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iSpot.tv

🌎 ispot.tv

iSpot.tv helps advertisers measure the brand and business impact of TV and streaming advertising, providing fast, accurate, and actionable measurement and attribution solutions. The platform is designed to evaluate and optimize TV ad investments with digital-like precision and granularity in real time, enabling advertisers to assess creative effectiveness and enhance media plans while benchmarking against competitors.

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iSpot.tv - Latest News and Updates

• iSpot.tv is focusing on the 2025-26 TV Upfronts and has released a new report on TV and video ad strategies for 2025.
• iSpot.tv released its 2025 TV and Video Ad Strategy Report, revealing that 86% of marketers plan to maintain or increase their TV and streaming budgets while focusing on outcomes-based measurement.
• iSpot.tv reports a significant increase in Chipotle's national airings from 3,319 to 15,960 and an improved spend rank from #204 to #93 as of April 16, 2025.
• At Circana's Bi-annual Growth Summit, Lindsey Woodland, SVP of Client Data Science at iSpot.tv, discussed how always-on outcome measurement is aiding over 600 brands in making smarter decisions on Paramount.
• iSpot.tv is currently seeking a Technical Product Manager with verification in the United States.

• iSpot.tv will host a table talk on 'Evolving Strategies in Connected TV Advertising' featuring Mark Myers, Heather Robertson, and Alex Freed on April 29 at POSSIBLE 2025.

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