Atea | Competitive Intelligence Profile
Atea is the market leader in IT infrastructure for businesses and public-sector organizations in Europe’s Nordic and Baltic regions....

Atea is the market leader in IT infrastructure for businesses and public-sector organizations in Europe’s Nordic and Baltic regions. With over 7,500 employees in 85 offices across seven countries, Atea provides a full range of hardware and software solutions, along with expert consulting services to help organizations maximize their IT investments.
🛍️ Atea Product and Pricing Intelligence →
📅 Atea Event Participations →
⚖️ Atea Regulatory Intelligence →
👔 Atea Management and Leadership Team →
⚔️ Atea Alternatives and Competitors →
💼 Atea Hiring and Layoffs →
🤝 Atea Partnerships, Clients and Vendors →
📈 Atea Financial Performance, Fundraising, M&A →

🛍️ Atea Product and Pricing Intelligence
Leverage product insights to define key product development milestones, guide go-to-market planning, build a robust product-market fit matrix, and perform in-depth SWOT analyses.
Harness pricing intelligence to support strategic pricing decisions, conduct competitive pricing analysis, and craft effective differential pricing strategies.
- Atea has introduced 'ONE for Good' as part of its sustainable business and ESG initiatives.
- Atea launched The Esc Room, a realistic cybersecurity attack simulation developed with Microsoft, on October 21.
- Atea now offers an Incident Response Team to help businesses minimize damage and strengthen digital resilience during cyber attacks.
📅 Atea Event Participations
Stay updated on where your competitors are showing up—industry conferences, webinars, podcasts, and speaking engagements—to gauge their messaging, target audiences, and strategic focus. Discover how they’re positioning themselves in the market, what narratives they’re pushing, and which partnerships they’re cultivating. Use this intelligence to refine your own positioning, identify missed opportunities, and stay top-of-mind in your industry.
- Atea's CFO Robert Giori participated in the ABSL Latvia Summit 2025 panel, discussing value-driven strategies for the Global Business Services sector in the Baltics.
- Atea Global Services invites people to its Open Door Day on October 16 to learn about IT careers and meet its team.
- Atea holds an open house event on October 16 to introduce IT career opportunities and meet with staff and recruitment specialists.
⚖️ Atea Regulatory Intelligence
Monitor critical regulatory events—such as issued or revoked licenses, lawsuits, investigations, and court rulings—to understand the compliance posture and legal exposure of your rivals. Spot early warning signs of operational risk, delays, or reputational damage, and use these insights to fine-tune your market strategy, mitigate your own risk, or capitalize on competitor setbacks.
- Atea IRT became a member of FIRST, as announced by Thomas Tommernes, VP Cyber Security Atea Group, on November 25.
👔 Atea Management and Leadership Team
Understand who’s steering your competitors by tracking changes in their management and leadership teams. Gain insights into strategic direction, leadership style, and organizational priorities based on executive backgrounds and hiring trends. Use this knowledge to anticipate competitive moves, tailor your sales or partnership approach, and benchmark against industry leaders.
⚔️ Atea Alternatives and Competitors
Identify the competitors of your competitors to uncover indirect threats, emerging disruptors, and untapped opportunities. Understand the broader competitive ecosystem, spot white space in the market, and gain strategic context that helps you position more effectively. These insights sharpen your market intelligence and reveal angles others often overlook.
- SmartBug Media |
- Accenture |
- Deloitte Consulting |
- IBM Consulting |
- TechWize |
- Happeo |
- Arista |
- Check Point |
- Forcepoint |
- Seclore |
- Park Place Technologies |
- Feedback Infra |
- Biprogy |
- F5 |
- Unisys |
- Logicalis Group |
- Insight Enterprises |
- Altron |
- Smartbytes |
- Infomach

💼 Atea Hiring and Layoffs
Track key workforce changes—new hires, leadership shifts, and layoffs—to spot strategic organizational moves. Identify rising competitors, uncover shifts in company direction, and seize opportunities to attract top talent or engage new decision-makers. Use these insights to refine your recruitment strategy and build stronger business relationships.
- Hans Vigstad joined Atea as Executive Vice President in Norway, previously unspecified.
- Peter Kocsis joined Atea as Senior Partner Director in Sweden.
- Marthe Undrum joined Atea as Head of Sustainability Training in Norway, previously serving as Service Designer at DNB.
🤝 Atea Partnerships, Clients and Vendors
Monitor new partnerships, client wins, and vendor relationships to understand where your competitors are gaining traction. Spot emerging alliances, evaluate ecosystem shifts, and identify potential partners or prospects early. These insights help you refine your sales strategy, anticipate market movements, and stay one step ahead in a dynamic competitive landscape.
- Atea Denmark secured a €130 million contract with the NATO Communication and Information Agency to manage PCs and mobile devices for 32 member countries.
- Sara Amini, Group CIO at Atea, announced that Atea and Microsoft are collaborating to offer companies a simulated cyberattack escape room for training decision-making and collaboration under pressure.
📈 Atea Financial Performance, Fundraising, M&A
Track competitors’ financial performance, fundraising rounds, and M&A activity to assess their growth trajectory and strategic focus. Uncover signals of expansion, market entry, or consolidation, and benchmark your position accordingly. Use these insights to inform investor conversations, identify acquisition opportunities, and fine-tune your competitive strategy.
- Atea's shares began trading ex dividend of NOK 3.50 on November 19.
- Atea reported strong revenue and profit growth in the third quarter of 2025, with gross sales increasing by 9.2% to NOK 12.3 billion.
- Nordic Credit Rating affirmed Atea ASA's 'BBB+' long-term issuer rating with a stable outlook on September 11, citing its strong financial position, stable earnings, and leading market position in the Nordic and Baltic regions.
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