Mixbook | Competitive Intelligence Profile
Mixbook is a creative platform that allows users to easily create personalized photo books, scrapbooks, cards, calendars, and wall...
Mixbook is a creative platform that allows users to easily create personalized photo books, scrapbooks, cards, calendars, and wall art. Founded in 2006, the company is recognized for its user-friendly online software and a wide range of customizable themes and designs. Rated #1 in photo books, Mixbook aims to empower creativity and storytelling through its innovative technology, making it simple and enjoyable to turn ordinary photos into extraordinary memories.
🛍️ Mixbook Product and Pricing Intelligence →
📅 Mixbook Event Participations →
⚖️ Mixbook Regulatory Intelligence →
👔 Mixbook Management and Leadership Team →
⚔️ Mixbook Alternatives and Competitors →
💼 Mixbook Hiring and Layoffs →
🤝 Mixbook Partnerships, Clients and Vendors →
📈 Mixbook Financial Performance, Fundraising, M&A →
🛍️ Mixbook Product and Pricing Intelligence
Leverage product insights to define key product development milestones, guide go-to-market planning, build a robust product-market fit matrix, and perform in-depth SWOT analyses.
Harness pricing intelligence to support strategic pricing decisions, conduct competitive pricing analysis, and craft effective differential pricing strategies.
- Mixbook is launching a personalized Peanuts family moments photo book as part of a giveaway collaboration with Pipsticks and Snoopygrams, starting June 3.
- Mixbook launched new announcement cards for graduation season.
- Mixbook expanded its customizable holiday photo card designs from 44 to 576 and increased the variety of photo options and formats available, including a significant rise in flat, side folded, and magnet formats.
📅 Mixbook Event Participations
Stay updated on where your competitors are showing up—industry conferences, webinars, podcasts, and speaking engagements—to gauge their messaging, target audiences, and strategic focus. Discover how they’re positioning themselves in the market, what narratives they’re pushing, and which partnerships they’re cultivating. Use this intelligence to refine your own positioning, identify missed opportunities, and stay top-of-mind in your industry.
- Mixbook sponsored the ICEBERG Bootcamp 2025, a transformational event at the Technical University of Moldova.
⚖️ Mixbook Regulatory Intelligence
Monitor critical regulatory events—such as issued or revoked licenses, lawsuits, investigations, and court rulings—to understand the compliance posture and legal exposure of your rivals. Spot early warning signs of operational risk, delays, or reputational damage, and use these insights to fine-tune your market strategy, mitigate your own risk, or capitalize on competitor setbacks.
👔 Mixbook Management and Leadership Team
Understand who’s steering your competitors by tracking changes in their management and leadership teams. Gain insights into strategic direction, leadership style, and organizational priorities based on executive backgrounds and hiring trends. Use this knowledge to anticipate competitive moves, tailor your sales or partnership approach, and benchmark against industry leaders.
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CEO and Co-Founder
[email protected] -
CFO[email protected]
⚔️ Mixbook Alternatives and Competitors
Identify the competitors of your competitors to uncover indirect threats, emerging disruptors, and untapped opportunities. Understand the broader competitive ecosystem, spot white space in the market, and gain strategic context that helps you position more effectively. These insights sharpen your market intelligence and reveal angles others often overlook.
- Printique |
- Vistaprint |
- Shutterfly |
- Snapfish |
- Mpix |
- Smilebooks |
- Artifact Uprising |
- Coreprint |
- Gelato |
- Eventgroove |
- Chatbooks |
- Milkbooks |
- Printerpix |
- Paperculture |
- Tiny Prints
💼 Mixbook Hiring and Layoffs
Track key workforce changes—new hires, leadership shifts, and layoffs—to spot strategic organizational moves. Identify rising competitors, uncover shifts in company direction, and seize opportunities to attract top talent or engage new decision-makers. Use these insights to refine your recruitment strategy and build stronger business relationships.
- Allison Yates has left Mixbook, where she served as Senior Director Of Operations, to join Jiffy.com as Senior Director Printer Operations in the United States.
- Mixbook is hiring a Vice President of Operations to lead operational strategies and manage supplier relationships to support its growth as the #1 photo book service in the US.
- Mixbook is currently seeking a Senior Analytics Engineer in the United States (Remote).
🤝 Mixbook Partnerships, Clients and Vendors
Monitor new partnerships, client wins, and vendor relationships to understand where your competitors are gaining traction. Spot emerging alliances, evaluate ecosystem shifts, and identify potential partners or prospects early. These insights help you refine your sales strategy, anticipate market movements, and stay one step ahead in a dynamic competitive landscape.
- Mixbook partnered with Martha Stewart to create a customizable recipe photo book collection for Mother's Day.
📈 Mixbook Financial Performance, Fundraising, M&A
Track competitors’ financial performance, fundraising rounds, and M&A activity to assess their growth trajectory and strategic focus. Uncover signals of expansion, market entry, or consolidation, and benchmark your position accordingly. Use these insights to inform investor conversations, identify acquisition opportunities, and fine-tune your competitive strategy.
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