Oracle | Competitive Intelligence Profile

Oracle is a cloud technology company that provides organizations worldwide with computing infrastructure and software to innovate...


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Oracle is a cloud technology company that provides organizations worldwide with computing infrastructure and software to innovate and improve efficiency. It offers a comprehensive suite of integrated cloud applications and infrastructure services, including the world's first autonomous database. Oracle's solutions support various industries and help businesses streamline operations, enhance data management, and drive growth.

Website
Headquarters
Austin, Texas
Size
10,001+ employees
Industry
IT Services and IT Consulting
Specialities
enterprise, software, applications, database, middleware, fusion, business intelligence, Primavera, PeopleSoft, EPM, BEA, Hyperion, Retek, Utilities, On-Demand, server & storage systems, BPM, solutions for communications industry, ERP, CRM, CRM On Demand, JDE, Siebel

🛍️ Oracle Product and Pricing Intelligence →

📅 Oracle Event Participations →

⚖️ Oracle Regulatory Intelligence →

👔 Oracle Management and Leadership Team →

⚔️ Oracle Alternatives and Competitors →

💼 Oracle Hiring and Layoffs →

🤝 Oracle Partnerships, Clients and Vendors →

📈 Oracle Financial Performance, Fundraising, M&A →


🛍️ Oracle Product and Pricing Intelligence

Leverage product insights to define key product development milestones, guide go-to-market planning, build a robust product-market fit matrix, and perform in-depth SWOT analyses.

Harness pricing intelligence to support strategic pricing decisions, conduct competitive pricing analysis, and craft effective differential pricing strategies.

  • Oracle Senior Software Engineer Raghav S announced that Oracle Guided Learning now makes it easier to use user adoption and assistance techniques on APEX applications.
  • Oracle plans to invest $1 billion over the next five years to meet the growing demand for its AI and cloud services in the Netherlands.
  • Oracle launched MCP Server for Oracle Database that uses AI to let developers and analysts query data with natural language.


📅 Oracle Event Participations

Stay updated on where your competitors are showing up—industry conferences, webinars, podcasts, and speaking engagements—to gauge their messaging, target audiences, and strategic focus. Discover how they’re positioning themselves in the market, what narratives they’re pushing, and which partnerships they’re cultivating. Use this intelligence to refine your own positioning, identify missed opportunities, and stay top-of-mind in your industry.

  • Oracle and NVIDIA will showcase their latest innovations in AI, Database 23ai, and Cloud technology at Booth #312 during Ai4 in Las Vegas.
  • Oracle invites leaders to learn about technologies at CloudWorld in Las Vegas from October 13-16.
  • Oracle invites attendees to its CloudWorld Hub to connect with experts and see demos, with registration open now.

⚖️ Oracle Regulatory Intelligence

Monitor critical regulatory events—such as issued or revoked licenses, lawsuits, investigations, and court rulings—to understand the compliance posture and legal exposure of your rivals. Spot early warning signs of operational risk, delays, or reputational damage, and use these insights to fine-tune your market strategy, mitigate your own risk, or capitalize on competitor setbacks.


👔 Oracle Management and Leadership Team

Understand who’s steering your competitors by tracking changes in their management and leadership teams. Gain insights into strategic direction, leadership style, and organizational priorities based on executive backgrounds and hiring trends. Use this knowledge to anticipate competitive moves, tailor your sales or partnership approach, and benchmark against industry leaders.


⚔️ Oracle Alternatives and Competitors

Identify the competitors of your competitors to uncover indirect threats, emerging disruptors, and untapped opportunities. Understand the broader competitive ecosystem, spot white space in the market, and gain strategic context that helps you position more effectively. These insights sharpen your market intelligence and reveal angles others often overlook.

  • Microsoft
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  • Amazon Web Services (AWS)
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  • Google Cloud Platform (GCP)
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  • IBM
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  • SAP
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  • Salesforce
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  • Workday
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  • Accenture


💼 Oracle Hiring and Layoffs

Track key workforce changes—new hires, leadership shifts, and layoffs—to spot strategic organizational moves. Identify rising competitors, uncover shifts in company direction, and seize opportunities to attract top talent or engage new decision-makers. Use these insights to refine your recruitment strategy and build stronger business relationships.

  • Oracle New Zealand appointed Jason Langley as Managing Director Designate to work with current MD John Eastman for a smooth transition until Eastman's retirement in January 2026.
  • Jessica E. Anderson, CSM, CSPO joins Oracle as Director, Defensive Security - OCI in the United States, previously Sr. Director, Product Management at GitHub.
  • Jason Langley joins Oracle as New Zealand Managing Director – Designate in New Zealand, previously Designate at unspecified company.


🤝 Oracle Partnerships, Clients and Vendors

Monitor new partnerships, client wins, and vendor relationships to understand where your competitors are gaining traction. Spot emerging alliances, evaluate ecosystem shifts, and identify potential partners or prospects early. These insights help you refine your sales strategy, anticipate market movements, and stay one step ahead in a dynamic competitive landscape.

  • Oracle Alloy enables du to become the UAE's first local hyperscale cloud provider offering sovereign AI and cloud services, as announced on July 2, 2025.
  • Oracle partners with OpenAI for expansion in 2025.
  • Oracle signed a deal with OpenAI to add 4.5 GW of data centre capacity under its Stargate project, bringing total planned capacity to over 5 GW.


📈 Oracle Financial Performance, Fundraising, M&A

Track competitors’ financial performance, fundraising rounds, and M&A activity to assess their growth trajectory and strategic focus. Uncover signals of expansion, market entry, or consolidation, and benchmark your position accordingly. Use these insights to inform investor conversations, identify acquisition opportunities, and fine-tune your competitive strategy.


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