market entry, or consolidation, and benchmark your position accordingly. Use these insights to inform investor conversations, identify acquisition opportunities, and fine-tune your competitive strategy.
- Lucas Avink, regional sales director at Webfleet, stated that the acquisition of ABC Telematics by their partner On-Route on February 1, 2025, strategically strengthens their collaboration to better support customers with advanced telematics solutions.
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