Otus | Competitive Intelligence Profile
Otus is a K-12 education platform designed to enhance student performance and streamline educators' tasks through comprehensive data...
Otus is a K-12 education platform designed to enhance student performance and streamline educators' tasks through comprehensive data management, assessment tools, and progress monitoring. It supports standards-based grading, common assessments, and integrates with over 50 student information systems. Otus aims to provide actionable insights into student growth, facilitating data-driven decisions and personalized learning experiences. The platform is headquartered in Chicago, Illinois, and serves as a bridge between students, educators, and families to foster collaborative learning environments.
🛍️ Otus Product and Pricing Intelligence →
📅 Otus Event Participations →
⚖️ Otus Regulatory Intelligence →
👔 Otus Management and Leadership Team →
⚔️ Otus Alternatives and Competitors →
💼 Otus Hiring and Layoffs →
🤝 Otus Partnerships, Clients and Vendors →
📈 Otus Financial Performance, Fundraising, M&A →
🛍️ Otus Product and Pricing Intelligence
Leverage product insights to define key product development milestones, guide go-to-market planning, build a robust product-market fit matrix, and perform in-depth SWOT analyses.
Harness pricing intelligence to support strategic pricing decisions, conduct competitive pricing analysis, and craft effective differential pricing strategies.
- Chris Hull, creator of Otus, discussed how the platform uses AI to collect classroom data and help educators adjust instruction to improve student performance.
- Otus earned Digital Promise's Practitioner-Informed Design certification by partnering with K-12 educators to guide product design and test new features.
- Otus awarded Sallie Zetterower Elementary School's Misty Anderson, a school improvement specialist for mathematics, the Gold-level Rookie of the Year Award for her data-driven practices in education.
📅 Otus Event Participations
Stay updated on where your competitors are showing up—industry conferences, webinars, podcasts, and speaking engagements—to gauge their messaging, target audiences, and strategic focus. Discover how they’re positioning themselves in the market, what narratives they’re pushing, and which partnerships they’re cultivating. Use this intelligence to refine your own positioning, identify missed opportunities, and stay top-of-mind in your industry.
- Otus invites attendees to visit their booth (2027) at #ISTE2025 #ASCD to see how their platform consolidates systems for tracking student growth.
- Otus invites educators to visit their booth (#2027) at ISTELive in San Antonio to discuss data and insights.
- Otus will host 3 sessions at ISTE 2025 in San Antonio from June 30 to July 2 to discuss grading reform, teacher tools, and science formative assessment.
⚖️ Otus Regulatory Intelligence
Monitor critical regulatory events—such as issued or revoked licenses, lawsuits, investigations, and court rulings—to understand the compliance posture and legal exposure of your rivals. Spot early warning signs of operational risk, delays, or reputational damage, and use these insights to fine-tune your market strategy, mitigate your own risk, or capitalize on competitor setbacks.
👔 Otus Management and Leadership Team
Understand who’s steering your competitors by tracking changes in their management and leadership teams. Gain insights into strategic direction, leadership style, and organizational priorities based on executive backgrounds and hiring trends. Use this knowledge to anticipate competitive moves, tailor your sales or partnership approach, and benchmark against industry leaders.
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Chief Technology Officer
[email protected]
⚔️ Otus Alternatives and Competitors
Identify the competitors of your competitors to uncover indirect threats, emerging disruptors, and untapped opportunities. Understand the broader competitive ecosystem, spot white space in the market, and gain strategic context that helps you position more effectively. These insights sharpen your market intelligence and reveal angles others often overlook.
- Canvas LMS |
- Blackboard |
- Schoology |
- Google Classroom |
- Moodle |
- Workleap |
- iSpring Suite |
- Absorb LMS |
- Schoolmint Hero |
- Freckle by Renaissance |
- Nearpod |
- Unique Learning System |
- ClassDojo |
- IXL |
- Vector Solutions K-12 Education |
- Sigma |
- Skillbox |
- Instructure |
- Clever |
- Defined Learning |
- DyKnow |
- Expii |
- DreamClass |
- Gradelink SIS |
- STARS Campus for Career Colleges |
- EduWave |
- Orbund Edison |
- Aeries |
- Tyler SIS Classroom 360 |
- Skyward Student |
- vocabclass.com |
- blooket.com |
- ixl.com |
- edpuzzle.com |
- Wing-Owl Education |
- EduGorilla |
- Edmentum
💼 Otus Hiring and Layoffs
Track key workforce changes—new hires, leadership shifts, and layoffs—to spot strategic organizational moves. Identify rising competitors, uncover shifts in company direction, and seize opportunities to attract top talent or engage new decision-makers. Use these insights to refine your recruitment strategy and build stronger business relationships.
🤝 Otus Partnerships, Clients and Vendors
Monitor new partnerships, client wins, and vendor relationships to understand where your competitors are gaining traction. Spot emerging alliances, evaluate ecosystem shifts, and identify potential partners or prospects early. These insights help you refine your sales strategy, anticipate market movements, and stay one step ahead in a dynamic competitive landscape.
- Otus partners with West Windsor-Plainsboro Regional School District and DiscoveryEd to improve student assessment data handling.
- Otus partnered with West Windsor-Plainsboro Regional School District to focus on student data and achievement on June 30, 2025.
- Otus partners with West Windsor-Plainsboro Regional School District and Discovery Education to provide educators with a unified platform for student data and professional development.
📈 Otus Financial Performance, Fundraising, M&A
Track competitors’ financial performance, fundraising rounds, and M&A activity to assess their growth trajectory and strategic focus. Uncover signals of expansion, market entry, or consolidation, and benchmark your position accordingly. Use these insights to inform investor conversations, identify acquisition opportunities, and fine-tune your competitive strategy.
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