Powerfleet | Competitive Intelligence Profile
Powerfleet is a global leader in the artificial intelligence of things (AIoT) software-as-a-service (SaaS) mobile asset industry....

Powerfleet is a global leader in the artificial intelligence of things (AIoT) software-as-a-service (SaaS) mobile asset industry. With over 30 years of experience, the company specializes in unifying business operations through data integration and analytics, helping organizations manage mobile business assets such as forklifts, cargo trailers, and connected cars. Headquartered in Woodcliff Lake, New Jersey, Powerfleet is committed to innovation and a people-centric approach to empower customers for sustained business improvement.
🛍️ Powerfleet Product and Pricing Intelligence →
📅 Powerfleet Event Participations →
⚖️ Powerfleet Regulatory Intelligence →
👔 Powerfleet Management and Leadership Team →
⚔️ Powerfleet Alternatives and Competitors →
💼 Powerfleet Hiring and Layoffs →
🤝 Powerfleet Partnerships, Clients and Vendors →
📈 Powerfleet Financial Performance, Fundraising, M&A →

🛍️ Powerfleet Product and Pricing Intelligence
Leverage product insights to define key product development milestones, guide go-to-market planning, build a robust product-market fit matrix, and perform in-depth SWOT analyses.
Harness pricing intelligence to support strategic pricing decisions, conduct competitive pricing analysis, and craft effective differential pricing strategies.
- PowerFleet's shift to an AI-driven subscription platform boosts revenue and recurring sales, despite legacy churn challenges.
- Powerfleet launched a vehicle breathalyzer at the Frotas Conectadas event to prevent drunk driving in corporate fleets.
- Powerfleet received the Alcumus SafeContractor accreditation for excellence in health and safety management.
📅 Powerfleet Event Participations
Stay updated on where your competitors are showing up—industry conferences, webinars, podcasts, and speaking engagements—to gauge their messaging, target audiences, and strategic focus. Discover how they’re positioning themselves in the market, what narratives they’re pushing, and which partnerships they’re cultivating. Use this intelligence to refine your own positioning, identify missed opportunities, and stay top-of-mind in your industry.
- Powerfleet management will attend the Northland Growth Conference on June 25 to discuss their AIoT platform with investors.
- Powerfleet will showcase its AI-powered Smart Trailer at the Transport Evolution Africa Forum & Expo in Johannesburg from June 17-19, 2025.
- Powerfleet joined the UK Material Handling Association to support National Forklift Safety Day 2025, emphasizing the need for advanced safety solutions beyond basic measures.
⚖️ Powerfleet Regulatory Intelligence
Monitor critical regulatory events—such as issued or revoked licenses, lawsuits, investigations, and court rulings—to understand the compliance posture and legal exposure of your rivals. Spot early warning signs of operational risk, delays, or reputational damage, and use these insights to fine-tune your market strategy, mitigate your own risk, or capitalize on competitor setbacks.
👔 Powerfleet Management and Leadership Team
Understand who’s steering your competitors by tracking changes in their management and leadership teams. Gain insights into strategic direction, leadership style, and organizational priorities based on executive backgrounds and hiring trends. Use this knowledge to anticipate competitive moves, tailor your sales or partnership approach, and benchmark against industry leaders.
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Director
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Director
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Chief Executive Officer Powerfleet Inc
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Chief Corporate Development Officer
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Chief Architect
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Chief Product Officer, Powerfleet
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Chief Revenue Officer
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Chief Human Resources Officer
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Vice President, Human Resources
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Business Development Executive
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CFO Powerfleet Africa Group
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⚔️ Powerfleet Alternatives and Competitors
Identify the competitors of your competitors to uncover indirect threats, emerging disruptors, and untapped opportunities. Understand the broader competitive ecosystem, spot white space in the market, and gain strategic context that helps you position more effectively. These insights sharpen your market intelligence and reveal angles others often overlook.
- Onfleet |
- Verizon Connect |
- Motive |
- Azuga Fleet |
- GFI Systems |
- GPS Insight |
- Geotab |
- Samsara |
- Speedshield Technologies Pty. Ltd. |
- Omnitracs |
- DCS |
- AWH |
- AuroSys Solutions |
- Siemens |
- altafiber |
- SmartKargo |
- Softweb Solutions |
- Tech Mahindra |
- VCTI |
- Tata Consultancy Services |
- Persistent Systems

💼 Powerfleet Hiring and Layoffs
Track key workforce changes—new hires, leadership shifts, and layoffs—to spot strategic organizational moves. Identify rising competitors, uncover shifts in company direction, and seize opportunities to attract top talent or engage new decision-makers. Use these insights to refine your recruitment strategy and build stronger business relationships.
- Powerfleet reported a management change and compensation update in a Form 8-K filing.
- Powerfleet amended its severance agreement with Executive Steve Towe to double his bonus payment, effective May 31, 2025.
- On March 30, 2025, Mike Powell, Chief Innovation Officer of Powerfleet, was granted 26,371 restricted shares of common stock under the company's 2018 Incentive Plan.
🤝 Powerfleet Partnerships, Clients and Vendors
Monitor new partnerships, client wins, and vendor relationships to understand where your competitors are gaining traction. Spot emerging alliances, evaluate ecosystem shifts, and identify potential partners or prospects early. These insights help you refine your sales strategy, anticipate market movements, and stay one step ahead in a dynamic competitive landscape.
- Powerfleet expanded its AI video safety solution partnership with EverDriven and reported a net loss increase to $50.9 million for the fiscal year ended March 31.
- Powerfleet expanded its AI video safety partnership with EverDriven to enhance student transportation safety across 34 states, scaling to about 4,000 subscribers.
- Powerfleet helps Holcim improve road safety and sustainability with its AIoT SaaS solutions.
📈 Powerfleet Financial Performance, Fundraising, M&A
Track competitors’ financial performance, fundraising rounds, and M&A activity to assess their growth trajectory and strategic focus. Uncover signals of expansion, market entry, or consolidation, and benchmark your position accordingly. Use these insights to inform investor conversations, identify acquisition opportunities, and fine-tune your competitive strategy.
- William Blair analyst D. Becker cut Powerfleet's Q1 2026 EPS estimate from $0.04 to $0.00 on June 16.
- Powerfleet reported ($0.43) earnings per share for the quarter, missing analysts' estimates by ($0.41).
- Powerfleet reported a Q4 2025 EPS of -$0.09 missing by $0.07 and revenue of $103.64M missing by $169.80K during their earnings call on June 16.
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