Granite Transformations | Competitive Intelligence Profile

Granite Transformations is a global company specializing in residential and commercial bathroom and kitchen remodeling services,...


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Granite Transformations is a global company specializing in residential and commercial bathroom and kitchen remodeling services, known for its innovative stone resurfacing processes. Founded in 1996 and part of the TREND Group since 2000, it offers products like etherium™ engineered stone surfaces and TREND Mosaic glass tiles, which are durable, eco-friendly, and backed by a lifetime warranty. As a franchise-based business with operations in over 50 countries, it focuses on quick, mess-free renovations using materials such as quartz, granite, and recycled glass.

Website
Headquarters
Miami, Florida
Size
11-50 employees
Industry
Construction
Specialities
quartz, manufacturing, granite, agglomerates, mosaics, cabinet refacing, engineered stone, tub to shower conversions, kitchen and bathroom remodeling, countertops, recycled glass, backsplashes

🛍️ Granite Transformations Product and Pricing Intelligence →

📅 Granite Transformations Event Participations →

⚖️ Granite Transformations Regulatory Intelligence →

👔 Granite Transformations Management and Leadership Team →

⚔️ Granite Transformations Alternatives and Competitors →

💼 Granite Transformations Hiring and Layoffs →

🤝 Granite Transformations Partnerships, Clients and Vendors →

📈 Granite Transformations Financial Performance, Fundraising, M&A →


🛍️ Granite Transformations Product and Pricing Intelligence

Leverage product insights to define key product development milestones, guide go-to-market planning, build a robust product-market fit matrix, and perform in-depth SWOT analyses.

Harness pricing intelligence to support strategic pricing decisions, conduct competitive pricing analysis, and craft effective differential pricing strategies.

  • Granite Transformations launched a 3D design tool for visualizing countertops, cabinets, and backsplashes in real time.


📅 Granite Transformations Event Participations

Stay updated on where your competitors are showing up—industry conferences, webinars, podcasts, and speaking engagements—to gauge their messaging, target audiences, and strategic focus. Discover how they’re positioning themselves in the market, what narratives they’re pushing, and which partnerships they’re cultivating. Use this intelligence to refine your own positioning, identify missed opportunities, and stay top-of-mind in your industry.


⚖️ Granite Transformations Regulatory Intelligence

Monitor critical regulatory events—such as issued or revoked licenses, lawsuits, investigations, and court rulings—to understand the compliance posture and legal exposure of your rivals. Spot early warning signs of operational risk, delays, or reputational damage, and use these insights to fine-tune your market strategy, mitigate your own risk, or capitalize on competitor setbacks.


👔 Granite Transformations Management and Leadership Team

Understand who’s steering your competitors by tracking changes in their management and leadership teams. Gain insights into strategic direction, leadership style, and organizational priorities based on executive backgrounds and hiring trends. Use this knowledge to anticipate competitive moves, tailor your sales or partnership approach, and benchmark against industry leaders.


⚔️ Granite Transformations Alternatives and Competitors

Identify the competitors of your competitors to uncover indirect threats, emerging disruptors, and untapped opportunities. Understand the broader competitive ecosystem, spot white space in the market, and gain strategic context that helps you position more effectively. These insights sharpen your market intelligence and reveal angles others often overlook.

  • Florida Lemark Corporation
  • |
  • Christopher Alan Homes
  • |
  • Reynolds Painting Group FL
  • |
  • Eastern Surfaces
  • |
  • Pental Surfaces
  • |
  • Sims-Lohman
  • |
  • Duracite
  • |
  • London Granite
  • |
  • Chiltern Marble
  • |
  • Mastercraft Kitchens
  • |
  • The Marble Group
  • |
  • Formica Group
  • |
  • Unistrut
  • |
  • Bath Fitter
  • |
  • TREND Group
  • |
  • Marble Granite World Inc.
  • |
  • Granite & Marble Express, Inc.
  • |
  • Granite House by Stone Masters
  • |
  • Cosmos Surfaces


💼 Granite Transformations Hiring and Layoffs

Track key workforce changes—new hires, leadership shifts, and layoffs—to spot strategic organizational moves. Identify rising competitors, uncover shifts in company direction, and seize opportunities to attract top talent or engage new decision-makers. Use these insights to refine your recruitment strategy and build stronger business relationships.


🤝 Granite Transformations Partnerships, Clients and Vendors

Monitor new partnerships, client wins, and vendor relationships to understand where your competitors are gaining traction. Spot emerging alliances, evaluate ecosystem shifts, and identify potential partners or prospects early. These insights help you refine your sales strategy, anticipate market movements, and stay one step ahead in a dynamic competitive landscape.


📈 Granite Transformations Financial Performance, Fundraising, M&A

Track competitors’ financial performance, fundraising rounds, and M&A activity to assess their growth trajectory and strategic focus. Uncover signals of expansion, market entry, or consolidation, and benchmark your position accordingly. Use these insights to inform investor conversations, identify acquisition opportunities, and fine-tune your competitive strategy.


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