Reddit | Competitive Intelligence Profile
Reddit is a social networking platform known as the heart of the internet, where millions of people gather for conversation and community...
Reddit is a social networking platform known as the heart of the internet, where millions of people gather for conversation and community across thousands of topics. It offers a space for genuine discussion, sharing, and voting on content ranging from breaking news to hobbies, gaming, and more. With over 100,000 subreddit communities, Reddit supports a wide array of interests and provides tools for building and engaging in communities. The company is headquartered in San Francisco, California, and focuses on software engineering, data science, mobile apps, and online advertising.
🛍️ Reddit Product and Pricing Intelligence →
📅 Reddit Event Participations →
⚖️ Reddit Regulatory Intelligence →
👔 Reddit Management and Leadership Team →
⚔️ Reddit Alternatives and Competitors →
💼 Reddit Hiring and Layoffs →
🤝 Reddit Partnerships, Clients and Vendors →
📈 Reddit Financial Performance, Fundraising, M&A →
🛍️ Reddit Product and Pricing Intelligence
Leverage product insights to define key product development milestones, guide go-to-market planning, build a robust product-market fit matrix, and perform in-depth SWOT analyses.
Harness pricing intelligence to support strategic pricing decisions, conduct competitive pricing analysis, and craft effective differential pricing strategies.
- Reddit's COO Jennifer Wong announced plans to unify its core search and Reddit Answers into a single search experience to enhance user navigation and learning on the platform.
- Reddit is unifying its search experience to become a 'go-to search engine' and focusing on improving its core product while deprioritizing some 'user economy' initiatives.
- Reddit CEO Steve Huffman aims to transform the platform into a 'go-to search engine', leveraging its 416 million weekly active users and human-generated content as a competitive edge over AI-driven search engines.
📅 Reddit Event Participations
Stay updated on where your competitors are showing up—industry conferences, webinars, podcasts, and speaking engagements—to gauge their messaging, target audiences, and strategic focus. Discover how they’re positioning themselves in the market, what narratives they’re pushing, and which partnerships they’re cultivating. Use this intelligence to refine your own positioning, identify missed opportunities, and stay top-of-mind in your industry.
- Reddit hosts the Reddit Health Summit 2025 in NYC on September 4, featuring health community stories and insights from its teams.
- Reddit hosts a developer happy hour in New York on August 12 to showcase building games on its platform, offering up to $116k per app.
- Reddit's security team will present their self-hosted code scanning platform at DEF CON on August 09, 2025.
⚖️ Reddit Regulatory Intelligence
Monitor critical regulatory events—such as issued or revoked licenses, lawsuits, investigations, and court rulings—to understand the compliance posture and legal exposure of your rivals. Spot early warning signs of operational risk, delays, or reputational damage, and use these insights to fine-tune your market strategy, mitigate your own risk, or capitalize on competitor setbacks.
- Reddit faced challenges during its UK age verification rollout, as highlighted in a discussion on KotakuInAction.
👔 Reddit Management and Leadership Team
Understand who’s steering your competitors by tracking changes in their management and leadership teams. Gain insights into strategic direction, leadership style, and organizational priorities based on executive backgrounds and hiring trends. Use this knowledge to anticipate competitive moves, tailor your sales or partnership approach, and benchmark against industry leaders.
-
Sr. Managing Director, Large Customer Sales, N.A.
-
Senior Director, Mid-Market Sales
-
Distinguished Engineer & Director, Developer Platform
-
CEO
-
Chief Financial Officer
-
Senior Director Strategy and Operations
-
Executive Director
-
Chief Of Staff to CEO
-
Founder
-
CEO
-
Teniored CEO
undefined⚔️ Reddit Alternatives and Competitors
Identify the competitors of your competitors to uncover indirect threats, emerging disruptors, and untapped opportunities. Understand the broader competitive ecosystem, spot white space in the market, and gain strategic context that helps you position more effectively. These insights sharpen your market intelligence and reveal angles others often overlook.
- YouTube |
- Yelp |
- Snap Inc |
- FANDOM |
- Microsoft |
- The Knot |
- Car and Driver |
- Meta Platforms |
- X (Social/Platform Software) |
- 9gag |
- ShareChat
💼 Reddit Hiring and Layoffs
Track key workforce changes—new hires, leadership shifts, and layoffs—to spot strategic organizational moves. Identify rising competitors, uncover shifts in company direction, and seize opportunities to attract top talent or engage new decision-makers. Use these insights to refine your recruitment strategy and build stronger business relationships.
- Mary Ann Belliveau, President, North America Sales at Reddit in United States, left to join Snap Inc. as President, Americas.
- Ashley Paczolt joins Reddit as Senior Director, Central Operations in the United States, previously at Reddit, Inc. as Senior Director, Central Operations.
- Reddit is hiring a Business Partner, Sales Strategy & Operations in United Kingdom.
🤝 Reddit Partnerships, Clients and Vendors
Monitor new partnerships, client wins, and vendor relationships to understand where your competitors are gaining traction. Spot emerging alliances, evaluate ecosystem shifts, and identify potential partners or prospects early. These insights help you refine your sales strategy, anticipate market movements, and stay one step ahead in a dynamic competitive landscape.
- Reddit has been selling data for training models to Google and others since 2024.
- Reddit partnered with CVS Media Exchange to connect CVS’s 90 million ExtraCare members with Reddit’s 108 million daily active users for health-focused marketing opportunities.
📈 Reddit Financial Performance, Fundraising, M&A
Track competitors’ financial performance, fundraising rounds, and M&A activity to assess their growth trajectory and strategic focus. Uncover signals of expansion, market entry, or consolidation, and benchmark your position accordingly. Use these insights to inform investor conversations, identify acquisition opportunities, and fine-tune your competitive strategy.
- Reddit reported a 78% revenue growth in Q2 2025, with ads making up 93% of its total revenue, and its stock jumped 18% following the announcement.
- Reddit's shares surged 15% after exceeding quarterly expectations, boosting confidence in its AI-based ads and user engagement.
- Reddit's revenue surged 78% year over year to just under $500 million in the second quarter of 2025, with advertising growing 84% and licensing deals with OpenAI and Google accounting for 7% of total revenue.
People also viewed
- Roku |
- Rakuten |
- Yahoo |
- NetApp |
- Stripe |
- Autodesk |
- Broadcom |
- PayPal |
- Block |
- DataVisor |
- LXE Hearing |
- Dialpad
Ready to outsmart the competition? RivalSense cuts through the clutter of generic tools like Google Alerts, delivering laser-focused competitive intelligence without the noise. Track competitors’ every move—website changes, product updates, social media buzz, news mentions, and regulatory shifts—all in one sleek platform. Uncover pricing strategies, decode market trends, and gain actionable insights to fuel your business strategy. No more guesswork. Just power.
Join thousands of forward-thinking teams who trust RivalSense to automate their competitive monitoring and turn data into domination. Start your FREE trial today—no credit card needed—and see why staying ahead has never been this easy. Your competitors won’t know what hit them.
Outthink. Outpace. Outperform. #RivalSense