Electric Center | Competitive Intelligence Profile

Electric Center is a UK-based electrical wholesaler formed in October 2006 from the merger of AC Electrical and William Wilson electrical...


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Electric Center is a UK-based electrical wholesaler formed in October 2006 from the merger of AC Electrical and William Wilson electrical branches. With over 110 branches nationwide, it aims to provide a better, brighter service to trade customers by focusing on customer service, local branch network, and strong supplier relationships. The company is committed to understanding customer businesses, simplifying their lives, and delivering on promises to become the first choice wholesaler for all requirements.

Website
Headquarters
Knutsford, Cheshire
Size
501-1000 employees
Industry
Appliances, Electrical, and Electronics Manufacturing

🛍️ Electric Center Product and Pricing Intelligence →

📅 Electric Center Event Participations →

⚖️ Electric Center Regulatory Intelligence →

👔 Electric Center Management and Leadership Team →

⚔️ Electric Center Alternatives and Competitors →

💼 Electric Center Hiring and Layoffs →

🤝 Electric Center Partnerships, Clients and Vendors →

📈 Electric Center Financial Performance, Fundraising, M&A →


🛍️ Electric Center Product and Pricing Intelligence

Leverage product insights to define key product development milestones, guide go-to-market planning, build a robust product-market fit matrix, and perform in-depth SWOT analyses.

Harness pricing intelligence to support strategic pricing decisions, conduct competitive pricing analysis, and craft effective differential pricing strategies.

  • Electric Center completed the mezzanine floor installation at its Cross Hands location, moving closer to opening.


📅 Electric Center Event Participations

Stay updated on where your competitors are showing up—industry conferences, webinars, podcasts, and speaking engagements—to gauge their messaging, target audiences, and strategic focus. Discover how they’re positioning themselves in the market, what narratives they’re pushing, and which partnerships they’re cultivating. Use this intelligence to refine your own positioning, identify missed opportunities, and stay top-of-mind in your industry.

  • Electric Center sponsors Team Morpeth in the Robot Wars competition with Extreme Robots.

⚖️ Electric Center Regulatory Intelligence

Monitor critical regulatory events—such as issued or revoked licenses, lawsuits, investigations, and court rulings—to understand the compliance posture and legal exposure of your rivals. Spot early warning signs of operational risk, delays, or reputational damage, and use these insights to fine-tune your market strategy, mitigate your own risk, or capitalize on competitor setbacks.


👔 Electric Center Management and Leadership Team

Understand who’s steering your competitors by tracking changes in their management and leadership teams. Gain insights into strategic direction, leadership style, and organizational priorities based on executive backgrounds and hiring trends. Use this knowledge to anticipate competitive moves, tailor your sales or partnership approach, and benchmark against industry leaders.


⚔️ Electric Center Alternatives and Competitors

Identify the competitors of your competitors to uncover indirect threats, emerging disruptors, and untapped opportunities. Understand the broader competitive ecosystem, spot white space in the market, and gain strategic context that helps you position more effectively. These insights sharpen your market intelligence and reveal angles others often overlook.

  • Rexel UK Ltd
  • |
  • City Electrical Factors
  • |
  • Cromwelltools Sdn. Bhd.
  • |
  • RS
  • |
  • Screwfix
  • |
  • FARNELL COMPONENTS SL
  • |
  • Medlock Electrical Distributors
  • |
  • Eyre & Elliston
  • |
  • Bew Electrical Distributors
  • |
  • Superlec Direct
  • |
  • Sam's Club
  • |
  • Snipes
  • |
  • Kendall Electric
  • |
  • APQ
  • |
  • Alwin Manufacturing Co.
  • |
  • Hankscraft


💼 Electric Center Hiring and Layoffs

Track key workforce changes—new hires, leadership shifts, and layoffs—to spot strategic organizational moves. Identify rising competitors, uncover shifts in company direction, and seize opportunities to attract top talent or engage new decision-makers. Use these insights to refine your recruitment strategy and build stronger business relationships.

  • Joe Bartlett joins Electric Center as Profit Center Manager in United Kingdom, previously Branch Manager at City Electrical Factors.


🤝 Electric Center Partnerships, Clients and Vendors

Monitor new partnerships, client wins, and vendor relationships to understand where your competitors are gaining traction. Spot emerging alliances, evaluate ecosystem shifts, and identify potential partners or prospects early. These insights help you refine your sales strategy, anticipate market movements, and stay one step ahead in a dynamic competitive landscape.


📈 Electric Center Financial Performance, Fundraising, M&A

Track competitors’ financial performance, fundraising rounds, and M&A activity to assess their growth trajectory and strategic focus. Uncover signals of expansion, market entry, or consolidation, and benchmark your position accordingly. Use these insights to inform investor conversations, identify acquisition opportunities, and fine-tune your competitive strategy.


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