Trackunit | News, Hiring, Layoffs, Competitors, CEO, Fundraising Insights

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Trackunit is a technology company that provides a SaaS-based IoT solution for the construction industry. It connects people, assets, and processes through an integrated platform that offers hardware, fleet management software, and telematics. The company focuses on optimizing machine utilization, enhancing operator safety, and digitizing workflows to eliminate downtime in construction operations. With a global presence, Trackunit aims to empower customers with real-time data analysis and actionable insights.

🛍️ Trackunit Product and Pricing News →

👔 Trackunit CEO, Management and Leadership Team →

⚔️ Trackunit Alternatives and Competitors →

💼 Trackunit Hiring and Layoffs →

🤖 Trackunit Developer, Integration and Automation News →

📈 Trackunit Financials, Fundraising and Valuation News →

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🛍️ Trackunit Product and Pricing News

• Razor Tracking announced a new integration with Trackunit to allow customers to import machine data into Trackunit Manager through live data feeds.
• Trackunit unveiled new solutions at Bauma to accelerate customer digital innovation, replacing a previous partnership announcement with High5Girls.
• Trackunit introduced the Operating Mode Builder in their Product Portal, offering customers a new opportunity to create custom operating modes for their fleets.
• Trackunit has integrated its Access Management into Dinolift Oy's MyDINO to enhance safety and performance for MEWPs by ensuring only authorized personnel operate machinery.
• Trackunit increased its community engagement with 554 members and 305 replies, and introduced new features like Mastering Customers and Map navigation.

• Trackunit is expanding in Japan and is hiring a Technical Account Manager to enhance customer success and drive sales in the region.
• Trackunit introduced a CO2 emissions report feature at the Trackunit NEXT 2025 event in Copenhagen, allowing users to track and manage emissions data from over 3 million connected assets.
• Trackunit has been shortlisted for 'Rental Technology of the Year' at the 2025 European Rental Awards for its IrisX Operating Data Platform.

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👔 Trackunit CEO, Management and Leadership Team

• Torben Nielsen

  
  Engineering Director
  [email protected]

• Martin Th Appel

  
  Global Supply Chain Director
  [email protected]

• Laerke Ullerup

  
  Chief Product & Marketing Officer in Trackunit with a strong focus on ecosystems and digital transformation
  [email protected]

• Adam P.

  
  🚀 Co-founder
  undefined

• Evan Barnes

  
  Chief Operating Officer (COO)
  [email protected]

• Flemming Karstens Soeborg

  
  Chief People Officer
  [email protected]

• Peter Vekslund

  
  Chief Financial Officer (CFO)
  [email protected]

• Griet Roeder L.

  
  PA to CEO
  undefined

• Adam Hassan

  
  Vice President, Global Rental
  [email protected]

• David Swan

  
  Product Executive
  [email protected]

• Steffen Falk Mariendal

  
  Customer Success Executive
  [email protected]

• Mikkel Dalgas

  
  CTO
  [email protected]

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⚔️ Trackunit Alternatives and Competitors

• Jobber
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• ClockShark
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• Motive
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• GPS Insight
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• Azuga Fleet
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• Samsara
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• Verizon Connect
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• Tookan
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• CalAmp
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• Linxup
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• ClearPathGPS
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• Fleetio
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• IntelliShift
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• GoFleet
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• Razor Tracking
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• Wialon
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• Platform Science
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• LocoNav
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• Fleet Stack
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• GPS Gateway
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• Vehicle Tracking System
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• Zuper

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💼 Trackunit Hiring and Layoffs

• Trackunit appointed Martin Darré as Chief People Officer, replacing Flemming Karstens Søeborg.
• Marius Amzand has left Trackunit, where he served as Director, Business Development OEM’s Americas in the Miami-Fort Lauderdale Area, to join DELTA/OMNI Business Solutions as Director of Sales.
• Jonas Goth has joined Trackunit as Director of Product Design in Denmark, previously holding a position at another company.
• Tom O'Hara has joined Trackunit as Director of Business Development in the United States, previously holding a position at another company.
• Mads Tandrup is associated with Trackunit.

• Paul Mick has left Trackunit as Engineering Manager Site Reliability Engineering in Canada to join Toppan Merrill as Sr. Manager DevOps.
• Trackunit is hiring a new Technical Account Manager in Pymble, New South Wales.
• Emily Kuske has taken on a new role leading the Implementation team at Trackunit and is hiring an Implementation Manager in North America.

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🤖 Trackunit Developer, Integration and Automation News

• Trackunit has ended its partnership with Danfoss and entered a new partnership with Irdeto to scale up equipment pooling solutions.
• Trackunit has partnered with Irdeto to integrate its IrisX platform into Irdeto's Imperto equipment sharing solution, as announced by Trackunit CEO Soeren Brogaard.
• Trackunit announced a strategic partnership with Bosch Rexroth to reduce downtime in the construction industry.
• Trackunit announced a partnership with Danfoss to integrate expertise and reduce downtime for OEM customers.
• Trackunit partners with Schwing to provide telematics technology for fleet management, ensuring reliable and future-ready solutions with secure data processing in Europe.

• Trackunit partners with Dinolift to enhance MEWP safety and efficiency using real-time IoT insights.
• Laing O’Rourke improved machine utilization and fuel efficiency by using Trackunit’s Sites and Emissions Reporting for their 1,200-machine fleet.
• BIBERGER reduced unauthorized access to less than 1% and cut repair costs by integrating Trackunit DualID.

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📈 Trackunit Financials, Fundraising and Valuation News

• Trackunit is undergoing a joint control acquisition by GS and Hg through share purchase, as notified on April 2, 2025, under case M.11923.
• On April 2, 2025, GS and Hg Pooled Management Limited announced plans to jointly control Trackunit through a share purchase.
• The European Commission has been notified of a concentration involving Trackunit in Case M.11923.
• HgCapital Trust announced a partial exit from its investment in Trackunit through a transaction with Goldman Sachs Alternatives, valuing the investment at £53.4m.

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