Iterable | Competitive Intelligence Profile
Iterable is an AI-powered cross-channel customer communication platform designed to engage customers with dynamic, data-driven experiences....
Iterable is an AI-powered cross-channel customer communication platform designed to engage customers with dynamic, data-driven experiences. It enables brands to deliver personalized and joyful experiences across various channels such as email, SMS, push notifications, and more. The platform is tailored for marketers to create, optimize, and measure interactions throughout the customer journey, supporting high-growth companies in building meaningful relationships with their customers.
🛍️ Iterable Product and Pricing Intelligence →
📅 Iterable Event Participations →
⚖️ Iterable Regulatory Intelligence →
👔 Iterable Management and Leadership Team →
⚔️ Iterable Alternatives and Competitors →
💼 Iterable Hiring and Layoffs →
🤝 Iterable Partnerships, Clients and Vendors →
📈 Iterable Financial Performance, Fundraising, M&A →
🛍️ Iterable Product and Pricing Intelligence
Leverage product insights to define key product development milestones, guide go-to-market planning, build a robust product-market fit matrix, and perform in-depth SWOT analyses.
Harness pricing intelligence to support strategic pricing decisions, conduct competitive pricing analysis, and craft effective differential pricing strategies.
- Iterable will release Iterable Nova, an AI marketing advisor, this Fall.
- Iterable now natively integrates WhatsApp into its platform, enabling seamless cross-channel messaging with built-in workflows and a unified customer view.
- Simon Data's Composable AI Agents now automate audience logic flow directly into Iterable, enhancing campaigns with intelligence beyond traditional segmentation.
📅 Iterable Event Participations
Stay updated on where your competitors are showing up—industry conferences, webinars, podcasts, and speaking engagements—to gauge their messaging, target audiences, and strategic focus. Discover how they’re positioning themselves in the market, what narratives they’re pushing, and which partnerships they’re cultivating. Use this intelligence to refine your own positioning, identify missed opportunities, and stay top-of-mind in your industry.
- Iterable's Chief Operating Officer Jeff Samuels declared the campaign dead and introduced moments-based marketing at the Activate Tour London event in June 2025.
- Iterable is seeking speakers for its Activate Tour in New York, Los Angeles, and San Francisco to share marketing insights and stories.
- Joy Plant, Customer Success Director at Iterable, hosted a conversation with Jason Birth, CTO at Beauty Pie, about real-time personalized engagement.
⚖️ Iterable Regulatory Intelligence
Monitor critical regulatory events—such as issued or revoked licenses, lawsuits, investigations, and court rulings—to understand the compliance posture and legal exposure of your rivals. Spot early warning signs of operational risk, delays, or reputational damage, and use these insights to fine-tune your market strategy, mitigate your own risk, or capitalize on competitor setbacks.
👔 Iterable Management and Leadership Team
Understand who’s steering your competitors by tracking changes in their management and leadership teams. Gain insights into strategic direction, leadership style, and organizational priorities based on executive backgrounds and hiring trends. Use this knowledge to anticipate competitive moves, tailor your sales or partnership approach, and benchmark against industry leaders.
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Chief Technology Officer
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Chief Executive Officer
[email protected] -
Chief Financial Officer[email protected]
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CEO
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Chief Financial Officer[email protected]
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Interim Chief Executive Officer[email protected]
⚔️ Iterable Alternatives and Competitors
Identify the competitors of your competitors to uncover indirect threats, emerging disruptors, and untapped opportunities. Understand the broader competitive ecosystem, spot white space in the market, and gain strategic context that helps you position more effectively. These insights sharpen your market intelligence and reveal angles others often overlook.
- Mailchimp |
- HubSpot Marketing Hub |
- Adobe Marketo Engage |
- SendGrid Marketing Campaigns |
- Constant Contact |
- Salesforce Marketing Cloud |
- Brevo Marketing Platform |
- Braze Customer Engagement Platform |
- Insider |
- Bloomreach |
- MoEngage |
- Customer.io |
- CleverTap |
- UseInsider |
- Plotline |
- OneSignal |
- Airship |
- Klaviyo |
- Rengage |
- PinPointe |
- Keap |
- Act-On |
- Emailicious |
- SEINō |
- Omnisend |
- ActiveCampaign |
- Movable Ink |
- Piano Software |
- MailerLite |
- EngageBay |
- Zoho Mail |
- Warmy |
- Hostinger
💼 Iterable Hiring and Layoffs
Track key workforce changes—new hires, leadership shifts, and layoffs—to spot strategic organizational moves. Identify rising competitors, uncover shifts in company direction, and seize opportunities to attract top talent or engage new decision-makers. Use these insights to refine your recruitment strategy and build stronger business relationships.
- Sam Allen joins Iterable as Chief Executive Officer in the United States, previously EVP & Global Chief Pipeline Officer at Salesforce.
- Iterable plans to hire over 100 professionals in Portugal for its AI marketing platform in Lisbon and appointed a new CEO from Salesforce.
- Iterable appointed Sam Allen as CEO, who previously served as EVP and Global COO at Tableau and Salesforce, while founder Andrew Boni transitions to Chief Scientist to focus on AI strategy and product innovation.
🤝 Iterable Partnerships, Clients and Vendors
Monitor new partnerships, client wins, and vendor relationships to understand where your competitors are gaining traction. Spot emerging alliances, evaluate ecosystem shifts, and identify potential partners or prospects early. These insights help you refine your sales strategy, anticipate market movements, and stay one step ahead in a dynamic competitive landscape.
- Iterable partners with Travelex and Miltton to showcase their data-driven Travelex Plus loyalty program in a webinar on July 30, 2025.
- Mavlers partnered with Iterable to help brands create personalized customer experiences at scale using real-time data and execution expertise.
- Iterable helped Fullscript reduce total cost of ownership by 50% and automate campaigns like refill reminders and abandoned carts by replacing legacy platforms.
📈 Iterable Financial Performance, Fundraising, M&A
Track competitors’ financial performance, fundraising rounds, and M&A activity to assess their growth trajectory and strategic focus. Uncover signals of expansion, market entry, or consolidation, and benchmark your position accordingly. Use these insights to inform investor conversations, identify acquisition opportunities, and fine-tune your competitive strategy.
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