WHOOP

WHOOP is a wellness and fitness services company that specializes in advanced fitness and health wearables. Their mission is to unlock...

WHOOP launched the WHOOP 5.0 at SOF Week 2025, attracting a large crowd...

WHOOP partners with SHA Wellness to provide guests with improved health advice...

WHOOP's Strength Trainer, introduced in 2023, provides a more accurate Strain score for weightlifting workouts compared to heart rate tracking, giving it a significant advantage over other wearables...

Vikram Sodhi has left WHOOP, where he served as Associate Vice President - Business Development, Operations in Greater Boston, to join Microsoft as Director - Network Spares...

WHOOP introduced new features for adjusting and calculating max heart rate and heart rate zones, and tracking muscular load with a strength trainer...

WHOOP has integrated a feature in their WHOOP Coach that analyzes biometric data to identify events related to alcohol, illness, and heavy strain...