CIMB Bank | Competitive Intelligence Profile
CIMB Bank Philippines is a digital-only commercial bank that offers innovative mobile-first digital banking solutions and services...
CIMB Bank Philippines is a digital-only commercial bank that offers innovative mobile-first digital banking solutions and services to millions of Filipinos. It is part of the CIMB Group, the 5th largest bank in ASEAN by assets, with a presence in over 15 countries. The bank provides a range of products including high-interest savings accounts, loans, and investment options, all accessible through its digital platforms. CIMB Bank Philippines has received numerous international awards, recognizing its contributions to digital banking in the country.
🛍️ CIMB Product and Pricing Intelligence →
📅 CIMB Event Participations →
⚖️ CIMB Regulatory Intelligence →
👔 CIMB Management and Leadership Team →
⚔️ CIMB Alternatives and Competitors →
💼 CIMB Hiring and Layoffs →
🤝 CIMB Partnerships, Clients and Vendors →
📈 CIMB Financial Performance, Fundraising, M&A →
🛍️ CIMB Product and Pricing Intelligence
Leverage product insights to define key product development milestones, guide go-to-market planning, build a robust product-market fit matrix, and perform in-depth SWOT analyses.
Harness pricing intelligence to support strategic pricing decisions, conduct competitive pricing analysis, and craft effective differential pricing strategies.
- CIMB Bank Philippines launched a remittance service enabling direct crediting to accounts for overseas Filipinos in over 170 countries.
- CIMB Bank offers up to 8.6% p.a. interest on savings through GSave and UpSave until August 31, 2025.
- CIMB Bank PH plays a strategic role as its Malaysia-based group strengthens its ASEAN strategy.
📅 CIMB Event Participations
Stay updated on where your competitors are showing up—industry conferences, webinars, podcasts, and speaking engagements—to gauge their messaging, target audiences, and strategic focus. Discover how they’re positioning themselves in the market, what narratives they’re pushing, and which partnerships they’re cultivating. Use this intelligence to refine your own positioning, identify missed opportunities, and stay top-of-mind in your industry.
- D’Artagnan Aguilar, Chief Marketing Officer at CIMB Bank PH, will join a panel on balancing efficiency, creativity, and copyright in media at Advertising Technology Asia Philippines 2025 on September 9.
- CIMB Bank PH attended the first regional Media Day in Kuala Lumpur on July 21-22, 2025, sharing its economic forecast and plans to advance customers and society in all 10 of its markets.
⚖️ CIMB Regulatory Intelligence
Monitor critical regulatory events—such as issued or revoked licenses, lawsuits, investigations, and court rulings—to understand the compliance posture and legal exposure of your rivals. Spot early warning signs of operational risk, delays, or reputational damage, and use these insights to fine-tune your market strategy, mitigate your own risk, or capitalize on competitor setbacks.
👔 CIMB Management and Leadership Team
Understand who’s steering your competitors by tracking changes in their management and leadership teams. Gain insights into strategic direction, leadership style, and organizational priorities based on executive backgrounds and hiring trends. Use this knowledge to anticipate competitive moves, tailor your sales or partnership approach, and benchmark against industry leaders.
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Chief Technology Officer
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Chief Executive Officer
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Chief Growth Officer & Executive Director
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Director Chief Customer Experience Officer, CIMB
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Chief Financial Officer
undefined⚔️ CIMB Alternatives and Competitors
Identify the competitors of your competitors to uncover indirect threats, emerging disruptors, and untapped opportunities. Understand the broader competitive ecosystem, spot white space in the market, and gain strategic context that helps you position more effectively. These insights sharpen your market intelligence and reveal angles others often overlook.
- HDFC |
- Tonik Bank |
- Bank of the Philippine Islands |
- BillEase |
- Doha Bank |
- Global CreditPros |
- DBS Bank |
- DiskarTech |
- Seabank
💼 CIMB Hiring and Layoffs
Track key workforce changes—new hires, leadership shifts, and layoffs—to spot strategic organizational moves. Identify rising competitors, uncover shifts in company direction, and seize opportunities to attract top talent or engage new decision-makers. Use these insights to refine your recruitment strategy and build stronger business relationships.
- Roma S. has joined CIMB as Assistant Vice President - Decision Management in Singapore, previously Vice President - Business Banking Credit Risk Analytics at UOB.
🤝 CIMB Partnerships, Clients and Vendors
Monitor new partnerships, client wins, and vendor relationships to understand where your competitors are gaining traction. Spot emerging alliances, evaluate ecosystem shifts, and identify potential partners or prospects early. These insights help you refine your sales strategy, anticipate market movements, and stay one step ahead in a dynamic competitive landscape.
- CIMB Bank Philippines has signed up 9 million customers in six years and expects to reach 10 million this year by partnering with e-commerce platforms like Lazada and Shopee and launching its own e-wallet, CIMB Pay.
- CIMB Bank signed a MOU with Remedi Innovations on July 31 to co-develop digital health solutions for SMEs, launching its Digital Labs Innovation Programme.
📈 CIMB Financial Performance, Fundraising, M&A
Track competitors’ financial performance, fundraising rounds, and M&A activity to assess their growth trajectory and strategic focus. Uncover signals of expansion, market entry, or consolidation, and benchmark your position accordingly. Use these insights to inform investor conversations, identify acquisition opportunities, and fine-tune your competitive strategy.
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- Tonik |
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- Metrobank
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