Geotab | Competitive Intelligence Profile
Geotab is a global leader in connected transportation solutions, specializing in telematics for vehicle and asset tracking. With...
Geotab is a global leader in connected transportation solutions, specializing in telematics for vehicle and asset tracking. With over 50,000 customers in 160 countries, Geotab provides innovative fleet management solutions that enhance productivity, safety, and sustainability. The company processes more than 75 billion data points daily, offering an open platform and a Marketplace for third-party solutions, backed by a team of data scientists and AI experts.
🛍️ Geotab Product and Pricing Intelligence →
📅 Geotab Event Participations →
⚖️ Geotab Regulatory Intelligence →
👔 Geotab Management and Leadership Team →
⚔️ Geotab Alternatives and Competitors →
💼 Geotab Hiring and Layoffs →
🤝 Geotab Partnerships, Clients and Vendors →
📈 Geotab Financial Performance, Fundraising, M&A →
🛍️ Geotab Product and Pricing Intelligence
Leverage product insights to define key product development milestones, guide go-to-market planning, build a robust product-market fit matrix, and perform in-depth SWOT analyses.
Harness pricing intelligence to support strategic pricing decisions, conduct competitive pricing analysis, and craft effective differential pricing strategies.
- Geotab integrated MapUp's TollTally solution into its Marketplace Order Now program on February 4, providing over 5.8 million connected vehicles with near real-time toll intelligence for billing and reimbursements, as stated by Robin Kinsey, Associate Vice President of Marketplace at Geotab.
- Geotab Marketplace now offers Questar's predictive Total Fleet Health Management solution, which uses AI to help fleet operators detect vehicle issues and make maintenance decisions.
- Geotab Vitality added idling, hours of service compliance, and driver vehicle inspection report status features to its mobile app on January 29, 2026, allowing drivers to earn more rewards for fuel efficiency and compliance.
📅 Geotab Event Participations
Stay updated on where your competitors are showing up—industry conferences, webinars, podcasts, and speaking engagements—to gauge their messaging, target audiences, and strategic focus. Discover how they’re positioning themselves in the market, what narratives they’re pushing, and which partnerships they’re cultivating. Use this intelligence to refine your own positioning, identify missed opportunities, and stay top-of-mind in your industry.
- Geotab Vice President Ellana Venn announced on February 9 that the company is hosting GeotabConnect 2026 in Las Vegas to connect with customers, partners, and employees.
- Geotab's Chief People Officer Klaus Boeckers announced that Geotab Connect 2026 starts in Las Vegas on February 10, highlighting the event as a showcase of the company's people-driven approach and support for over 700 partners.
- Geotab sponsors the 'Commercial Fleet Company of the Year' category at the MTCIA26 event on April 22.
⚖️ Geotab Regulatory Intelligence
Monitor critical regulatory events—such as issued or revoked licenses, lawsuits, investigations, and court rulings—to understand the compliance posture and legal exposure of your rivals. Spot early warning signs of operational risk, delays, or reputational damage, and use these insights to fine-tune your market strategy, mitigate your own risk, or capitalize on competitor setbacks.
👔 Geotab Management and Leadership Team
Understand who’s steering your competitors by tracking changes in their management and leadership teams. Gain insights into strategic direction, leadership style, and organizational priorities based on executive backgrounds and hiring trends. Use this knowledge to anticipate competitive moves, tailor your sales or partnership approach, and benchmark against industry leaders.
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Chief Operating Officer
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Vice President, Sustainability Solutions, Geotab
[email protected] -
CFO[email protected]
⚔️ Geotab Alternatives and Competitors
Identify the competitors of your competitors to uncover indirect threats, emerging disruptors, and untapped opportunities. Understand the broader competitive ecosystem, spot white space in the market, and gain strategic context that helps you position more effectively. These insights sharpen your market intelligence and reveal angles others often overlook.
- Verizon Connect |
- Motive |
- Samsara |
- Fleetio |
- GPS Insight |
- Azuga Fleet |
- Fleet Complete |
- Omnitracs |
- MiX Fleet Manager |
- GPS Trackit |
- Whip Around |
- ClearPathGPS |
- Driv.in |
- Trimble TMS |
- Rose Rocket |
- EROAD |
- Teletrac Navman DIRECTOR |
- ISAAC |
- ShipTrack
💼 Geotab Hiring and Layoffs
Track key workforce changes—new hires, leadership shifts, and layoffs—to spot strategic organizational moves. Identify rising competitors, uncover shifts in company direction, and seize opportunities to attract top talent or engage new decision-makers. Use these insights to refine your recruitment strategy and build stronger business relationships.
- Amir Sayegh, Ph.D. has left Geotab as Product Safety Principal Strategist in Canada to become Director, Data Analytics & Emerging Technology at Greater Toronto Airports Authority.
- Geotab is hiring a Policy and Government Affairs Lead in the United States, focusing on technology policy, government affairs, and regulatory compliance for areas like Artificial Intelligence and telecommunications.
- Amanda MacDermid joins Geotab as Vice President, Revenue Enablement in Canada.
🤝 Geotab Partnerships, Clients and Vendors
Monitor new partnerships, client wins, and vendor relationships to understand where your competitors are gaining traction. Spot emerging alliances, evaluate ecosystem shifts, and identify potential partners or prospects early. These insights help you refine your sales strategy, anticipate market movements, and stay one step ahead in a dynamic competitive landscape.
- Geotab and Vitality present Driven Behavioural Science, their new joint initiative for safer roads and smarter fleets.
- Geotab and Argos Solutions help the City of Carmel improve winter operations by 25% with their Public Works solution, speeding up snow clearing and optimizing salt use.
- TopBuild integrates Geotab's telematics solution across 7,000 vehicles to overcome data inaccuracies and streamline mileage reporting.
📈 Geotab Financial Performance, Fundraising, M&A
Track competitors’ financial performance, fundraising rounds, and M&A activity to assess their growth trajectory and strategic focus. Uncover signals of expansion, market entry, or consolidation, and benchmark your position accordingly. Use these insights to inform investor conversations, identify acquisition opportunities, and fine-tune your competitive strategy.
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