UserTesting | Competitive Intelligence Profile

UserTesting is a company that provides a Human Insight Platform for gathering customer feedback and insights to improve user experiences,...


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UserTesting is a company that provides a Human Insight Platform for gathering customer feedback and insights to improve user experiences, products, and services. It offers tools for UX research, product development, and marketing, utilizing a network of participants and AI-powered analysis to help organizations make data-driven decisions and achieve better customer outcomes.

Website
Headquarters
Bellevue, Washington
Size
501-1000 employees
Industry
Software Development
Specialities
customer experience, product management, product development, CX, UX, marketing insights, product insights, competitive analysis, human insights, customer journey, customer journey mapping, ROI, human insight, artificial intelligence, AI, machine learning, ML, user experience

🛍️ UserTesting Product and Pricing Intelligence →

📅 UserTesting Event Participations →

⚖️ UserTesting Regulatory Intelligence →

👔 UserTesting Management and Leadership Team →

⚔️ UserTesting Alternatives and Competitors →

💼 UserTesting Hiring and Layoffs →

🤝 UserTesting Partnerships, Clients and Vendors →

📈 UserTesting Financial Performance, Fundraising, M&A →


🛍️ UserTesting Product and Pricing Intelligence

Leverage product insights to define key product development milestones, guide go-to-market planning, build a robust product-market fit matrix, and perform in-depth SWOT analyses.

Harness pricing intelligence to support strategic pricing decisions, conduct competitive pricing analysis, and craft effective differential pricing strategies.

  • UserTesting launched UserTesting Verified, an advanced participant verification system that uses machine learning and geolocation to detect and block fraudulent research participants.
  • UserTesting launched UserTesting Verified, an AI-driven fraud prevention system, on September 17, 2025.


📅 UserTesting Event Participations

Stay updated on where your competitors are showing up—industry conferences, webinars, podcasts, and speaking engagements—to gauge their messaging, target audiences, and strategic focus. Discover how they’re positioning themselves in the market, what narratives they’re pushing, and which partnerships they’re cultivating. Use this intelligence to refine your own positioning, identify missed opportunities, and stay top-of-mind in your industry.


⚖️ UserTesting Regulatory Intelligence

Monitor critical regulatory events—such as issued or revoked licenses, lawsuits, investigations, and court rulings—to understand the compliance posture and legal exposure of your rivals. Spot early warning signs of operational risk, delays, or reputational damage, and use these insights to fine-tune your market strategy, mitigate your own risk, or capitalize on competitor setbacks.


👔 UserTesting Management and Leadership Team

Understand who’s steering your competitors by tracking changes in their management and leadership teams. Gain insights into strategic direction, leadership style, and organizational priorities based on executive backgrounds and hiring trends. Use this knowledge to anticipate competitive moves, tailor your sales or partnership approach, and benchmark against industry leaders.


⚔️ UserTesting Alternatives and Competitors

Identify the competitors of your competitors to uncover indirect threats, emerging disruptors, and untapped opportunities. Understand the broader competitive ecosystem, spot white space in the market, and gain strategic context that helps you position more effectively. These insights sharpen your market intelligence and reveal angles others often overlook.

  • Qualaroo
  • |
  • Lookback
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  • Userbrain
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  • Respondent
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  • Userlytics
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  • Hotjar
  • |
  • User Interviews
  • |
  • Dscout
  • |
  • Validately
  • |
  • Lyssna
  • |
  • UXtweak
  • |
  • PlaybookUX
  • |
  • UserZoom
  • |
  • Maze
  • |
  • Trymata
  • |
  • TryMyUI


💼 UserTesting Hiring and Layoffs

Track key workforce changes—new hires, leadership shifts, and layoffs—to spot strategic organizational moves. Identify rising competitors, uncover shifts in company direction, and seize opportunities to attract top talent or engage new decision-makers. Use these insights to refine your recruitment strategy and build stronger business relationships.

  • Michael Conner joined UserTesting as Engineering Manager in the United Kingdom, previously Head of Engineering at Sharktower.


🤝 UserTesting Partnerships, Clients and Vendors

Monitor new partnerships, client wins, and vendor relationships to understand where your competitors are gaining traction. Spot emerging alliances, evaluate ecosystem shifts, and identify potential partners or prospects early. These insights help you refine your sales strategy, anticipate market movements, and stay one step ahead in a dynamic competitive landscape.

  • Aquent lists UserTesting as a required user research tool for a UX Researcher position in British Columbia.


📈 UserTesting Financial Performance, Fundraising, M&A

Track competitors’ financial performance, fundraising rounds, and M&A activity to assess their growth trajectory and strategic focus. Uncover signals of expansion, market entry, or consolidation, and benchmark your position accordingly. Use these insights to inform investor conversations, identify acquisition opportunities, and fine-tune your competitive strategy.


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