Rossmann | Competitive Intelligence Profile

Rossmann is a German drugstore chain offering a wide range of products including health, beauty, household items, and more, with...


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Rossmann is a German drugstore chain offering a wide range of products including health, beauty, household items, and more, with both physical stores and online services. It is distinct from Dirk Rossmann Immobiliengruppe GmbH, which is a real estate company, and focuses on retail rather than property development.

Website
Size
501-1000 employees
Industry
Real Estate and Equipment Rental Services
Specialities
Bauen and Entwickeln

🛍️ Rossmann Product and Pricing Intelligence →

📅 Rossmann Event Participations →

⚖️ Rossmann Regulatory Intelligence →

👔 Rossmann Management and Leadership Team →

⚔️ Rossmann Alternatives and Competitors →

💼 Rossmann Hiring and Layoffs →

🤝 Rossmann Partnerships, Clients and Vendors →

📈 Rossmann Financial Performance, Fundraising, M&A →


🛍️ Rossmann Product and Pricing Intelligence

Leverage product insights to define key product development milestones, guide go-to-market planning, build a robust product-market fit matrix, and perform in-depth SWOT analyses.

Harness pricing intelligence to support strategic pricing decisions, conduct competitive pricing analysis, and craft effective differential pricing strategies.

  • Rossmann promotes democratic values through employee training, protected spaces for exchange, a social fund, and low-threshold education, aiming to strengthen workplace democracy and societal cohesion.
  • Rossmann offers a 20% discount on all its own-brand products from September 9 to October 3, 2025.


📅 Rossmann Event Participations

Stay updated on where your competitors are showing up—industry conferences, webinars, podcasts, and speaking engagements—to gauge their messaging, target audiences, and strategic focus. Discover how they’re positioning themselves in the market, what narratives they’re pushing, and which partnerships they’re cultivating. Use this intelligence to refine your own positioning, identify missed opportunities, and stay top-of-mind in your industry.

  • Rossmann promotes its Idea World event from September 15-19, 2025, featuring products like a teddy shopper.
  • Rossmann becomes the main sponsor of Die Finals 2026 in Hannover from July 23-26, 2026, supporting various sports and athletes.

⚖️ Rossmann Regulatory Intelligence

Monitor critical regulatory events—such as issued or revoked licenses, lawsuits, investigations, and court rulings—to understand the compliance posture and legal exposure of your rivals. Spot early warning signs of operational risk, delays, or reputational damage, and use these insights to fine-tune your market strategy, mitigate your own risk, or capitalize on competitor setbacks.


👔 Rossmann Management and Leadership Team

Understand who’s steering your competitors by tracking changes in their management and leadership teams. Gain insights into strategic direction, leadership style, and organizational priorities based on executive backgrounds and hiring trends. Use this knowledge to anticipate competitive moves, tailor your sales or partnership approach, and benchmark against industry leaders.


⚔️ Rossmann Alternatives and Competitors

Identify the competitors of your competitors to uncover indirect threats, emerging disruptors, and untapped opportunities. Understand the broader competitive ecosystem, spot white space in the market, and gain strategic context that helps you position more effectively. These insights sharpen your market intelligence and reveal angles others often overlook.

  • dm.de
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  • discounto.de
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  • douglas.de
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  • shop-apotheke.com
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  • docmorris.de
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  • medikamente-per-klick.de
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  • mueller.de
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  • Aldi
  • |
  • BIPA Parfumerien Gesellschaft m.b.H.
  • |
  • Drogeriemarkt Müller
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  • Aldi Nord
  • |
  • Big C Retail
  • |
  • CJ Express
  • |
  • Vini Cosmetics
  • |
  • Missouri
  • |
  • Aldi International Company
  • |
  • Auchan Illkirch Baggersee
  • |
  • Dirk Rossmann GmbH


💼 Rossmann Hiring and Layoffs

Track key workforce changes—new hires, leadership shifts, and layoffs—to spot strategic organizational moves. Identify rising competitors, uncover shifts in company direction, and seize opportunities to attract top talent or engage new decision-makers. Use these insights to refine your recruitment strategy and build stronger business relationships.


🤝 Rossmann Partnerships, Clients and Vendors

Monitor new partnerships, client wins, and vendor relationships to understand where your competitors are gaining traction. Spot emerging alliances, evaluate ecosystem shifts, and identify potential partners or prospects early. These insights help you refine your sales strategy, anticipate market movements, and stay one step ahead in a dynamic competitive landscape.

  • Retailmediatools, a technology service provider, grows its partnership with Rossmann after one year as a supplier.


📈 Rossmann Financial Performance, Fundraising, M&A

Track competitors’ financial performance, fundraising rounds, and M&A activity to assess their growth trajectory and strategic focus. Uncover signals of expansion, market entry, or consolidation, and benchmark your position accordingly. Use these insights to inform investor conversations, identify acquisition opportunities, and fine-tune your competitive strategy.


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